Everything seemed to be going smoothly. Chen Wei and Liu Jie worked together to obtain bank loans, while Liu Weina was responsible for promoting the company's real estate projects.
In the past, there were overwhelming advertisements for unfinished real estate projects. The main idea was very simple: to make the people who buy houses live comfortably and with peace of mind.
The advertisement is not exaggerated at all. Although it looks ordinary, after reading it, people will be curious about what kind of house they can live in comfortably.
After Chen Wei got the loan, the first thing he did was to build a model house. He did not find any famous designers, nor did he find those particularly famous decoration companies. Instead, he found some unknown designers.
A designer competition was launched with a prize of one million, with the first prize being 500,000, the second prize being 300,000, and the third prize being 200,000.
Chen Wei made this matter a big deal and held a vote. There are two ways. One is to rent a venue and display the decoration design drawings in the busiest commercial district for everyone to vote. The other is to use an online public account
vote.
This kind of publicity has been going on for a whole month. In addition to countless advertisements, the continuous bombing effect has made Chen Wei's unfinished real estate a hot spot throughout the whole process.
After the voting results came out, Chen Wei began to decorate the model houses. More than a dozen model houses, with twenty or thirty decoration teams, worked day and night in turn, and finally completed it within a month.
At this time, the unfinished project was successfully completed.
As soon as the model house was opened, the number of people who came to apply for funds far exceeded Chen Wei's expectation. All houses were open to the public, and there was no need to apply for funds. You can book a house when you come and choose a room on site under the guidance of the sales lady.
, go directly to see the rough house, first come first served.
For a time, Chen Wei’s real estate became an internet celebrity.
Chen Wei's decoration team, in addition to looking for cooperation with large decoration companies, also contacted many decoration teams. On the day when the real estate was launched, the decoration teams stationed at the same time. Whether it was wires, water pipes, or wood panels, he purchased the best ones.
Yes, in order to ensure that he does not overspend, he uses group purchase prices to purchase, and the advertisement is for three thousand per square meter of decoration, which will never be reduced, and the purchase list can also be transparent. Customers who have bought a house can go to the decoration site for supervision at any time, but
You cannot comment on the decoration master. If you have any opinions, you can go to their company directly, and there will be a dedicated person responsible for reception. These requests are unacceptable and recognized. Any request to change the decoration design drawing, any request to change the materials, any request to change the structure of the house
Requirements. These were all stated when signing the house purchase contract. And, most importantly, these decoration design drawings were selected by the customer from more than a dozen model houses.
Chen Wei's initiative caused a sensation in the real estate market, and all the houses were sold out in less than a month.
Even Chen Wei himself had not thought of this. The first reason for home buyers to buy a house is the advertising slogan, which is to live comfortably and securely.
For each unit, the company has a dedicated project manager in charge of the site. Any decoration that does not follow the requirements of the drawings must be reworked immediately. Many people decide to buy after seeing the wiring diagram on the decoration site. After all, hidden projects cannot be seen.
Arrived.
For many families, the decoration of 3,000 yuan per square meter can be regarded as fine decoration. Because it is a group purchase price, the price has an advantage and the quality has been improved. It is better than the kind of decoration that is said to be 3,000 yuan, but the actual materials are not as good as the decoration.
It’s better to go to one thousand!
We are not fools. We spend real money just to live in a good house.
Chen Wei's decoration has a list of materials and the price is transparent. After many people buy a house, they feel that even if they spend so much money, they may not be able to decorate it so well. Moreover, they are very selective. There are more than a dozen decoration drawings to choose from, and they can
See the model home.
What surprised Chen Wei the most was that more than a dozen model houses were also sold out.
Chen Wei's real estate company became an instant hit, and some people even came over to ask Chen Wei when the company would open the next phase without even buying a house.
Chen Wei knows that many developers now release more than 1,000 units in four phases, with more than 300 units in one phase, and then ask everyone to subscribe. If the number of subscribers reaches about 1,000, they will then open the market, causing
A looting situation.
Chen Wei is different. He released all the properties at once, without claiming the money or covering up the listings. He believed that his properties could be sold.
In Chen Wei's opinion, this success is due to him considering the problem from the perspective of a consumer. It can be said that this kind of thinking is dismissive in the hearts of many developers. It is not a charity. How can it make money?
Shouldn't it?
Chen Wei thinks that is putting the cart before the horse. After making money by selling the house, he still has to make a lot of money on the decoration, and let the consumers pay for it all. Consumers are not fools. This kind of practice of drinking poison to quench thirst is absolutely unacceptable to Chen Wei.
I won't follow suit.
Although he is a newcomer in the real estate industry, he may make a lot of money by following other people's methods, and his house may sell well, but Chen Wei will not do this kind of thing of destroying the sign.
Everyone was very happy, but Liu Weina shook her head. She was calculating another account. If she followed the regular sales method, the company might earn more. Moreover, many real estate developers have shown their interest in Yunzhao.
There is strong dissatisfaction among real estate companies. In their view, Yunzhao Real Estate is breaking industry rules.
Liu Weina has to face such accusations every day and is already a little exhausted.
Fortunately, all the houses have been sold, and now we just have to do the finishing work.
I don’t know why, Liu Weina always feels uneasy.
Maybe everything went too smoothly, that's why Liu Weina felt this way.
In the past few years, whether we were working for others or starting our own business with Chen Wei, everything was not smooth sailing. Even if there were no major problems, there would always be minor setbacks.
But this time, from the beginning of bidding for unfinished buildings to now, it has been so smooth that it is unimaginable.
In the entire company, Liu Weina is probably the only one who still maintains such a clear mind. Almost everyone is dazzled by the victory.
Internet celebrity properties, best properties, most livable properties, all kinds of names come one after another, making everyone feel proud.
Liu Weina always remembers this advice: the higher you climb, the harder you fall. This was the advice given to her by her predecessor when she just graduated from college and started working for the first time.
Now, she wants to tell Chen Wei the same words.
Liu Weina pulled Chen Wei aside and said to Chen Wei: "At this time, the more we need to calm down."
"Sister Na, what do you mean?"
"I have a very strong feeling that something might happen."