Chapter 206 Endorsement fee of one hundred thousand a year
"Liu Lang, let's get straight to the point. As long as you follow our requirements and cooperate with us in filming at a specific time during the Olympics, we can pay the endorsement fee!"
Lin Guodong's "trick" was useless, so he had to follow the normal method.
"Oh! Okay! How much does it cost?"
Hearing the money, Liu Lang sat down again.
"This guy is extremely smart, and he seems to be quite greedy for money...!"
Although the two met for only twenty minutes, Lin Guodong realized that the other party was really difficult to deal with, and it seemed that he had to compete with him like a business rival.
"Well, as long as you become the spokesperson of our company, I will give you a thousand yuan a year!"
Lin Guodong told his price.
"A thousand dollars? Or a year?"
Liu Lang almost laughed out loud. The world's largest beverage company only pays 1,000 yuan a year to hire spokespersons in China! If this matter spreads, its opponents will not treat it as a joke!
"Haha, a thousand dollars! Your Coca-Cola Company is so "generous"! Look at that plaque!"
Liu Lang pointed to the laboratory not far away. There was a plaque of "Huaxia Industrial Technology Co., Ltd." hanging on the wall at the door.
"I am the chief designer of this company, and 10% of the company's profits belong to me. Anyone who joins this company will earn one hundred yuan a month, and more than one thousand yuan a year. These
Everyone’s salary is given by me, how much is the annual salary? It must be tens of thousands of dollars... Haha, do you think I would care about this thousand yuan?"
Liu Lang looked at the other party with contempt in his eyes.
"What?"
Lin Guodong's eyes were wide open and he didn't believe what the other party said.
"Believe it or not, but if your company is looking for a spokesperson, will it only give you one or two hundred dollars a year? Even if you are looking for it, you will not be able to pay more than this...forget it, you can leave!"
Liu Lang waved his hand, stood up and was about to leave.
"etc!"
Lin Guodong realized that he had made a mistake in coming to Liu Lang this time. It was not that it was a mistake to ask him to speak for him, but that he did not make a plan for the negotiation. As a result, he was restrained in everything and now he is passive. However, he still has to talk to a four-year-old child.
Make a plan?
"Brother Lin, you are a big company, famous all over the world, so you are very powerful, so you look down on others and think you can bully customers. It's a pity that a kid like me doesn't like this!"
Liu Lang was indeed very angry. One thousand yuan was indeed a lot of money in this era. If some domestic companies advertised, the actors would never get such much remuneration.
Let alone advertising, this year is 1984, and the famous drama "Journey to the West" will be released two years later. This drama is currently being filmed. After three years of filming, the male protagonist "Monkey King" has a total of
The reward was only two thousand yuan. Compared with this, one thousand yuan is indeed a lot.
But it depends on who gives the money. A world-famous large company hires a "well-known" Chinese person to do advertising and pays him one thousand yuan a year. This is an insult in Liu Lang's eyes, and he is not bad either.
Money, naturally I won’t agree to it.
Now Lin Guodong was a little anxious and simply asked: "Liu Lang, how much do you want?"
"Haha, this guy seems destined to win!"
Liu Lang curled his lips and said, "One hundred thousand a year is almost enough!"
"One hundred thousand! You...you are really greedy for money!"
Lin Guodong jumped up. His annual income was only so much, and Liu Lang was like a lion.
"What? Your company can only sell it in the capital now, and there is no publicity. Not many people drink it. It is sold in state-owned shopping malls and is limited to some canteens. I'm afraid it's only more than 200,000 cans a year.
This should be a national regulation and you are not allowed to sell more. However, you are now looking for a spokesperson. This shows that the national policy has been relaxed. It will not take long for the market to be opened. By then, your drinks will be sold nationwide, so
That’s why you would ask me to advertise……….
A can of Coke sells for 60 cents. As for the cost, the aluminum can is worth a little. The raw materials are all imported from the United States, and millions of cans can be sold at one time. The labor is all local, and it only takes a month.
It only costs 20 to 30 yuan, which is hundreds of times less than what you get in your country... After all the calculations, the cost of a can is only 20 cents, or even less than that. If it is sold all over the country, with this traditional Chinese medicine flavor,
I'm afraid not many people like it.
But it would be different if I, a child prodigy, advertised. Students all over the country would try it. How many people would drink one can?
The 100,000 yuan I want from you is equivalent to a profit of more than 200,000 cans. Once the market is opened, the sales volume will be more than this in a few days, so your business will make a lot of money!"
Liu Lang was eloquent and made the other party dumbfounded.
"Okay, it's a fixed price of 100,000 yuan. You go back to your boss to discuss it. If it is possible, I will help you advertise at the Intellectual Olympics. If not, forget it. I don't care about the 100,000 yuan."
, you should think about it!”
Liu Lang stopped talking to the other party, put on his schoolbag and left.
Regarding the issue of Coca-Cola's profits, thirty years later, the Internet has basically revealed that what they sell is a formula, coupled with the vast market accumulated over decades and the almost viral marketing method, this makes their
Beverages are available all over the world, and as for the cost, it’s really not that much.
But now, the profit issue is still a company secret, and only those at the manager level know about it.
"Who is the company manager here?"
Miraculous, omniscient, and even a little scary, this is how Lin Guodong recognized Liu Lang at this time.
"This Liu Lang will definitely be a powerful figure in the future. We must make friends with him!"
"Liu Lang, I'll go back and discuss it, and I'll come back to you soon!"
Lin Guodong shouted to Liu Lang.
Liu Lang shook his hand without looking back, his back looked indescribably cool.
Lin Guodong did not delay, got on his bicycle and left in a hurry. As the general manager of China... Although this general manager can only sell more than 200,000 cans a year, he still has the right to get 100,000 yuan. He wants to go back quickly.
Get the contract out.
Liu Lang's principle when dealing with these foreign companies is not to be polite. Since the other party wants something from him, he should negotiate the price. Lin Guodong is a Chinese who can give him face. If he is a foreigner, he can only offer one thousand. There is no need to negotiate. Hurry up.
Get lost.
Alas! This Olympic Games is a great opportunity. The best brands in the world will flock here to promote themselves, but it is a pity that our country does not have any good brands yet!
Liu Lang was a little emotional.
Liu Lang didn't care too much about the Coke Company. One hundred thousand dollars was certainly a lot for him. If he could get it, he could solve a lot of things. But even if he didn't, he wouldn't care much. As long as Transformers landed in the United States, it would definitely be a big deal.
It would bring him a steady stream of money, or US dollars, so he did whatever he had to do and didn't take it to heart at all.