Chapter nine hundred and seventy-ninth advertising boom
Time has entered July in a blink of an eye. It is quite hot in Zhonghai in midsummer, and everyone's heart is inexplicably a little angry.
The busy urban life makes everyone's footsteps very busy. They are busy going to work, busy getting off work, busy with housework, and sleeping. After a busy day, you usually don't feel anything, and it's already dark, and it's time again.
It's time to sleep.
In this busy and hot July, the production lines of Longteng Group's five medicines have all been debugged and have all entered assembly line production. The newly produced medicines and health care products are piled up in the warehouse.
Longteng Group was not in a hurry to bring the medicine to the market, but started a long-prepared sales plan. Funds poured in like crazy. For a time, all advertising channels and all places that could be promoted were all Longteng Group's several types of drugs.
Advertisements for medicines.
Among the five types of medicines, the most popular ones are Beauty Pills and Strengthening Pills. Of course, after the products were produced, their names were changed. Beauty Pills were changed to Bingji Yufu Pills, while Strengthening Pills were changed to
Body nourishing essence.
Inherited from the ancient prescription of Yaowang...
The most effective medicine in history...
Recreate a beautiful woman...
Strengthen the body, nourish yin and strengthen yang...
All kinds of advertisements appear on TV, in newspapers, on the Internet, on car body advertisements, on mobile TVs in buses and subways...
Busy people were suddenly shocked to discover that Longteng Group, which they had never heard of before, seemed to have launched several new drugs all at once, and the advertisements were overwhelming and as fierce as a wave, allowing busy people to see them everywhere.
Advertisements for several new drugs from Longteng Group.
Although people are still skeptical about the sudden appearance of Longteng Group and these new drugs. After all, these days, health care products and beauty products are emerging one after another, and the advertisements all sound good, but in reality
The result is that many people are disappointed and disappointed again and again.
But even so, many people are still a little tempted, because if you think about it for a moment, companies that can make such strong publicity are definitely powerful companies. Is CCTV prime time advertising so easy to get?
Is it cheap? China Overseas TV’s local channels are full of advertisements, and the most awesome thing is that the advertisements have been so fierce, but this product has not been launched yet!
Keep young and nourish vitality. We will see you on July 15th. It is available in all major pharmaceutical pharmacies and can also be ordered online!
Look, their products haven’t even been launched yet, and the momentum is already overwhelming. How can they not be strong?
Those who love their wives are already thinking about buying a few boxes of Bingji Yufu Pills and giving them to their wives. Even if they have no effect, they will definitely be happy if they are given to them. Didn’t I mention it above that new products are on the market?
Is there a 50% discount during the period? Although it is a little expensive, but it can be advertised so arrogantly, it should be somewhat effective.
Those who are filial are also considering whether to buy some of this health-preserving essence for their elderly parents. It is a health product. Even if it doesn’t have much effect, it won’t be bad anyway. It’s always good to give it a try.
At this time, some soft advertising videos about Bingji Yufu Pills also appeared on the Internet. It is very simple. It is the change of a woman after taking Bingji Yufu Pills. She does not use makeup to beautify her. She is a real ordinary woman. It obviously takes one course of treatment.
After that, my skin tone became better and seemed to be a little more radiant. After three courses of treatment, my whole mental outlook looked completely different, and my skin became much smoother. Although this soft video is not beautiful, it actually caused
Many people were surprised and doubtful.
Is this true?
Every woman wants to become more beautiful, but they also know that many things are innate and cannot be changed. Apart from undergoing plastic surgery, a person's skin color, complexion, shiny face, pores, brown spots, etc. can be changed.
, many people who saw that video, although they did not completely believe it, were a little more expecting it.
Under the overwhelming impact of advertisements, almost everyone in China Overseas has seen and heard Longteng Group's product advertisements. Although few people completely believe it, countless people have already made plans in their hearts to buy a few boxes of this drug when it is launched.
Give it a try.
Anyway, just give it a try.
…
Everyone in Longteng Company is aroused. Although everything is being implemented in an orderly manner according to the predetermined plan, and the product has reached the final step of being launched, will the final product be able to sell well?
In the early stage, Longteng Company acquired five pharmaceutical factories and invested in various channels, various advertising investments, company operation investments, etc. What will happen if sales cannot start?
Some of the employees who entered Longteng Company focused on relatively high remuneration, and some focused on long-term development, but no matter what, everyone gradually developed a sense of belonging to the company while they were busy, and everyone looked forward to the company's products.
Sales are booming. Needless to say, the chairman has spoken. As long as the product is successfully launched and sales are booming, he will send red envelopes to everyone and will not let anyone down.
Although the chairman has always been indifferent, when he joined the company, he received double salary and received red envelopes. Things like this were enough to make every employee feel grateful.
Company senior management meeting.
General Manager Cao Weiyang presided over the meeting, and Yang Hao and Sun Xuanyue were also present as chairman and vice chairman. Chairman Yang Hao was originally supposed to preside over the meeting, but during the first high-level meeting, Yang Hao dropped the matter.
I gave it to Cao Weiyang, but he just listened and his lazy style was clearly visible.
Although Yang Hao is lazy and rarely even speaks in high-level meetings and listens most of the time, no one dares to ignore Yang Hao. On the one hand, it is because of Yang Hao's status as chairman and on the other hand because of Yang Hao's several actions.
.
When Yang Hao first met with the twenty senior managers assigned to him by his aunt He Shishi, Yang Hao once said that he would leave things to professionals and he, the chairman, would also serve everyone.
, if you need help with anything, whether it is financial or other difficulties, you can come to him.
Let’s not talk about funds. Yang Hao is the chairman and the only investor. If you need money, of course you have to ask Yang Hao. And Yang Hao is indeed very generous. As long as you tell what you want to do and how much it costs, as long as Cao Weiyang
The other side also thinks that this should be done, then Yang Hao will give instructions readily, and then the finance department will also transfer the money readily.
Even if the use of some money may not necessarily have much effect, or even if it is just a trial, Yang Hao will not hesitate to give instructions.
Just give it a try and spend it as much as you want!
Yang Hao's boldness and generosity frightened the company's top managers, because Yang Hao really didn't look like a shrewd leader, but more like a generous upstart.
But with Yang Hao's easy money offensive, many things that were originally difficult to deal with were solved in the shortest possible time.
Of course, not everything can be solved with money, especially the planning department. In order to achieve the goal of overwhelming bombing, they must spend a lot of money to grab the prime time advertisements of the TV station, especially the Bingji Jade Skin Pills and
Advertisements for health essences, because most of the people who watch TV now are women and middle-aged and elderly people, and there are really not many young people who watch TV, but why are the ads during prime time so easy to get?
The person in the planning department broke his leg and couldn't figure it out. Finally, he brought it up with some shame at the regular meeting. After Yang Hao asked about it, he immediately took out his cell phone and started making calls in front of everyone. After a few calls, the matter was over.
After it was finalized, the TV station changed its attitude and enthusiastically asked them to take the commercial to the TV station to discuss the details.
Similar things have happened several times. As long as these people raised problems that could not be solved, Yang Hao would solve them on the spot. These senior officials listened to Yang Hao's phone calls. Some of them called their friends, and some called the deputy mayor in the city.
Some call the elders, but no matter who he calls, Yang Hao's tone is very calm, without the smell of being groveling, and every time he makes a call, the basic matter is solved immediately, which is very
Quick.
While all the senior executives were happy, they also truly understood the meaning of what Yang Hao said first. You are the professionals. If you have any other problems, I will help you solve them.
The senior executives who saw Yang Hao's huge energy became more and more confident in the future.
A company leader who is not demanding or even very talkative, a boss who is not stingy or even generous, a boss who does not dictate and gives full freedom...
The leaders of each major department reported on the progress of the things they were responsible for in turn. There were also several problems that needed to be solved through mutual cooperation. At the meeting, everyone communicated with each other, and soon all the problems were solved.
Cao Weiyang made a summary and made work arrangements for the next few days. In particular, the planning department must continue to carry out all-round advertising bombing and provide feedback after the product is launched, and make further channel promotions based on these feedbacks. In addition, it is responsible for
Relevant departments for product distribution must work together. All well-known pharmaceutical outlets must carry Longteng Group's products on July 15th. At the same time, online shopping must also be focused on, because there is likely to be a rush to buy.
craze.
After Cao Weiyang gave instructions on the work of various departments, he finally asked Yang Hao if he had anything to say. The eyes of all the senior officials were focused on Yang Hao, their eyes blazing, full of hope and expectation.
Yang Hao straightened up from his chair and chuckled: "Everyone has done a good job, even better than I imagined. You are all professionals. You have done a great job. It took three months of hard work, overtime, and late nights."
, we have worked hard, sweated a lot, and spent countless efforts. Our product will be launched soon. I have absolutely reason to believe that our product will be a blockbuster."
"I don't like to tell lies. I have seen everyone's hard work in the past few months. Although I am quite free, it is your busyness that gives me my leisure. So, if you work harder,
The victory in the first stage is right in front of us, the promised red envelope is right in front of us, and the 5% shares are already in front of us. Now that I have said it, I will definitely do what I say!” (To be continued)