Business negotiations are not about playing house, especially when high-value interests are involved. It often requires a battle of wits and courage to reach the final compromise or give up.%し
SPG Entertainment or Park Jung-ho is still sincere about introducing "Blue Life and Death" to Korea, but their appetite is too big for Lu Chen to accept.
But the specific conditions can be negotiated. Park Zhenghao's first visit was obviously more probing. Of course, he would be very satisfied if they could negotiate directly. However, Lu Chen's firm attitude towards his own interests made him hit a wall.
If they were executives from other Japanese and Korean entertainment companies, they might be very unhappy. Many of them are used to being aloof and have a condescending attitude towards the domestic entertainment industry. They think that they can get away with just throwing something at them.
It attracted a group of people to fight for it.
Park Zhenghao is different. He has settled and worked in China for more than ten years. He is well versed in Chinese culture and has a deep understanding of the domestic entertainment industry, so he understands Lu Chen's strength very well.
In the opinion of this representative of SPG Entertainment's office in China, Lu Chen is China's Jin Xianping.
Kim Hyun-pyeong was the most famous artist in South Korea from 2000 to 2010. He had amazing talents, composed many classic music works, and had a tall and handsome appearance. His TV series and movies were all a sensation throughout Asia.
Has broad influence.
It's just that six years ago, Kim Hyun-pyeong was not satisfied with working in the Korean entertainment industry, and looked down on the Chinese market. He ambitiously went to Hollywood. As a result, he failed to make a name for himself after working there for several years, and was reduced to an American film company for the sake of Asia.
The special supporting role created for the market has lost a lot of popularity in Korea.
Lu Chen is very similar to Jin Xianping who just debuted. They were both top picks in the draft. They are the same tall and handsome, the same talented, the same outstanding musicians, and the same young and energetic.
Compared with South Korea's narrow and cramped market with fierce competition, China's entertainment market is so big that it is like a vast ocean and can fully accommodate the growth of dragons.
So as long as Lu Chen doesn't commit suicide, his potential for development is endless!
SPG Entertainment can establish a good relationship with such a person, which is equivalent to investing in a potential stock.
That's why Park Jung-ho offered a "high price" of 800 million won to purchase the drama "Blue" in the first negotiation to show his sincerity. The conditions attached later were more of a test.
It doesn't matter if we haven't reached an agreement, as long as we don't break up, we can continue to talk.
The so-called bottom line is tested step by step in this way.
Because of this stance, the negotiation between the two parties was relatively harmonious and there was no tense situation. Pu Zhenghao sat in Lu Chen's studio for two hours and then left.
After sending the representative of SPG Entertainment's China office away, Lu Chen felt as if he had just finished a battle and was a bit tired.
Filia Chen's understanding of Park Zhenghao is still too simple. This old fox is really difficult to deal with.
His character is tough, but not just tough. He is tough but soft yet hidden underneath.
Lu Chen said to Lu Xi: "If there is a chance in the future, I would like to recruit him!"
Lu Xi was speechless.
She has been Lu Chen's agent for more than half a year, and has learned more and more about things in the entertainment industry, so she knows very well that people like Park Zhenghao are not something that her studio can afford.
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The domestic entertainment industry is greatly influenced by South Korea. Many large companies also poach talents from their Korean counterparts, such as arrangers, choreographers, producers, directors, etc., and some directly poach artists.
But in general, those who can be poached are basically second- and third-rate characters.
Park Zhenghao is the representative of SPG Entertainment's office in China, a real high-level figure. If he wanted to change his ways, he would only choose a big company like Feishi Records. How could he come to Lu Chen's studio?
?
Lu Chen's idea was too naive.
Of course, Lu Chen saw Lu Xi's disapproval. He did not explain in detail because now was not the time.
It is true that Park Jung-ho is a senior executive of SPG Entertainment, but this SPG executive is a **** figure. He has worked hard to expand the market in the country. He has no credit but hard work, but his position has never moved.
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Because Park Jung-ho is not a direct descendant of the current SPG chairman, but a confidant of his predecessor!
South Korea's corporate system was learned from Japan. It played a very important role during South Korea's economic boom in the 1980s and gave birth to more than a dozen giant-level companies, such as the famous Samsung.
However, since entering the new century, with the rapid development of emerging industries, South Korea's corporate system has been severely impacted by the new culture. Rigid bureaucratic internal management and seniority-based promotion paths, coupled with power struggles at the top, have caused many companies to collapse.
Or face a difficult dilemma.
SPG is South Korea's top entertainment company. It was established not long ago. It is also a family-owned company. After the chairman who originally admired Park Jung-ho resigned, he was firmly suppressed in SPG's China office.
In fact, in terms of merit, Park Jung-ho is fully qualified to return to South Korea and be promoted to a higher position.
In addition, Park Jung-ho is not a pure Korean. His father is from Northeast Korea and immigrated to South Korea in his early years.
These inside stories were revealed by Filia Chen to Lu Chen. She specifically asked for information from insiders, and they are considered an open secret in certain circles.
Many people do not believe that Park Jung-ho will always stay with SPG, but so far, he has not shown any signs of leaving SPG.
Through previous meetings, Lu Chen had the most intuitive impression of Park Zhenghao and admired his sophistication and shrewdness.
If such a person who is proficient in China and South Korea can be recruited into his staff, the benefits are self-evident, especially since Lu Chen has always had the ambition to focus on the Asian market.
Of course, the current Lu Chen Studio is still too weak, and it is a bit unrealistic to covet talents like Park Jung-ho, but opportunities are always for those who are prepared!
Lu Chen said: "Sister, we must negotiate for the venue in the art park. It doesn't matter if the price is higher!"
Taking root in the art park is a very important step for the studio's expansion. It is not only a matter of larger area, but the most important thing is the location and environmental atmosphere, which are very suitable for the survival and development of the studio.
Lu Xi nodded. She had already made an appointment with Yu Jizhong to talk in the afternoon.
When it came to specific contract negotiations, Lu Chen did not participate. However, the sublease went smoothly. Lu Chen took Chen Xin over and talked with Yu Jizhong for an afternoon before signing a formal contract.
Beijing's New Era Art Center, also known as the Art Park, was completed in 2001. The properties there are for limited use. Some have been bought out by corporate companies, and some are exclusively for rent.
The place where Yu Jizhong's art studio is located is rented from the Art Center Management Committee, but the contract is long-term and has priority for renewal. He is now transferring part of the lease to Lu Chen.
This is in compliance with the rules. As long as it does not exceed the limited business scope, the park management committee allows subletting. However, the price Yu Jizhong originally rented and the current subletting price are definitely different.
After signing the contract, Lu Xi made a budget table that night and calculated the cost of moving the studio. The rent plus decoration and recording studio construction, etc., would cost at least 15 million.
Then he is entrusting Li Mubai to help approve the charity fund. The registered capital of 20 million needs to be spent 10 million, and this part of the money cannot be touched according to regulations.
As a result, 25 million will be spent, and a new drama will be released this year. The studio's investment will definitely account for a heavy proportion, so the money earned from "Blue Life and Death" will not be enough.
Lu Xi also specifically reminded Lu Chen that he signed the contract for Filia Chen to transfer the house. Even if the 30 million was paid off in 5 years, he still had to pay back 6 million in one year!
After all this calculation, Lu Chen found that he had become a pauper again and was still in debt.
"Hehehe"
After listening to Lu Chen's complaint, Filia Chen smiled happily on the phone: "Then just write more songs for others, and you will make your money back!"
As a representative of the new generation of singer-songwriters in China, and having won two awards in the [Asian Chinese Golden Songs Chart], Lu Chen is definitely a hot figure in the pop music world, and there are many people who want to buy songs from him.
If Lu Chen could really make up his mind and start writing, it wouldn't be a problem to make tens of millions, because he has thousands of outstanding musical works in his memory.
It's just that he never thought of becoming a song wholesaler, and he would not squander this precious wealth casually. On the one hand, he raised the threshold for inviting songs, and on the other hand, he also screened the partners for cooperation.
The current price quoted by Lu Chen Studio is 500,000 yuan per song, which has reached the top level in the industry.
This offer scared off most people and caused a lot of discussion in the circle.
Filia Chen's ridicule came from this.
Lu Chen smiled and said: "Ignore other people's concerns for the moment, and finish your album first. This is the most important thing!"
"That's nice to say. Do you want me to lend you some money to make some money?"
A woman in love cannot listen to sweet words. Filia Chen's EQ and IQ were both coaxed down by his words: "You don't have to worry about that contract. It doesn't matter if you give me money in the future."
If Lu Chen is determined to be a pretty boy who only eats soft rice, he will definitely be very successful.
But he just wanted to make a fool of himself: "No need, I can still do it without writing songs!"
Of course, Lu Chen's confidence is not without reason, because as a star, especially a popular celebrity artist, there is an important channel that can make a lot of money, and that is brand endorsement.
Among all the brands currently interested in cooperating with Lu Chen, China Automobile is undoubtedly the biggest!——
The first update is here, please subscribe and support!!! (To be continued.)