Before "Blue Life and Death", the name of the domestic TV series introduced to South Korea was "Lover's Lies". It was a very typical youth idol drama. Several of the leading actors were new mainland artists trained by Korean entertainment companies.
The producer and producer are both giants in the domestic industry...し0.
At that time, "Lover's Lies" received an average ratings of 1.85% in China, and was considered a popular drama. The male and female protagonists became famous overnight, and the introduction to South Korea was even more hyped, claiming to be a counterattack on the Korean Wave.
The producer at that time was very ambitious and even shouted the slogan of revitalizing Chinese dramas and returning them to Japan and South Korea, which made many fans excited and looking forward to the performance of this idol drama in South Korea.
As a result, "Lover's Lies" received a mediocre response after it was aired on MB, the Korean cultural broadcasting station, with a ratings of less than 2%. It was quickly moved to non-prime time and continued to air without even a splash.
MB is the second largest TV station in South Korea. Different from domestic standards, a rating of less than 2% is considered a serious failure. There is no need for rescue and it will be sent directly to the crematorium.
When the news spread to China, the producer of "Lover's Lies" quietly stopped promoting it, and those Internet trolls disappeared in an instant, becoming a joke in the industry!
With "Lover's Lies" as an example, it is normal that "Blue Life and Death" is not favored by others.
On the Inspur blog, a big V with the ID "Entertainment Aspects" sarcastically said in his blog post: "Today's celebrity artists are generally very inflated. When they become singers and make TV shows, they can't wait to go abroad to gilt as soon as they make some achievements at home.
There are a lot of military invitations, and the bragging is loud, but in the end you get slapped in the face, why bother? Isn’t it better to be low-key and humble?"
"Entertainment Aspects" has more than 10 million fans on Inspur Blog. He specializes in commenting on gossip news and celebrities in the entertainment industry. He is known for his sharp writing and venomous tongue, and has many fans.
There are many celebrities and artists who have been attacked by this big v viper, and he is very particular in choosing his targets. Basically, he will extinguish anyone who is angry, and ignore those who are outdated or not famous, which caters to the psychology of some people.
Recently, the most popular young artist on blogs is Lu Chen.
I just think that Lu Chen's image has always been good, but it's not easy to find his black spots. The news released by Lu Chen's studio this time can be regarded as a target for some people.
The view of "entertainment in all aspects" has been agreed by many people, but it has also been countered by Lu Chen's fans.
"It's so sore that my teeth are falling out. Isn't it a good thing that "Blue Life and Death" was introduced to South Korea? It's so sour!"
"This hasn't even aired yet, and you already know you're going to be slapped in the face? Are you a fortune teller?"
"You say Lu Chen is self-aggrandizing? Who do you think you are!"
"Haha, I am not low-key and humble enough in the morning? Why can't I say good things? I know someone is jealous!"
"Have you seen "Blue Life and Death"? If you haven't, please shut up!"
"The black man is thick"
Lu Chen has only been out for less than a year, but he has already cultivated a group of loyal fans, especially Lu Jiajun, who is the core of the fan group. Although the founder Li Mubai is basically retired, he has become more and more dependent on official support.
With formalization, combat effectiveness is no longer what it used to be.
Soon after the "Entertainment Aspects" blog post was posted, his comment area was flooded.
However, bloggers like him are never afraid of quarrels. He immediately responded to Lu Chen's fans: "Lu Xun said that insults and threats are by no means fighting. I am deeply impressed by the quality of Lu Chen's fans."
Disappointed, please Mr. Lu Chen restrain his fans."
At the same time, Lu Chenm put on a fighting posture.
There are all kinds of people on blogs. The quality of Lu Chen's fans is not bad, but it is inevitable that some people will curse and say dirty words in the comments, and many of them are malicious people who deliberately fan the flames.
"Entertainment Views" specifically singled out Lu Chen for these comments, and one can imagine his intentions!
His supporters took the opportunity to join the fight and started a fierce battle with Lu Chen's fans on the blog.
So the war started on Inspur Blog inevitably spread to Lu Chen.
Lu Chen has always disliked quarreling and debating with others on his blog. His personal blog is often managed by Lu Xi, and the blog posts he publishes basically do not involve the rights and wrongs of the circle.
As a well-known artist, if you fight with others online, you will be ashamed even if you win, which is not worth it.
But this time when it came to his fans, the other party showed such naked malice, and the direction of the wind was obviously wrong. Lu Chen felt that he had to stand up and speak out, otherwise he would disappoint countless fans.
Everyone is supporting him, but if he doesn't say a word, isn't he being laughed at?
Of course, Lu Chen would not step into the trap set by "Entertainment Views". He simply ignored this guy and posted a new blog post aimed at all fans.
In this blog post titled "I am always touched, thank you!", Lu Chen wrote: "On the occasion of "Blue Life and Death" successfully signing an SPG agency, on behalf of myself and Lu Chen Studio, I would like to express my gratitude
To all my fans and friends who support me, you are the cutest and most amiable people in the world. Without your love, I would not have achieved what I have achieved today!"
"To express my gratitude, I am here to announce a very important decision. As long as the average ratings of "Blue Life and Death" broadcast in South Korea reach 10%, then 1,000 fans from the support group will be selected and given as gifts.
Each fan gets a three-day and two-night fun tour package in South Korea. If the number exceeds 10%, it will be calculated based on the actual viewership. 11% is 1,100 people, and so on, there is no cap!"
"Some people will definitely say that 10% is so high. You, Lu Chen, are just talking nonsense and can't live up to it at all."
"But I firmly believe that "Blue Life and Death" is an excellent TV series. If it succeeds domestically, it will also succeed in South Korea. Less than 10% is not considered at all. Please wait and see!"
As soon as this long blog post was published, it immediately caused a huge sensation among fans and the industry!
10% is not very high for the average ratings of TV dramas on Korean TV stations. It belongs to the lower-middle level. The popular TV dramas of the three major TV stations are generally between 20-30%, and the so-called national dramas have more than 40%.
It is also common.
But for a foreign drama and an imported drama from China, 10% is a very high goal.
"Blue Life and Death" is an urban emotional drama!
Lu Chen's blog post is like forcing himself into a corner. If the ratings of "Blue Life and Death Love" do not reach 10%, then his declaration will become a joke and his face will be completely lost!
Fans were not only surprised, but also excited by Lu Chen's ambition.
There is also an exciting lottery!
South Korea has always been a popular destination for domestic outbound tourism. The price of a three-day and two-night fun package is around 5,000 yuan, and even a large group purchase will cost at least 3,500+.
According to Lu Chen's decision, if the average ratings of "Blue Life and Death" reaches 10%, it means that he will spend three to four million to give back to the fans, which is absolutely generous.
How many celebrities have been so kind to their fans?
"I am mighty in the morning!"
"Target 10%, oh yeah!"
"Haha, I'm so looking forward to it. "Blue Life and Death" will be broadcast in Korea soon!"
"Ah ah ah, I really want to go to Korea!"
"Although I have been to Korea twice, if I can win the lottery, I would be willing to go ten more times!"
"Don't say anything, Mr. Lu Chen, we will always support you!"
“Always support +1!”
"support"
Now no one paid attention to the big v "Entertainment Views" anymore. Enthusiastic fans crowded the comment area of Lu Chen's blog with all kinds of support and requests for winning the lottery.
What’s interesting is that the number of fans of Lu Chen’s blog support group Lu Jiajun’s Tuan V actually surged by millions in just a few hours!
Through this incident, Lu Chen not only defused the malicious provocation of "Entertainment Side View" in an understatement, but also united the fans' hearts extremely well, greatly enhanced their loyalty, and made himself a blogger again.
hot topics here.
It is undoubtedly an excellent Internet marketing!
If Lu Chen is the positive protagonist, now "Entertainment Views" has become the negative supporting role. He probably became angry because of this, and soon said in his blog: "If "Blue Life and Death" has a breakthrough in ratings in South Korea
10%, then I will run naked on the street!"
"Entertainment Aspects" obviously wants to continue to hype, but unfortunately, today's netizens are all well-informed. Everyone is used to seeing all kinds of people who eat keyboards and fuck in forum posts, and they don't care whether they run naked or not.
So except for a few fans who went to make fun of him, not many people increased his popularity.
But the most interesting thing is yet to come. That night, Filia Chen posted on her Inspur blog that if the average ratings of "Blue Life and Death" in South Korea reach 10%, then she will pay out of her own pocket to pay Lu Chen's promise
The three-day and two-night fun trip package to South Korea for fans has been upgraded to a three-day and two-night sweet trip for two!
The Happy Tour is a single-person tour, and the group purchase price is at least 3,500, while the two-person tour is at least 5,000+.
Although the value has not doubled, the meaning is completely different.
Of course, as a prerequisite, Lu Chen included her fans in the lottery crowd.
The participation of Filia Chen pushed the atmosphere of this blog war to the climax. Lu Chen and her fans were like celebrating a festival, talking and looking forward to it in blogs, post bars and forums.
In such an atmosphere, the group of people headed by "Entertainment Viewers" were completely crushed in terms of popularity.
They can only wait and wait with the fans of Lu Chen and Filia Chen.
Looking forward to the performance of "Blue Life and Death" in South Korea!——
The first update is here, please subscribe and support!!! (To be continued.)