Chapter seven hundred and seventeen Carrefour's actions
After Li Xuelan returned to the group office, she immediately found Zhu Lixia, general manager of the administrative department. Since Du Yuemei asked Hengyu to pay attention to the possibility that Carrefour might stir up trouble in this regard, she needed to take some precautions.
After Zhu Lixia came in, Li Xuelan said: "Lixia, please arrange for group personnel to investigate Carrefour and Wal-Mart stores in our various markets to see if they have removed some products from the shelves during this period, especially the products they removed from the shelves, and
We need to pay special attention to those that are still on sale on our shelves and let them know about it and report it immediately."
Zhu Lixia said: "Okay, Miss Li, do you have any other instructions?"
"You notify the senior executives of each region, as well as the senior executives of the group, to attend the group meeting at two o'clock in the afternoon the day after tomorrow."
After Zhu Lixia responded to Li Xuelan, she went to arrange the things Li Xuelan ordered.
She knew that something big must have happened this time, otherwise Li Xuelan would not have just returned from Li Guangyu, and she would have been asked to notify the senior management of the group and the senior managers in each region to come back and attend the meeting.
At this time, in the office of the president of Carrefour's Xiangjiang headquarters, Victor Beer, president of Carrefour's Asia operations, and Oscar Jackson, president of Wal-Mart's Asia affairs, were also discussing the matter of Hengyu Supermarket and the Lee Group.
For nearly two months, their two major supermarkets have been operating at a loss in Xiangjiang. Except for some products that they only operate, the sales of other products are very sluggish, which puts them under a lot of pressure.
And they don't dare to enter into a price war with Hengyu Supermarket Group. They know very well that it will only kill themselves. Hengyu Supermarket Group has the Li Group as its backing, so they don't have to worry about funds at all. The two of them can
no.
Victor Bill said: "Jackson, our opponents are becoming more and more powerful in Asia. Take a look at today's news. Yesterday in Baodao, Hengyu Supermarket started renovation of three more stores. It is expected to be officially opened in June.
Open for business.”
In fact, what worries Victor Bill the most is their current model. Hengyu Supermarket operates in this way so that they will not lack customers. The Li Group is currently constructing a small business district, which will be filled in the future.
If the industry increases, they will not lack popularity here, and Hengyu Supermarket's performance will be higher.
When they expand, they have to repeatedly look for better locations and good stores. Hengyu Supermarket does not need that. They have already designed the location for them during the design and construction. The location is due to the location they developed.
The reason is also quite good and is very suitable for the development of Hengyu Supermarket Group.
He is very aware of how many real estate groups there are under the Li Consortium and its interest groups. In the future, when these groups expand, Hengyu Supermarket Group will expand accordingly. Carrefour and Wal-Mart cannot compare with them.
Osford Jackson said: "Bill, we don't have a good solution at the moment. You should know that Hengyu Supermarket Group has much more funds than our two groups. They never need to worry about funds when they expand. Just
For example, this time, the three stores were directly transferred to their group. They only needed to hand over the accounts and did not need their group to pay at all. The money was directly calculated to Li Guangyu, which is equivalent to Li Guangyu continuing to give them
capital injection,”
He is envious of Hengyu Supermarket Group. They mostly consider renting, while Hengyu Supermarket Group basically owns its stores and does not need to consider rent issues at all. Moreover, they can also receive injections from the Li Group every year.
funds.
It would be a miracle if shareholders like Wal-Mart did not withdraw profits. After all, these shareholders also need to live and consume. They are not competing on the same level as Hengyu Supermarket Group. If Hengyu Supermarket Group had not developed for a short period of time, the world market would probably be
There's nothing wrong with them at Walmart.
Hengyu Supermarket Group is backed by the Li Group, which has various resources to support it. Oscar Jackson is full of pessimism about Wal-Mart's development in Asia.
Victor Bill smiled and said: "Jackson, we still have a chance. Hengyu Supermarket Group has been established for too short a time, and some of their systems are not very perfect. As long as we can find their flaws, we can break the current situation."
, allowing our supermarket to gain a firm foothold in Asia."
Carrefour is currently investigating the products sold by Hengyu Supermarket, especially in food. They hope to find a breakthrough in this. Once the products sold by Hengyu Supermarket Group have safety issues, they can use this as public opinion to make Hengyu Supermarket
The group lost part of its passenger flow.
In order to prevent problems in their supermarkets themselves, Carrefour is seizing the time to conduct self-examinations during this period. After the completion, as long as there are quality and safety problems with Hengyu Supermarket Group's products, they will be able to launch public opinion against Hengyu Supermarket Group from a righteous standpoint.
offensive to break their monopoly on the Asian market.
As for Carrefour's actions, Wal-Mart, as an old rival, has already received the news. The headquarters also asked Osfor Jackson to pay attention to this issue and avoid problems in this aspect with their Wal-Mart supermarket products.
As for whether Hengyu Supermarket Group has any problems, it depends on the actions of Carrefour Group. I hope Carrefour Group can find some useful information for them this time. Now Hengyu Supermarket Group is putting too much pressure on them.
If Wal-Mart wants to gain a foothold in Asia, it must cross the mountain of Hengyu Supermarket, otherwise Wal-Mart will never succeed here.
Oscar Jackson said: "Bill, we still need to do a good job in basic skills. Only when we are solid can we launch an attack on Hengyu Supermarket Group. You must know that the media group under the Li Group is the largest in Asia, in terms of public opinion.
Our two families are not on the same level as them at all. Moreover, the Li Group has very close relations with the governments of these regions. Without concrete evidence, we will be attacked by the Li Group."
"Jackson, we at Carrefour will not fabricate false events. If there is no problem with the products sold by Hengyu Supermarket Group, we will not spread rumors and cause trouble. We are very aware of the power of the Li Group in Asia. If this is not true,
, it will not affect Hengyu Supermarket Group."
The reason why Carrefour has not taken action this time is that they are still testing the products of Hengyu Supermarket, especially in terms of food. They need to pull down Hengyu Supermarket Group based on facts.
He knew that this alone could not defeat the Hengyu Supermarket Group at once. After all, the main responsibility for these products still lies with the manufacturer, and the supermarket group did not know about it.
However, as long as it can influence the public's impression of Hengyu Supermarket Group, it is enough. As long as one-fifth of the customers no longer choose Hengyu Supermarket Group, then Carrefour will be able to gain a foothold here.
As for the future, they and Hengyu Supermarket Group will slowly compete for the market. It is impossible for the three major supermarkets to decide the winner within a few years. This is a long war.
Carrefour and Wal-Mart are allies here now, but who can guarantee whether Carrefour and Hengyu Supermarket Group will be allies in the United States in the future.