"I know how to do it. It's just that my mind was too rigid before. Brother Dong, do you think it can be done like this? Our kind of publicity activities must be held on a large scale and regularly, which requires a large number of service personnel.
For planning and execution, I wonder if our company should set up a corporate propaganda department to be responsible for this? I think publicity is a very important job and a long-term job. It is essential no matter what stage the company develops.
, can the company invest a sum of money to set up this department, and let us hire some professionals to be responsible for the planning and execution of publicity work." Li Xiaotian asked what Wang Xudong meant.
"You are responsible for this aspect. You can take care of it yourself. Again, I don't care about the process. I only want the results."
"Okay, I know what to do, and I won't let you down. But, Brother Dong, these are just the popular publicity you mentioned. In fact, such publicity has little impact on those target customers."
"As long as the mass publicity is done well and the influence is large enough, it will naturally affect our target customers. Of course, we also need to do additional publicity for target customers. Target customers can be targeted, I guess.
There are some ways to do this.”
"Next, I will go to the bank for a loan and the government for approval. We will set up a shooting sports club in our company and build a club into the area over there that we don't use at all now.
A shooting sports club is a place where you can play with guns. This sport is very popular among wealthy people. Anyone who comes here to play is a wealthy person and a social elite. This group of people is our target customer.
.”
"Moreover, there is currently only one in Donghai City, and it is not doing very well. We can definitely open another one. On the one hand, this club has a market and is very profitable. On the other hand, this will naturally give us access to a large number of target customers.
Opportunity, only this group of people are here, so are you afraid that our security company will have no business? I don’t think you will be so stupid, right?" Wang Xudong smiled and said.
Wu Tian and Li Xiaotian were completely shocked by Wang Xudong's brain circuit. They had no idea how Wang Xudong came up with these things, especially when Li Xiaotian looked at Wang Xudong with wide eyes.
"Brother, you...how do you come up with these ideas?"
"Use your brain, bring your brain with you, think more, don't always think of some routines that others are used to."
"I know about the gun club. My classmates often talk to me about it. They have all been exposed to it to some extent and are very interested in it. It is indeed very popular among wealthy people. Think about it.
, cars, real guns and women are the three things that men love most. But, can this be approved? The requirements are very, very strict, which is why there are so few on the market."
"You don't need to worry about this. I will handle the approval work and the sources of these guns. All you have to do is be responsible for the preparation and design, and do it as soon as possible. After that, it is also your business to promote the shooting club.
Publicity shouldn’t be difficult, right?”
"It's not difficult, it's not difficult at all. My classmates are the best customers. I have the confidence to do this, and I will prepare immediately." Li Xiaotian was very, very excited.
"In addition, we can set up a youth training camp, contact major aristocratic schools, and invite them to bring students to our training camp to experience military life and exercise the children's will. At the same time, we can also set up a program similar to the Transfiguration Meter
, let those rebellious children come here to receive military training to change their children's personalities. Children from rich families will be more or less rebellious, etc. Many parents hope that their children can go to the military for training, but they really have to
They are unwilling to send their children to the army, and our training camp is a very good place. There are many such children in the East China Sea region, and there are even more parents who have such ideas."
"The purpose is the same as the purpose of establishing a design club. On the one hand, to make money, these projects themselves make money, which also makes money for our security company. At the same time, whether they are the coaches of the shooting club or the instructors of the training camp, our
Employees are all very competent, which is also creating jobs. Secondly, contacting wealthy people gives us the opportunity to promote the security services of our security company, not to mention shooting clubs, and training camps.
, will the parents come when the children are trained here? If we really improve the children's character, they will be very grateful to us. Again, I will do the approval work, and leave the rest to you two.
Go ahead and do it, I only look at the results, I don’t care about the process." Wang Xudong further said.
Li Xiaotian and Wu Tian were no longer surprised, they could only nod their heads.
"I would like to emphasize here that since we are doing business for rich people, whether we are doing shooting clubs or training camps, we must be the best in all aspects, because we are targeting high-end customers. This principle must be
Be sure to make sure." Wang Xudong emphasized.
"But brother, money... these all require money to invest, and they may require a lot of money." Li Xiaotian said awkwardly.
"I will figure out how to make money. After you make a plan, give me a budget to see how much money is needed. The security company will be the main body to do this." Wang Xudong thought for a moment.
"In addition, I will find a way to organize a planning event for our security company to promote it specifically for wealthy people. I will do these things, and I will tell you what to do after I finish it." Wang Xudong finally said
With.
Li Xiaotian nodded. After Wang Xudong came over and said these words today, Li Xiaotian almost suddenly became enlightened. At first, he thought that there was a haze in front of him, but now, he suddenly saw the sun.
"No matter what, we must make the security company bigger and stronger. This point cannot be shaken, no matter how much it costs." Wang Xudong said firmly at the end. If the security company does not make it bigger and stronger, there will be no way to complete it.
The tasks assigned above, and the current half-dead state of the security company, are unacceptable to Wang Xudong. He has been thinking about the current situation of the security company for a long time. These thoughts are not just thought of today, but have been thought in his mind.
For a long time, he even sent people to do a special understanding and investigation of shooting clubs and training camps before. He thought it was completely feasible and only told Li Xiaotian today. He is a person who plans to act later, and he will not be sure about things that he is not sure about.
I will never talk nonsense or act recklessly. This is a character developed over so many years in the army. (To be continued)