Chapter 413 Breaks the record again and forms a theater chain!
"Congratulations to Director Wang, this is probably the largest premiere in China."
"Dr. Tang, you're welcome. By the end of the year, I hope it will be even better than Edge of Tomorrow."
"It can't be compared to this. There must be 20,000 people."
...
As soon as Tang An arrived at the gymnasium, he saw Wang Zhongjun's face full of displeasure, but he didn't try to challenge him because he just wanted to see his joke.
Of course, Wang Zhongjun didn't ask for trouble by mentioning "Edge of Tomorrow" and just had a few words with Tang An.
In fact, it was so serious at this time that they couldn't run against each other.
But seeing Wang Zhongjun's suppressed anger and grievance, it was worth it for Tang An.
Who made him have bad thoughts in the first place?
After saying hello to acquaintances, the premiere started soon, and the creators who went to the Earthquake Heritage Park to pay their respects also came.
There were 15,000 spectators present today. When I arrived just now, there were spectators dressed in plain clothes everywhere around the stadium. Tang An himself was also dressed in black.
After a series of procedures were completed, people from the local government also arrived.
The stadium has installed in advance a giant movie screen, which is the world's largest, with a screen width of 33 meters and a height of 15 meters.
However, being too big is not a good thing. The larger the screen, the easier it is to magnify the shortcomings of the movie one by one.
The movie opens in a silent black, with large swarms of dragonflies coming along the railway tracks. The silent city does not know that the disaster is coming. The cuteness of the young actors and a passionate scene alleviate the solemn atmosphere of the scene.
But within a few minutes, the scene was filled with cries, especially in the front row. All the stars and filmmakers shed tears.
I have to say that Feng Xiaogang's directing skills are absolutely top-notch, and this is definitely one of the best movies in his career.
The first earthquake scene, the subsequent scene of burning paper money... until the last scene where relatives charge and Xu Fan kneels down to Zhang Jingchu, the scene was masterfully executed.
...
After the screening of the nearly 140-minute movie, tens of thousands of people were in tears.
Finally, representatives from Feng Xiaogang, Wang Zhongjun, the Film Bureau, and the Tangshan Municipal Government came to the stage to deliver speeches, and the movie ended.
"Director Feng, congratulations on making such a good movie!"
Tang An found Feng Xiaogang and said sincerely.
He had no prejudice against Feng Xiaogang, and he had no objections even to "Private Customization", which was criticized later.
On the surface it was just a comedy film, and if it made the audience laugh, it passed the test.
As for cheating people out of money?
There are so many series in Hollywood, including dozens of "007" movies, and most of them are bad movies. That's called cheating!
As long as the audience feels that these tens of dollars are not a loss, so what?
"Thank you for your compliments, Mr. Tang. I'm waiting for your science fiction movie and want to learn from you." Feng Xiaogang said with a chuckle, seemingly very confident in the movie.
"Oh, Director Feng also plans to make a science fiction film?" Tang An asked curiously.
"Haha, I have this plan to try different types."
Feng Xiaogang is one of those people who becomes more ambitious after success. If Wang Zhongjun hadn't forced him, he wouldn't have wanted to film "If You Are the One 2".
He has long since not wanted to make comedies, otherwise he wouldn't have had different themes from "The Night Banquet" and "Assembly Number" to "The Great Tangshan Earthquake" and "1942".
"Then Director Feng is welcome to give you some guidance."
This Feng Dapao can come out as soon as he wants, and he also wants to make science fiction...
...
After returning to the capital from Tangshan, Tang An paid attention to the other party and the box office of "Painted Skin 2".
Is it the same as before? "Tangshan Earthquake" was a box office hit, with 35 million on the first day, setting a new first-day box office record for domestic films.
Not only was it a domestic film, but "Transformers 2" also surpassed the first-day box office record in mainland film history.
Feng Xiaogang's fame coupled with the influence of this incident, this data is not surprising at all.
Several other movies were hit hard, with "Painted Skin 2" slipping from Wednesday's 7.5 million to 5 million, a drop of 33%.
After getting this data, Tang An also breathed a sigh of relief.
Within the acceptable range, it should be stable to exceed 500 million.
Tang An originally expected a minimum box office of 600 million, but it was still a bit overestimated.
The movie's reputation is not as good as the first one, and it doesn't have a seven-day long holiday like the Spring Festival.
Coupled with the blockbuster movie "Tangshan Earthquake", a series of factors add up, and it is quite good to get 500 million box office.
After all, it only made 700 million at the box office in two years!
After "Tangshan Earthquake" broke the record on the first day, the news of "Edge of Tomorrow" could no longer have a big impact on the other party.
After all, one side is a movie that has not yet been released, and the other side is a record-breaking film directed by a famous director.
However, public relations did not stop, keeping public opinion within a controllable range.
As of August 2, "Tangshan Earthquake" has been released in China for two weeks, and in 11 days it has grossed a super high box office of 400 million yuan!
It exceeded 400 million in 11 days, which is a full week faster than "Painted Skin 2". Feng Xiaogang and his "Tangshan Earthquake" are about to hit the screen.
For a time, Feng Xiaogang's limelight overshadowed all directors, and he seemed to be threatening Zhang Yimou's status.
Faced with such an opponent, "Painted Skin 2" had no choice but to resist. In the past two Mondays, it received a total of 75 million at the box office, with a total box office of 475.5 million.
At this time, Huayi's stock was also rising again and again. The stock price had risen to 36 yuan per share, almost 10 yuan higher!
36 yuan per share is not far from the stock price where it was listed.
It rose to 36 yuan, and Tang An cashed out all 8 million shares without hesitation, getting 288 million in cash.
That is to say, it rose very fast in the first two weeks, and there will not be much growth in the next two weeks, unless it can break the record of "Thailand".
288 million in cash, and the 275 million earned from "Thailand" has been used to pay off the 110 million loan, and there is still 165 million left.
"Happy Days of the Old Ma Family" has good ratings. The second and third rounds of broadcast rights combined sold another 600,000 episodes, and the network rights sold 100,000 episodes. In addition to the 47 million in the first round, the total is 80 million.
After deducting the 35 million loan and the subsequent 3 million promotion fee, 42 million is left.
Tang An was quite kind. He didn't care about it until he made money, and left all the publicity to the TV station.
That would save publicity fees, and it would be difficult to do business later. In the end, both parties had a tacit understanding and became one and half families.
After subtracting the 10 million initial promotion fee allocated to "Edge of Tomorrow" and the 16 million production cost of "33 Days of Love" and the 20 million promotion fee, the total cash that the group can use now is 450 million.
In the end, Tang An used the cash flow of 400 million, a plan for a theater management company focusing on second- and third-tier cities, and cooperation agreements with several large-scale shopping mall chains in China that wanted to enter second- and third-tier cities and even county towns. Convinced Liu Ge, deputy general manager of Wanda Cinema Line, to join and establish the Han-Tang Cinema Chain Management Company.
Liu Ge was being pressured by others. Wanda Film and Television, which was established last year, was still short of a general manager after personnel changes. He originally wanted to compete for it.
As a result, Lao Wang has poached Song Ge from Perfect Time and Space to serve as the general manager of Wanda Film and Television.
There was no hope of taking a step forward. Liu Ge originally went to Bernardo to do distribution, but Tang An got him there first.
Tang An also talked to him two or three times. It was not because of three visits to the thatched cottage that he agreed. The main reason was that Tang An invested 300 million in the early stage and got cooperation plans from seven or eight large shopping malls in the country. For Tang An to occupy the second and third tiers first The market still agrees with it.
These shopping malls are all shopping malls that intend to enter second- and third-tier cities. Currently, there are only a few cinema chains participating in the cinema market in small cities.
In addition, Tang An hired several marketing talents through a headhunting company, formed several negotiation teams, and traveled across the country to discuss the entry of cinemas with large chain shopping malls in each province.
Three hundred million, apart from the management of local fire departments and other departments and all aspects of marketing, is enough to open 100 medium-sized cinemas with five halls, each with two 3D halls.
After all, when a movie theater opens, it will need to recruit store managers for hundreds of movie theaters, and they have to hire local headhunters.
There is also publicity and initial discounts, these all need to be invested.
While the major theater chains have not yet paid attention to small cities, they quickly took root and all 100 cinemas will be built by the end of next year!
In addition to small cities, every major first-tier city and provincial capital city must have at least one cinema, which should be opened in a relatively prosperous area to enhance the brand name of the cinema and attract more high-quality franchisees.
This is necessary, the brand of the theater chain is very important.
But we need to take it slow first and wait until half of it is done in second- and third-tier cities.
...
ps: Originally, the protagonist was going to have a quarrel with Wang Zhongjun, but thinking about the inappropriate atmosphere when Earthquake was released, and the recruitment of Liu Ge to form a theater chain, I won’t go into details. I will mention it in one sentence, so as not to drown you~~ ~~
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