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Chapter 38 Early morning box office

Judging from the audience's reaction, the press conference was quite successful. After the movie, there were fans looking for Yang Mi's autograph.

Afterwards, Tang An invited Lin Sheng to have a late-night snack at a nearby restaurant.

I have no choice, I don’t have much money, I can’t afford to go to the hotel!

At the dinner table, Lin Sheng said half-jokingly, "Director Tang, you fooled me back then!"

"What did Mr. Lin say?" Tang An looked at him innocently.

"From the director to the set manager, you are responsible for everything. Wasn't the cost of 500,000 yuan defrauded?"

"Mr. Lin, you can't say that. Didn't you cut me off by 300,000 yuan? Then it will be considered as my false salary!" Tang An said with a smile.

"That's right. Anyway, the mainland box office will be divided into CDs and it will be yours. It has nothing to do with China Film. Even if the investment is not 500,000, it doesn't matter if it is only 50,000!"

"Hee hee." Upon hearing this, Yang Mi couldn't help laughing, and saw Lin Sheng and Tang An looking at him, covering their mouths in embarrassment.

"What are you laughing at, Miss Yang?" Lin Sheng asked in confusion.

"No, you're not laughing at anything!" Yang Mi waved his hand and quickly lowered his head and took a sip of the drink.

"Mr. Lin, you can't say that, you still have 10% of the issuance fee, how can you say it doesn't matter!" Tang An said quickly.

At present, the follow-up film arrangement and publicity still have to rely on China Film. If the other party is satisfied with the overseas copyright fee of 1.4 million yuan and does not care about the domestic box office, it will be difficult for "Shark Beach", which lacks film arrangement and publicity, to rely on word-of-mouth reputation alone. .

It's 2004 now, the Internet era is still early, and word-of-mouth is still in the hands of major media. It's unrealistic to expect the audience to spread word of mouth.

The fact that "Crazy Stone" became a dark horse in 2006 was inseparable from the publicity of the media at that time. Just imagine if all the major media reports about the movie at that time were negative news, would the audience still go to the cinema?

There are limited channels through which the audience can receive information. Whoever can master these channels will be the winner!

Lin Sheng also knew Tang An's worries. Originally, the distribution department would not spend too much resources on "Shark Beach". After all, Lu Chuan's "Kekexili" will also be released on October 1.

However, as the San Sebastian Film Festival in Spain came to an end, "Hoco Xili" failed to produce any results. On the contrary, "Shark Beach" won two awards. The distribution department will naturally adjust its strategy and appropriately allocate some resources to Tang An.

So Lin Sheng laughed and said, "Don't worry about publicity. Although we can't give you the treatment of a blockbuster, the resources we should give you will not be small. As long as the box office results are excellent, the company will consider it as appropriate!"

"Then I feel relieved, thank you Mr. Lin!"

After eating a late-night snack for more than half an hour, we ended up taking Yang Mi and Xu Ruoyun back to the hotel.

The house Tang An rented was outside the Fifth Ring Road. The money for a round-trip taxi was enough to stay in a hotel, so he simply didn't want to go back.

And we have to do publicity in the city for the next time. In this era, the popularity of movie theaters outside the third ring road is very low, let alone the fifth ring road.

Dongcheng District, XC District, Haidian District, and Chaoyang District. In the first three days, we have to visit at least 8 movie theaters in the four major districts of the city.

In this era, WIFI was not yet popular, computers were too expensive, and it was impossible for all rooms in hotels to be equipped with them.

Fortunately, Tang An switched to a domestic brand of candy bar machine and was able to access the Internet.

However, when I opened professional websites such as Douban and Shijiazhuang, I did not see a single review. The relevant reports on portal websites such as Xinlang and Tengxun were still there yesterday.

"It's only 2004, it's not so fast. I guess I'll be able to see it when I wake up tomorrow morning!" Tang An patted his head and had no choice but to go to sleep.

After sleeping until dawn, Tang An got up on time at seven in the morning.

I didn’t rush to watch the news, I finished washing up very calmly, and then I took out the domestic candy bar machine.

"The best horror film of the year, a model of low-budget thrillers!" - a long review from Douban columnist film critic Zheng Yi.

Tang An read it word for word. Although I can't believe all the words of these film critics, people who can do this profession in this era are really talented and learned.

Unlike later, it was just the beginning of a mouth series!

It is generally to the point, analyzing the entire movie in detail from the aspects of narrative rhythm, detailed logic, lens language and sound effects, plot design, etc.

However, Tang An could see that this film critic intentionally or unintentionally ignored some shortcomings of the movie, which was probably the result of China Film's public relations.

There are dozens of comments below. It seems that this film critic is quite popular. I hope it can help him drive some box office.

Then I turned to Tengxun News, although in this era Xinlang is the well-deserved leader of portal websites.

There is no way, the Tengxun has become very popular in later generations, Cun Chui just habitually opens the Tengxun.

There is also a long review in the middle of the homepage of the entertainment section, accompanied by a poster at the top.

However, this review does take a different approach. It doesn't talk about rhythm, graphics, or special effects. It just talks about the organizational language of the film.

It's like telling a story.

However, this film critic has a very good proportion, a sense of immersion and imagery, and there are dozens of comments underground.

"The movie Sister An talked about today was so interesting. A girl met a shark alone at sea, and finally killed the shark!"

"You can even sew with earrings and necklaces. I want to go to the cinema!"

"The movie this time looks good. It's much better than the "Painting Bird" movie from a few days ago. I'll check if the movie theater nearby is showing it tonight!"

...

After watching Tang An, I feel relieved, the review is pretty good.

After going out, I went downstairs to find a small shop to have breakfast with Yang Mi and Xu Ruoyun.

"Brother An, how's the box office going now?" Yang Mi asked eagerly while eating.

"How can it be released so soon? There are so many places across the country to count, and the box office in the early morning is not expected to be high!"

That being said, Tang An couldn't help but call Lin Sheng and ask about the box office situation!

Lin Sheng, who was on the other end of the phone, seemed to have just gotten up and kept complaining, "I told you, Director Tang, you are too impatient, what time is it!"

"Excuse me, Mr. Lin. I'm just impatient. Let's see if the box office has been calculated in the early morning!" Tang An smiled apologetically!

"Just wait, I'll check the mailbox. It should be almost 5 rounds since early morning..."

Listening to the sound of typing on the keyboard opposite, Tang An's heart was beating a little fast.

"It just came out, and most cities across the country have counted it. The box office so far is 160,000, which is a good result. If we keep it up, we should have a box office of 500,000 or 600,000 today!"

Lin Sheng was also a little surprised. The original estimate for this film was around 4 million, which was considered to be beyond expectations.

160,000!

Tang An quickly made a calculation in his mind.

Nowadays, the total number of screens in China is about 2,000, which means that almost 8,000 games have been played.

The film schedule of "Shark Tank" is 28%, which is lower than the 46% of "New Police Story" and higher than the 25% of "Zhang Side".

The former is a film by Cheng Long, and the latter has been booked by many units during the National Day, but fortunately it has been shown for a while.

In other words, "Shark Beach" was screened a total of 2,240 times, with an average box office revenue of 70 yuan per show!

At this time, movie tickets in big cities are 10 yuan a ticket, lower in second-tier cities, and even lower in small cities.

As a compromise, even if a ticket costs 7 yuan, there will be an average of 10 spectators per game.

An ordinary movie theater has about 140-190 seats, and the occupancy rate is about 6%!

Not bad. On the first day, not many people had watched the movie except for the publicity two days before. And it was early in the morning. It was already good to have this data!

According to the normal trend, there should be about 350,000 before the peak in the afternoon and evening, and it can double again in the evening. A box office of 700,000 to 800,000 is not a problem.

Although it is far from the 5 million first-day result of "New Police Story" on the 24th, it should be able to get 7 million in the box office in the end. If the follow-up response is good, it will not be a problem.

This way he will have enough funds to start his next movie!

ps: Thanks to "fa22l书f" for the 500 starting coin reward!

Please collect and recommend!!!


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