Chapter five hundred and ninety-ninth national upsurge (1)
The domestic film market is very hot in April, with two Hollywood blockbusters and many new domestic films being released. Among them, the sci-fi blockbuster "Battle of Vulcan" invested 170 million US dollars by American Superstar Pictures, and its domestic box office has exceeded 1 billion, with impressive results.
Call someone proud.
But in April, "Battle of Vulcan" is definitely not the biggest winner. The China-Hong Kong co-production "A Chinese Ghost Story", which was released on April 2, opened low and opened with a 15% screening rate. By the 20th, the box office
It has also exceeded 1 billion, surpassing the upcoming "Battle of Vulcan" and is just around the corner.
At the same time, "A Chinese Ghost Story" also achieved 125 million in peripheral sales, which not only set a top record for peripheral sales for domestic films, but even left most imported Hollywood blockbusters behind.
While winning high box office and high peripheral sales, "A Chinese Ghost Story" continues to have a good reputation on the Internet. The score on Guangying.com has always been above 8 points, and the freshness rating on Tomato.com has not been lower than 85%. Discussions about this movie
It has become a trend in blogs and BBS forums.
Domestic filmmakers suddenly discovered that in addition to burning money to make high-cost special effects blockbusters and youth idol films, it turns out that films that combine fantasy, ghosts, romance and other elements can also achieve such great success.
This has brought about several interesting phenomena, that is, the sales volume of "Strange Stories from a Chinese Studio" in the book market has soared, and has even been sold out, causing many publishing houses to rush to print.
There are also many well-known screenwriters in the industry who have been invited by film companies and entertainment media companies to adapt the stories in "Strange Stories from a Chinese Studio".
There are nearly 500 short stories in "Strange Stories from a Chinese Studio". The famous stories include "Liancheng", "A Bao", "Fragrant Jade", "Xiao Xie", etc. "Painted Skin" and "Nie Xiaoqian" are one of them.
These fantasy stories truly express the yearning and desire of young men and women for free love. The characters in the stories are vivid and vivid, the plots are twists and turns, the structure is rigorous and ingenious, and the writing is concise and delicate. They can be called the pinnacle of classical Chinese short stories.
This work is very suitable for adaptation into a movie.
With the extremely successful example of "A Chinese Ghost Story", those investors with keen sense of smell will naturally focus on this collection of Qing Dynasty novels. It is estimated that many adapted films will be released this year and next.
Pu Songling, the author of "Strange Stories from a Chinese Studio", was born in the Qing Dynasty and would not have any copyright requirements. The cost of adapting the film can be said to be very low. As long as it is hyped according to the model of "A Chinese Ghost Story", you can follow the trend and make a profit.
At this time, everyone habitually ignored "Painted Skin", which had a huge investment and bombed the box office.
The brilliance created by "A Chinese Ghost Story" made the newly established Chenfei Media an instant hit. As a result, Lu Chen and Filia Chen gained more popularity. Their blog fans both exceeded 50 million, and their status in the industry rose again.
A piece of it.
Among the artists in the entertainment industry, movie stars have the highest status. The truly top celebrities basically have film honors, some have box office achievements, and some have international film festival awards.
The difference between Lu Chen and Filia Chen is actually in these film awards and honors. If they can be crowned Best Actor and Best Actress, they will be considered to have reached the pinnacle.
Filia Chen's subversive appearance as the villain Boss in "A Chinese Ghost Story" has also become a topic on Inspur blog. Many fans not only praise her breakthrough in acting, but also regret that she is not a real heroine.
complain.
At 8:15 pm on April 20, Filia Chen suddenly updated her blog.
In the blog post, she posted a picture, with blue sky, white clouds and sunshine, a piece of farmland opened up in front of a cartoon farm, filled with green plants, and a cute puppy squatting next to it.
If you just look at this picture, which looks like an illustration in a children's book, you will definitely be confused and don't know what it means. At most, you can only judge that it is a screenshot of a web game.
Under the picture, Filia Chen added a line of text: Warning someone, if you steal my food again, the dog will bite you!
After the exclamation point, a cute Q emoticon representing anger was added.
Filia Chen's blog has over 50 million fans. These fans are not zombie fans created by marketing. Although there must be a large number of dormant accounts, the number of active users is still very considerable.
This can be seen from the number of reposts and likes on her usual blog posts. An ordinary sharing of moods or selfies can easily get millions of likes and hundreds of thousands of comments.
So as soon as her blog post came out, it immediately attracted the curious attention of countless fans.
"Who offended me? Destroy him!"
"What kind of game is this? It looks very interesting."
"555, I, Fei, have also fallen into blog marketing and promotion."
"Someone? Who is that person? Is it me Chen?"
"Hahaha, my Fei is so cute, it must be Lu Chen, hurry up and let the dog bite him!"
"Sister Fei'er, what game are you playing? I want to play too."
“I feel like I’m being fed dog food again.”
In just over an hour, this blog post was reposted 50,000+ times, and the number of comments was as high as 100,000+, which shows Filia Chen's current popularity.
Everyone knows that Filia Chen's blog post should be for game promotion, but unlike those celebrities who advertise on their blogs every day, she basically does not do online marketing except for a handful of brands she endorses.
Things are rare and expensive, which inevitably makes people curious about what game can make Filia Chen make an exception, and this is obviously not a large-scale online game, just a small game.
At 10 o'clock, Filia Chen posted another blog post and took the initiative to reveal the answer to the mystery.
She said that she was recently playing a small farming web game called "Happy Farm". By registering with Feixun, she could interact with her friends in the game, which was very interesting and fun.
Finally, Filia Chen also added a flying signal: This is someone’s number. You can add him and steal all the vegetables he grows together!
Behind the exclamation point is a sinister expression.
Fans immediately went crazy. The "someone" was clearly Lu Chen, and Lu Chen's personal flight signal was actually announced by Filia Chen.
Well, no matter whether it was for game marketing or not, everyone added Lu Chen's Feixin one after another, and actually passed the application directly without applying for verification.
There are even more fans who searched for "Happy Farm" through search engines and found Kaixin.com immediately. ——
The first update is here, please support me with a guaranteed monthly ticket!!! (To be continued.)