Wang Yong didn't know what to say. The 30% royalty rate he offered on behalf of Cultural Publishing House was already the limit of what he could offer. If it were any more, the publishing house's profit and loss rate would inevitably be unbalanced.
But he didn't expect that Tang Dynasty Publishing House had a better chance and seemed to have guessed that others would offer 30%, and actually offered 1% more!
Let alone 31%, even if it is 21%, there are only a handful of writers in the country who can get this royalty rate.
In China, 15% is already the standard for top writers, which is like a rarity.
And 10% is the price of a popular writer.
Today, this royalties rate is as high as 20%. A hundred years ago, only Hu Xi, who was famous for advocating vernacular and leading the New Culture Movement, could get it.
From what Li Qing learned about the current status of domestic royalty rates in his previous life, in later generations, the royalty rate for the works of Han Han, the national father-in-law, was probably as high as 20%.
The royalty rate of "Ghost Blowing the Lamp" reached 31%, which can be said to have opened a new chapter in the writer's industry.
In other words, what Tang Dynasty Publishing House did this time can be said to be a loss-making business that made no profit.
The sales volume of "Ghost Blows Out the Lamp" must exceed at least one million copies to achieve a marginal profit.
But it's just barely profitable. To make everyone happy, it needs to sell at least 10 million copies.
The sales volume of "Looking for Qin" has so far exceeded 10 million copies across Asia, but will "Ghost Blowing the Lantern" create this miracle?
Everyone knows that the mainland market alone cannot achieve this figure.
It is conceivable that tomorrow's headlines in major media newspapers will inevitably be the report by Li Qing, the number one writer in China.
After the first bidding fair ended, the second bidding fair came belatedly due to the lamentations of countless people.
"What is released this time is a military-themed TV series script written by Li Qing himself..."
As Xu Wen's introduction sounded, the projector slowly started up, and four large characters "Soldier Assault" began to appear on the screen.
When Xu Wen said that the script of this TV series had a military theme, everyone at the scene chuckled.
If you want to shoot military-themed movies or TV series, you have no choice but to cooperate with Bayi Studio.
And listening to the tone of Hanhai's side, it is obvious that their company will shoot this TV series in person.
You are planning to take the photo yourself, and you are also putting it out for bidding. Isn’t there three hundred taels of silver in this place?
Sure enough, after the bid for "Soldier Assault" was submitted, Xu Wen announced the final winning bid, Bayi Studio.
The winning bidder was Bayi Studio, and the specific details of the cooperation required negotiation between Hanhai's director team and Bayi Studio's production team.
An hour passed without realizing it.
All the delegations from major TV stations became energetic.
Li Qing appeared on the stage again. He pinched the small card in his hand and said with a smile: "Hanhai took the lead in launching the model of separation of production and broadcasting in China. This model may be common overseas, but in China, it is only our Hanhai Culture
As a media company, Hanhai has lived up to expectations. The first program it produced, "The King of Masked Singer," was widely praised by audiences across the country. Now, with the end of the first season of "The King of Masked Singer," the second season has begun.
, became the focus of everyone’s attention.”
"Today, Hanhai will select the hosting platform for the second season of "The King of Masked Singer" at this bidding conference."
Everyone looked nervous as they watched Li Qing talk on the stage.
The leader of the Xiangnan Satellite TV delegation was surprisingly the director of Xiangnan Satellite TV, Jiang Yan. Next to her, Lin Xiang, Kong Xun and others also came to the scene.
Kong Xun is the production director of "Superstar". From the beginning to the end of "Superstar", although he has made many civilian singers famous along the way, when it comes to influence and ratings, he has always been outshone by "Masked".
"The King of Singers" is one of the best.
Although there was still resentment in his heart, Kong Xun still adhered to the attitude of learning and asked to follow Jiang Yan, the director of Xiangnan Satellite TV, to the Hanhai Bidding Conference, preparing to watch the other two variety shows of Hanhai Satellite TV as soon as possible.
According to him, even if inspiration comes, he can also think of a star show like "The Masked Singer".
"'The Masked Singer' has the foundation of the first season. The broadcast rights for the second season must be a sky-high price. If you want four million more, you can buy it. It's just a dream."
Glancing at some second- and third-tier satellite TV platforms nestled in a corner not far away, Jiang Yan raised the corner of her mouth with a trace of disdain: "These municipal TV stations, even if they come here, are in vain. The big guys are competing for profits, and there are no small shrimps."
Space for activity.”
Lin Xiang smiled beside him and said: "Sister Jiang, the funds given by the station director this time are sufficient, but platforms such as Beijing Satellite TV, CCTV, and Jiangsu and Zhejiang Satellite TV are not the ones who are short of funds. We should use the dispersed funds.
To make use of it, it’s better to specialize in one project.”
"I promised Xie Tai when I came here that I would have to win at least two projects to be considered a complete victory."
Jiang Yan pushed up the black-rimmed glasses on the bridge of her nose and said calmly: "You must win "The King of Masked Singer", otherwise, will you still be overwhelmed by this show next year? If you can't compete, then buy it.
, broadcast on our platform, it is only a matter of time before Hunan Satellite TV’s ratings surpass CCTV’s next summer.”
Hearing the sarcasm in Director Jiang's words, Kong Xun's big face immediately turned red.
He got tens of millions of funds from the station to run a talent show. He was originally very ambitious, but he didn't expect to be beaten by "The Masked Singer" with a production cost of only 4 million. From then on, no matter what
Who is it? As long as there is some disagreement with Kong Xun, this joke will become the best reason to attack and annihilate him.
But unfortunately, he still doesn’t know how to explain or talk back...
"The two other programs produced by Hanhai have not been announced yet. They may have greater potential than "The King of Masked Singer"..." Lin Xiang suggested: "If there is indeed great potential, it may cause many companies to compete.
, when there is a funding gap, we will be at a disadvantage."
"Don't worry, the funding quota I got this time is enough to buy two of the programs." Jiang Yan looked somewhat confident.
When Lin Xiang saw this, he stopped talking and looked at Li Qing on the stage with appreciation and admiration in his eyes.
It was just as she expected back then. Once the young boy seizes the opportunity, he can reach the sky in one step. He has so much potential!
Soon, host Xu Wen revealed the starting bidding price for the second season of "The King of Masked Singer" at 8 million yuan.
The price of the broadcast rights is fully twice as high as the first season!
And this price also includes secondary broadcast rights.
In other words, the TV station that purchased the rights to broadcast the second season of "The King of Masked Singer" was also given the second broadcast right of "The King of Masked Singer".
By then, whether it is Hong Kong, Taiwan, or Macao broadcasting and satellite TV, as long as they intend to broadcast "The King of Masked Singer", they will be able to purchase the broadcasting rights from this TV station.
But in fact, this broadcasting right, before the first season of "The Masked Singer" became popular, still had a certain value for sale, at least bringing Hong Kong ATV back to life, which was once on the verge of bankruptcy.
But at present, it is quite tasteless, tasteless to eat, and a pity to throw away.
Because with the popularity of "The King of Masked Singer", viewers from Hong Kong, Taiwan and other places, as long as they are willing to watch, can easily search for mainland TV channels without buying a decoder. It is convenient and affordable. This is the mainland's
Treatments that the audience cannot enjoy. (To be continued...)