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Chapter 194 Fanfu Financing

Crisp Sugar Culture Co., Ltd.!

"Mr. Su, this season of The Voice has ended. This is our company's current income."

Li Bo held a report in his hand. Su Wang glanced at it, and there was a hint of surprise in his eyes. He knew that the show "The Voice" would make money, but he didn't expect it to be so profitable.

In addition to the salaries of the staff, investment in equipment, and the fees of several instructors, plus miscellaneous publicity expenses, one program has earned as much as 100 million.

"Mr. Su, this doesn't count our copyright. Before the show ended, many TV stations have already contacted us, including He Chang from Blue Channel, who are willing to buy the copyright of our good voice."

Speaking of He Chang from Lantai, Li Bo was also a little funny. On the second day after the finals, Lantai held a celebration banquet, and Li Bo naturally attended. At the wine table, He Chang's expression was happy and painful.

.

I'm happy that the ratings of The Voice are so high, which proves that he was very discerning and improved his voice and status in the network. But it's painful that despite the high ratings of the first season,

Here, it goes without saying that the copyright of Good Voice is so popular that you can even get it.

There are no secrets between TV stations. He Chang also knows that many people have contacted Li Bo and want to win the second season of The Voice. Although Blue Channel has a contract with The Voice, it has priority to renew the contract.

right, but this priority renewal right is under the same conditions.

If that TV station doesn't hesitate to spend a lot of money, then if Blue Channel wants to get the right to broadcast the second quarter, it will have to invest the same amount of money. Among the domestic first-tier TV stations, although Blue Channel is not bad, it still can't compare with several channels.

.

Needless to say, Mango Channel specializes in variety shows. There are also Beijing TV Station and Magic City TV Station that are not short of money. Even the TV station that specializes in emotional programs is also eyeing it.

Even before the program was finished, He Chang was called to the office for a meeting by the station director. Although the station director kept praising him, He Chang also understood the station director's subtext, which was to express his gratitude to the station director for not wanting to do so in the first place.

I regret the copyright of Good Voice.

He Chang was somewhat critical of the station director's attitude. Now that the program "The Voice" has become popular, he regrets it. But at the beginning, he was unwilling to take risks and did not give a dime of funds to other program groups.

To put it bluntly, for Blue Channel, this program was just picked up for free. Of course, the station director didn’t think so. He always felt that Blue Channel had made a good voice.

"Mr. Su, I conservatively estimate that the second season of The Voice can earn 500 million yuan. Excluding production costs, it can earn at least 300 million yuan."

Three hundred million!

This revenue has almost surpassed the current domestic film box office revenue championship, and this is just a variety show. You can imagine the revenue in the third and fourth seasons. It can be said that the show "The Voice" is just a show that can play games.

Hen with golden eggs.

"The second season of The Voice will definitely be produced, but I have another variety show here, check it out."

Su Wang has two documents in his hand. These two documents are from the variety shows he has recently created, and they are also two shows that will become popular in the future: "Singer" and "Running Man".

After The Voice, these two programs dominated variety shows. Su Wang specifically checked online and found that Bangzi Country had not launched these two programs at this time. In this case, he should seize them first.

"Inviting well-known singers to participate in the program competition is probably a bit difficult. As for Running Man, a celebrity game reality show, Mr. Su, I'm afraid it's not easy to shoot."

Hearing Li Bo's words, Su Wang knew that Li Bo was not very interested in these two programs. After all, with the success of The Voice at the moment, Li Bo did not need to take risks at all. As long as he continued to work steadily, with the help of The Voice, this program would at least be successful.

I can eat it for many more years.

But Su Wang doesn't think so. He wants to produce these two programs not only for money, but also to realize the ecological closed loop of his own products in the future, and entertainment is also the top priority.

At this time, online video piracy was rampant, and there was no such thing as copyright. In a few years, the authorities began to crack down on online video and music piracy, and many popular players fell down.

Slow broadcast, Baofeng Video, etc. finally withdrew from the stage because they did not have the copyright to play videos. In contrast, online video companies owned by several major Internet giants began to carve up the market.

Su Wang’s positioning of Sutang Culture Co., Ltd. is equivalent to targeting iQiyi and Tencent Video in the future.

In later generations, in order to compete with TV stations, these online video broadcasting platforms have produced various self-made variety shows and programs. Coupled with the decline in traffic rates, more and more young people have begun to abandon TV sets and choose to watch programs on computers and mobile phones.

At the beginning, the voice of these online platforms could not be compared with that of TV stations. Many programs were first broadcast on TV stations, and then delayed for one day to be launched on the online video platform. Later, the delay changed from one day to several hours, and then later

It has even become a simultaneous broadcast.

It's not that the TV station wants to give in, but because the online video platform has grown, and later on, there was even a situation where the TV station broadcast the video online first and then the TV station.

It is inevitable that TV stations cannot compete with video software. First of all, viewers can watch programs online at any time, but TV stations can only watch them when they are rebroadcast. Secondly, video software is a commercial company with deep pockets. They can invest money to buy the broadcast rights of various programs.

and copyright, but the same cannot be said for TV stations. After all, they are official organizations and cannot be based solely on ratings.

Therefore, many viewers often criticize the TV station for inaction, but this is really an injustice to the leaders of the TV station. TV stations are not like online video platforms. They have to be controlled by the above. Even if some programs are obviously not popular with the audience, they must still

To broadcast, after all, they are responsible for publicity work.

Content has a great impact on an online video platform. If you have "Singer", "The Voice" and "Running Man" in your hands, Su Wang believes that his online video platform will never be weaker than iQiyi and Tencent Video.

Su Wang understood Li Bo, but his vision was still a bit low. It was no problem to complete the work under the guidance of someone, but if he wanted to lead an enterprise to expand its territory, he probably wouldn't have the ability.

"First check to see if there are suitable directors in the circle. If so, invite them to come for interviews. These two programs will be launched next year and will start filming within this month."

"Okay, I will ask in the circle."

Although Li Bo has no interest in these two programs, he also knows that the company belongs to Su Wang, and he is just a wage earner. As for directors, to be honest, big directors who make movies may be scarce, but for a variety show,

There is really no shortage of directors.

Su Wang is the sole controlling shareholder of Sutang Culture Company, so the money in the company is also his money. There are more than 100 million in funds on the book. Su Wang withdraws 30 million, and it cost 100 million to acquire Qin Jiong's company.

With more than tens of millions, plus the money to buy a house, Su Wang didn't have much cash on hand.

After communicating with Li Bo for an hour and understanding the company's operations, Su Wang left in a hurry because he had to rush to Fanfou.com again, because today was the day of Fanfou.com's second round of financing.

As early as more than a month ago, a number of venture capital institutions had been in contact with Wang Xing. Under the leadership of Carlyle Investment Bank, these venture capital institutions all wanted to participate in the secondary financing of Fanfou.com.

After China Daily entered the market, these venture capital institutions have finally seen clearly that as long as Fanfou does not go in the wrong direction, even if Sina and Tencent are powerful, it will be difficult to defeat Fanfou.

What Fanfou.com lacks now is funds. Once the funds are in place, it can start a publicity mode. Venture capital institutions are also interested in this, so they want to join in so that they can get a piece of the pie.

US$300 million in financing was a figure jointly decided by Wang Xing and Su Wang.

This year and next will be a year of great chaos in the Weibo industry. Several giants have entered the Weibo industry. The competition is bound to be extremely fierce, especially for Tencent Weibo. Although it seems to be moderate now, Su Wang and Wang Xing both

After analysis, once Tencent Weibo becomes more powerful, it will be the biggest rival of Fanfou.com.

Therefore, before Tencent Weibo has yet to improve, Fanfou.com must prepare the best preventive plan for a rainy day.

Of course, capital is not a group of people, and US$300 million is not a small number. The two parties have been negotiating for a long time on how many shares are worth US$300 million, and today they finally have an answer that satisfies both parties.

300 million US dollars, worth 10% of Fanfou.com’s shares.

Su Wang also agrees with this valuation. He probably remembers that in his previous life, when Sina Weibo was listed in 2014, the market value was between US$5 billion and US$6 billion, which means the valuation was about 40 billion.

In comparison, the current valuation of Fanfou.com by venture capital institutions is not low. Of course, this agreement also has a contract, that is, before Fanfou.com is listed, these investment institutions can purchase it at a fixed price.

5% stake in Fanfou.com.

This is the product of mutual concessions from both parties.

In layman's terms, the current valuation of Fanfou.com at over 18 billion is somewhat exaggerated. According to venture capital institutions, Fanfou.com's valuation is around 15 billion, but venture capital institutions have chosen to accept the high valuation.

, but the premise is that in a few years, Fanfou.com will purchase shares from them at the agreed price.

To put it bluntly, these venture capital institutions are optimistic about the prospects of Fanfou.com. Now we are losing money. Later, Fanfou.com will sell shares to us at a loss.

For 10% of the shares, according to the current share structure of Fanfou.com, Su Wang will give up 3.33333% of the shares. Because Su Wang and Wang Xing each own 40% of the shares of Fanfou.com, even after this financing

, the two are still the largest shareholders of Fanfou.com.

"Mr. Su, don't leave in a hurry. I heard from Mr. Wang that you are currently working on a group buying website?"

After signing the agreement at Fanfou.com, Su Wang was about to leave, but was stopped by Wang Kaige from Carlyle Investment Bank.

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