"We will beat them in details, such as service, product optimization, etc."
Li Qingdao: "It's the same as spending money on advertising or bidding rankings. When customers call Baidu, Baidu will greet them with 200% enthusiasm. This is the service concept set by Phantom Technology from the beginning. But Google
Whether it is one of the Fortune 500 companies or one of the top ranking ones, such powerful foreign companies basically have a common demeanor in China, that is, 'love to buy or not to buy', which is absolutely intolerable to many Chinese companies.
, if there are no products of the same level to choose from, no one is willing to spend money and suffer. What if Baidu, which has a better service attitude and good search volume, appears in front of them at this time? Of course, this is not a Google search
The deadliest problem."
"What you mentioned is just a matter of operational details. Due to the general environment, the money Google earns in China is less than one percent of their global revenue. It is understandable that they do not pay attention to service. I believe that ten
Google China in 2018 is absolutely different from Google China today. Now I really want to know what is the most deadly problem?" Ye Zhun asked curiously.
"The problems exposed in the operation have allowed competitors to attack him perfectly. The most fatal problem is that they blatantly defy the inland policy and use the open global free DNS service to bypass my country's firewall, such as search The page contains negative news about many of our country’s leaders, as well as unrealistic tidbits, etc., which has seriously insulted the image of the leaders and damaged the positive image of our country.”
Li Qing said slowly: "And these are absolutely impossible things to happen in our Baidu."
Ye Zhun's eyelids twitched, but he didn't notice this problem.
But if you think about it carefully, it's a bit shocking.
The direction of public opinion has always been a point that the government pays close attention to. Unlike other countries, China has a large business, a vast territory, and more than a billion people. Due to the shortcomings of development, the news received across the country is extremely asymmetrical. If people change the channels for obtaining news
Instead of searching online, the impact on the nation’s thinking cannot be underestimated.
"This is indeed a fatal problem." Ye Zhun frowned and said: "I will ask someone to check the relevant information. If what you say is indeed true, the above will immediately warn Google China and let them block the relevant information.
"
"I hope everything goes as you wish." Li Qing nodded.
Ye Zhun's heart skipped a beat. He always felt that there was something in Li Qing's words, but he didn't think much about it.
Next, he personally led people to sign a contract with Li Qing for Baidu to bundle QQ downloads, and then quickly made a phone call to report the issues Li Qing mentioned to the leaders of the relevant departments.
It was already noon when Li Qing returned to Hanhai.
After filling my stomach for a while in the company canteen, I immediately got into work mode.
In the next few days, the sample of "Westward Journey" was submitted to the radio and television department for review and approval. After obtaining the distribution rights, Hanhai quickly contacted the eight major theater chains in China.
The so-called theater chain is a distribution and projection mechanism that relies on theaters, uses capital and film supply as a link, and combines with several theaters to implement a unified brand, unified film arrangement, and unified management.
The top eight theater chains refer to the top eight theater chain companies with the highest box office rankings.
They refer to: Guangdong Pearl River Cinema Line, Nanfang Zhong Cinema Line, Donghai Lianhe Cinema Line, Jiangsu and Zhejiang Times Cinema Line, Guangdong Dadi Cinema Line, as well as the eight major cinema chains in the country including New Film Alliance, Wondershare, and SMG in the Beijing area.
.
Long before "Westward Journey" was completed, six of the eight theater chains had already contacted Hanhai in advance. They didn't even read the script. They were willing to start a project with Li Qing just because of Li Qing's popularity.
cooperation, and promised on the spot that the number of films scheduled for "Westward Journey" will not be less than 20%.
But now, there are many blockbusters in the Spring Festival. When Hanhai found these theaters, the number of films they received was far less than the original expectations.
Among the eight major theater chains, the highest is 16%, and the lowest is even 10%.
This is a situation that Li Qing never expected.
After careful study, I discovered that among the films released during the Spring Festival, apart from "Invincible", which is endorsed by the Central Propaganda Department and is unstoppable, "Across the Pacific" is the most popular and has the most capital, so most of the major theaters have
It gave about 18% of the film schedule.
Next is "New Year's Wish" starring Hua De'an, Wang Kun and other movie kings, and "Westward Journey" starring Li Qing, Cui Zhiye, and Hua Rong. The two sides have about the same amount of films scheduled.
Most of the remaining films have less than 10% of the film schedule.
This kind of film schedule, which was far from expected, made Li Qing very angry.
But since it is a movie, it must be released, unless "Westward Journey" is willing to miss the Spring Festival schedule and be released early or delayed.
Of course, Li Qing doesn't want to miss the Spring Festival schedule, so he can only accept the share of the film schedule given by major theater chains. Everything will be based on the box office popularity after the release.
In terms of division, it is similar to what was discussed in detail before.
In addition to the 5% special fund collected by the National Film Development Special Fund Management Committee and the 3.3% business tax, the remaining 91.7% is shared by theaters, distributors, and producers.
According to the contract, the theater chain that provides the theaters to show the movie will get the lion's share, which is 57% of the 91.7% box office.
The issuer gets 5%.
The producer takes the remaining 29.7%.
Hanhai Culture Media is the producer and distributor, so it can get all of this part of the box office profit, that is, 34.7% of the 91.7% box office.
The above is the approximate proportion of domestic films and co-produced films.
The situation is different for imported films. Theaters can get about 55% of the film, and about 50% of this 55% will be taken by theaters in various places.
The producer is about 25%, and the distributor is 20%.
Currently, there is only one distribution company in China that has the qualifications to introduce imported films, and it has a government background, so no one can take a bite of this big cake.
Therefore, domestically, it is mainly calculated based on the box office ratio of domestically produced films and co-produced films.
Hanhai can get 34.7%, which is already the top share ratio in the industry.
For other films, theaters and theaters alone can share more than 60% of the share. Movies such as "Pretty Mom" and "The Outsmarting the Birthday Plan" do not have enough capital behind them. In addition, the leading actors are not top-tier actors, so they can only
In terms of sharing, it is up to anyone to decide how much they give.
Of course, this 34.7% is not exclusive to Hanhai.
Speaking of which, "Westward Journey" is still a co-production between Hong Kong and Mainland China, and 30% of the box office share belongs to Huayun Film and Television.
Huayun Film and Television does not get this 30% of the box office for nothing. In the early preparation, post-production, as well as the promotion and distribution in Hong Kong, Macao and Taiwan, Huayun Film and Television must be personally operated.
When everything was ready, "Westward Journey" began to carry out intensive publicity online and offline, just waiting for the arrival of the Spring Festival.