The first thousand two hundred and forty-five chapters style of fighting nation
"style?"
Several people began to think.
"First of all, the host's style. Louis, you know the American media very well. What are the styles of those well-known media hosts? Especially current political news hosts."
Liu Lang asked.
"Well, current affairs news is very serious, so the hosts must be steady. They are usually older reporters with many years of work experience. They speak rigorously and have unique understanding of issues!"
Louis replied.
Liu Lang nodded.
"Yes, I have been in the United States for two years, and I often watch the news. Generally speaking, there are reporters and anchors like this. In my eyes, they are very boring. Maybe the old-school people approve of them, but for those in their twenties,
For young people, this style cannot attract them at all, so I want to take the youth route and let young people in their twenties be at the forefront. Beauties and handsome guys, let them wear fashionable professional attire, so that they can be in the forefront.
Attract the attention of young people in the shortest possible time.
As for experience, it doesn’t matter. Young people learn very quickly. They can learn things by running a few times. In addition, the frankness of young people cannot be compared with those of the old-school people. American politics is full of false news.
People are all old-fashioned, so young people would like to watch them? That’s weird. I will use young people and let them ask the most pointed questions.
With beautiful appearance and sharp questions, what we have to do is capture the hearts of young people, and this is where our positioning lies!"
Liu Lang's words stunned everyone. They remained silent and were thinking carefully because they had never encountered this kind of thing before, but there seemed to be some truth to it.
Liu Lang continued without waiting for them to react.
"As I said just now, our positioning is young people, that is, people in their twenties. Secondly, we are people with critical thinking skills. We need to tell the audience our own views on issues. This positioning has undoubtedly affected those who
“Influential people can influence the direction of public opinion and thus penetrate into the hinterland of mainstream public opinion in key countries as quickly as possible.
After successfully breaking into the mainstream crowd, we will show a real world and let them accept our point of view!
Then we must have a clear stance. We directly address sensitive issues in reporting major news events and use our own reporting style, which is "exclusive," "quick," and "accurate."
There is also a need for a localized and professional team. We basically try to use local young reporters from all over the world, and even spend a lot of money to hire famous anchors, editors and producers from all over the world to join us.
The last one is to boldly leverage and cooperate with some domestic and foreign media, and try to win cooperation with all media that can be won.
Well, this is what I can think of now, what do you think?"
Several people were silent. You looked at me and I looked at you. Especially Louis, as a senior journalist, felt a "feeling of powerlessness" in his heart.
Why does she feel this way? Because she feels that the requirements put forward by Liu Lang are really very high. From a high-level perspective, many of the concepts are very novel and advanced. Even the New York Times, where she used to work, has not
People can think of it.
No wonder he is so powerful, his views and knowledge are completely beyond the scope of other people's thinking. I am convinced, convinced.
What Liu Lang put forward was the general outline for the future development of the TV station. To be honest, these summaries were not Liu Lang's original creation. No matter how good he was, he never learned about journalism. This was the development strategy of a later TV station. This TV station was named "
Russia Today”.
This TV station was established in 2006 as Russia's official TV station, specifically targeting overseas audiences.
As we all know, Russia is the "enemy" of developed countries such as the United States and Europe. Even after its disintegration, it is still regarded as a thorn in the side of Western countries. However, this TV station occupies a very large amount of traffic in Western media. By around 2016, it had
It has become a super TV station as much as the British Radio and Television and the American CNN, with more than 600 million viewers in Western countries.
Since it is a Russian official television station, they will naturally not report in accordance with the "mainstream" public opinion in the United States and Europe. What they are best at is using their influence to set the pace for American audiences all day long.
American viewers are not optimistic about the economic prospects, so they will post videos to discuss "America in Recession", "Has the U.S. recession begun?", and "Experts analyze that the economic recession will begin in early 2020".
Life for the middle class in the United States is getting harder and harder. Their reporters go deep into the streets to interview unemployed people and show you the real America: More and more middle class Americans are losing their homes. Unemployment and the inability to pay rent force people to live in
In their cars, in shelters or on the sidewalk, the headlines are more horrifying than the last: What's going to end the American economy; What's going on with the American people...
This is obviously the TV station's strategy. Aren't you scolding me? Well, I'll scold you back. Moreover, they often speak for the Chinese people.
Click on the China channel of Russia Today and click in. The content is all about "leopard-laughing pandas", "warm-hearted little yellow ducks", "cheating passers-by", "tough Chinese women" and so on. They look like humans and animals.
Harmless cuteness.
However, as soon as I went to the U.S. channel homepage, the picture style suddenly changed. The content above was all "Chinese experts predict that the United States will be destroyed", "The United States has become less dynamic than before", and "U.S. military allies are killing innocent people in Afghanistan."
, each one seizes on America's weak underbelly and pokes at it, and you can feel the murderous intent through the screen.
Moreover, they are not just gossipers, their reporters always go deep into the front line, and their videos can always get first-hand solid evidence to convince the audience.
For example, the United States just announced the complete elimination of a certain organization. A few days later, they released a video showing how the US military air-dropped ammunition and supplies to the other party. As a result, a large number of people took to the streets to protest and express their dissatisfaction, making the US government embarrassed.
Why are they so powerful?
Because from the beginning, "Russia Today" has completely followed the Western media. I am what you are.
The studios in Russia today are very similar to the layout of CNN and BBC. The luxurious and spacious studios are dazzling. Famous people from the United States and European countries are invited to discuss. These are all manifestations of localization.
At the same time, the reporters were all young people, and the female reporter was wearing a fashionable suit and shuttled on the front line. It was really convex and concave, becoming a beautiful scenery. How could this not attract the attention of young people? Not to mention young people, they are elderly.