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The first thousand one hundred and seven chapters are blooming everywhere

As the mainland's economy continues to develop, more and more Li Guangyu's industries have begun to enter the mainland. For example, Xiangjiang Communications Group is already cooperating with the mainland to help Phoenix mobile phones enter the mainland market.

For example, high-consumption electronic game products in the past are now gradually becoming more popular among mainland consumers. This has also led many self-employed individuals to start opening arcades and selling home game consoles when they are profitable.

On the afternoon of April 6, Li Guangyu held a high-level joint meeting of Oriental Semiconductor, Chunghwa Electric, Xingyu Games, Phoenix Group and Xiangjiang Communications Group in the fifth conference room of Wheelock Building.

In recent years, it has become quite popular for mainland enterprises to introduce foreign technologies, especially in the home appliance industry. The mainland is booming everywhere. In just over two years, there have been hundreds of home appliance companies. In Italy, a refrigerator technology was sold to nine companies. It can be seen that the mainland What is the current situation of the home appliance industry?

Due to the significant increase in the economic income of the mainland people over the years of reform and opening up, their demand for materials has also continued to increase, and the demand for home appliances has continued to rise.

Although there are many home appliance companies established now, there are no problems in the short term. At least the product sales of China Electric Group and Datong Group are increasing month by month.

However, the top management of Chunghwa Electric Group is very clear that this kind of prosperity is only temporary. If Chunghwa Electric Group cannot work hard on quality and reputation, it will be difficult to survive in the mainland market for a long time.

Fujiwara Huiyin said at the meeting: "Li Sheng, now the mainland's demand for home appliances is getting stronger and stronger, and a large number of home appliance companies have emerged in the mainland at the same time. We will encounter greater challenges in competing in the mainland market. I hope the group can join forces with Datong Group , both parties jointly built a research laboratory to improve our technical content and enhance the competitiveness of our products.

At the same time, I personally suggest that some of our companies with key technologies can contact mainland manufacturers to provide them with parts that are in short supply, such as picture tubes needed for televisions. Our picture tube manufacturing company in Pengcheng can completely expand its production capacity and occupy the market share in parts. Mainland TV market.”

The mainland has issued quite a few policies on home appliances in the past two years. Just last month, the mainland issued another document to speed up the introduction, absorption, digestion, and innovation of domestic home appliance technology, and at the same time provide key support to home appliance companies.

For some special key technologies, such as picture tube technology for televisions, compressor technology for air conditioners, etc., they are also developed through the introduction of foreign capital to build factories in the mainland, joint ventures, or direct introduction of technology.

This is also the reason why so many home appliance companies have appeared in the mainland in the past two years. Now it can be said that basically every province has its own home appliance company that produces TVs, refrigerators, air conditioners and washing machines, and there are more than one. This also gives Datong Group and China Electric Group It caused a huge impact.

Because these two major groups originally occupied the mid- to low-end market. The high-end market is still dominated by Japanese home appliances. Now the mainland is beginning to impact the mid-to-low-end market. If Chunghwa Electric and Datong Group cannot improve their product quality and technology, the future will inevitably will be eliminated.

Li Guangyu said: "Hui Yin, in the future, our China Electric Group will still focus on the mid-to-high-end market. You contact Mr. Lin Tingsheng to plan the future of the group, and at the same time increase cooperation with mainland home appliance manufacturers. You can make adjustments to Peng according to market needs." We will expand some parts production companies in the city to strengthen our industrial chain."

Li Guangyu is very clear that the current prosperous home appliance market in the mainland will undergo a major reshuffle in a few years. The future will be an era where the leftovers are king. It is impossible to survive without leading technology and strong capital.

Don't look at the current boom in development. There is a trend of doing things quickly in many places. When the cold winter comes in the home appliance market, I don't know how many company personnel will have sleepless nights.

If Chunghwa Electric Group wants to become a century-old enterprise, it must pay attention to the technology and quality of its products. Low-end products are not the focus of Chunghwa Electric's focus. It cannot beat its mainland counterparts by competing on price.

Fujiwara Huiyin is very happy. With Li Guangyu's approval, she will be able to expand some of her subsidiaries, and the strength of China Electric Group will definitely increase greatly.

Her goal is to hope that the Chunghwa Electric Group, which she has developed by herself, can be comparable to Panasonic. Although there is still a certain gap between it and Panasonic in terms of high-end products, she is very confident that after several years of catching up, Chunghwa Electric Group will definitely be able to become the world's largest electric appliance manufacturer.

A member of top home appliances.

Currently, China Electric Group and Datong Group are jointly purchasing technology from the French company Thomson, which is Europe's top home appliance company. Had it not been taken out by the French government for privatization this time, they would not have had such an opportunity.

Fujiwara Huiyin has already decided in her heart that if the technology acquisition cannot be negotiated, she will suggest to Li Guangyu to directly acquire this company and make it a company under the Li Group, so that China Electric Group can also acquire his company.

cutting-edge technology.

Last year, they encountered some difficulties in France, causing their acquisition plan to be terminated. However, the situation has fundamentally changed now. Chirac has taken the initiative during this year and is now gradually promoting privatization.

If the Li Consortium goes forward now, it has a great chance of acquiring Thomson Company. The company's current valuation is about US$2 billion, which is not a large amount for the Li Consortium.

Fujiwara Huiyin said: "Li Sheng, currently our Chunghwa Electric Appliances mainly relies on Hengyu Supermarket Group for sales, which seems not very professional. I hope to establish my own sales channels in the mainland. I hope to set up our own Chunghwa Electric Appliances store.

Sales of home appliances and consignment sales of various electronic and electrical products.”

Fujiwara Huiyin is not willing to let his group's sales channels always be controlled by Hengyu Supermarket Group. He hopes that he can also develop a retail model, mainly focusing on home appliances and electronic products, attracting customers through high-quality services and after-sales, and

Hengyu Supermarket Group has formed differentiated competition.

Li Guangyu did not expect that Fujiwara Keiyin would really dare to mention that he had only asked major groups at the beginning of the year to focus on their main businesses and to think about group development from a higher level.

The most important thing for China Electric Group is to do a good job in product research and development, and most of its sales are sold externally through the platform of Hengyu Supermarket Group.

Now Fujiwara Huiyin wants to follow the path of Gome and Suning in her previous life, and she has more advantages than these two major groups. Chunghwa Electric Group produces its own home appliances, and it now has quite a good influence in the mainland.

Li Guangyu naturally knows very well whether there is a future in taking such a path. The boss of Gome once became the richest man in the mainland, and Suning is also very strong. Although Li Guangyu has not heard the news about these two companies, he believes that these two companies

It should be soon. Li Guangyu needs to think about whether to steal their way in advance.

With the strength and capital of Chunghwa Electric Group, it only takes one year to establish various types of stores in mainland cities open to the outside world.

Li Guangyu thought for a while and then said: "Hui Yin, the main business of China Electrical Appliances Group is the research and development, production and sales of home appliances. Your current proposal has deviated from the focus of China Electrical Appliances Group. Your plan will also be all-round in the future.

The only difference is that the focus of retail is different. Chunghwa Electric Group can only establish its own direct sales plan, focusing on its own products rather than the retail market."

Fujiwara Huiyin has long known in her heart that Li Guangyu is not easy to fool here. Once the sales model she planned can be carried out, it will definitely not be limited to home appliances and electronic products in the future. After reaching a certain scale, other aspects will definitely follow.

.

Fujiwara Huiyin firmly believes that the future is an era where channels are king. Look at the rapid development of Hengyu Supermarket Group in recent years. So many groups under the Li Group are working for them, and most of the profits go to this channel merchant.

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