Chapter eight hundred and eighty seventh Western Europe blocked
The next morning, Li Guangyu and Gu Zhengsheng discussed the development of the Malandu iron mine in the office.
There are many projects in Western Australia this time, and the investment is extremely huge. It is not only necessary to build supporting facilities for iron ore mining, but also to build a port and a dedicated railway from the port to the Marandu iron ore to facilitate the transportation of iron ore. This is also
In the future, Xingyuan Group and Rio Tinto will compete with BHP Billiton for capital.
Now the railways and ports are established by joint ventures, which can also save a lot of costs. This joint venture is controlled by Xingyuan Group, and other shareholders will only send directors. In the future, Xingyuan Group can mine iron ore from this railway.
Shipping to and from the port will not be subject to any restrictions.
For this reason, Li Guangyu attaches great importance to the chairman of the Malandu Iron Ore Development Company, so Gu Zhengsheng has to be responsible for the affairs in England, otherwise Li Guangyu would have arranged for him to directly serve as the chairman of the joint venture company.
In the reception area, Li Guangyu said to Gu Zhengsheng, who was sitting opposite him: "I have thought about it this time and it is more appropriate to arrange for Xu Yuntao, the vice president of the group, to serve as the chairman of this company. You tell him to step up the port's work."
Site selection, railway line planning, and railway line transportation volume must be considered as much as possible, and our group will not stop at the Marandu Iron Mine."
Gu Zhengsheng is very aware that there are such huge iron ore deposits waiting for him to discover. Currently, they have only explored one-fifth of the area approved this time, and there are still four-fifths waiting for them to discover, including one
The area Li Guangyu asked them to focus on was on the same level as Marandu.
Now that the Marandu iron ore has been discovered in such a big way, it must not be too small there. The daily transportation volume of their new railway must be considered at least fifty to one hundred times the daily mining volume of Marandu, so that it will not
There may be insufficient transportation capacity in the future.
As for experts in ports and railways, the Sumitomo family and the Mitsui family can help them solve the problem very well. At present, Marandu Company needs money and resources. It just waits for the person in charge to pull up the company structure.
It's officially in operation.
Gu Zhengsheng said: "Li Sheng, I will go to Western Australia with Xu Yuntao. I plan to put the headquarters of our joint venture in Perth, its capital, and its registered place in our city of Xiangjiang. This will be more conducive to our development."
Li Guangyu agreed to Gu Zhengsheng's proposal. Currently, both Rio Tinto and BHP Billiton are headquartered in the southern Australian city of Melbourne. Li Guangyu has no interest in going to South Australia to fight with them. Putting the company's headquarters in Perth is more conducive to Western Australia.
develop.
At present, Li Guangyu is focusing on the development of iron ore, and this resource is mainly concentrated in Western Australia. The Marandu Iron Ore Development Company is mainly developing the Marandu iron ore in the Pilbara region, and is also building railways and ports in Western Australia.
It's fitting that this company's headquarters is located in Perth.
Although Melbourne is the second largest metropolitan area in Australia's South Pacific after Sydney, it is an industrial, electronic, and automobile manufacturing center. It is not suitable for the headquarters of Xingyuan Group. Instead, it is the headquarters of Bentley Group, Xingyu Group, Jiayi Group, etc.
It is suitable to establish the Australian headquarters here to radiate the markets of Australia, New Zealand and other countries.
Li Guangyu asked: "After you go to Western Australia this time, you don't have to come back to report in person. You still need to take charge of the affairs in Western Europe, especially the current competition between our Hengyu Supermarket Group and Carrefour in the British and French markets.
Very anxious, you should always pay attention to the developments over there and give Hengyu Supermarket Group some help."
Hengyu Supermarket Group has opened dozens of supermarket chains in England and Paris for more than three months. The competition with Carrefour is currently very fierce. The headquarters of Hengjiang Hengyu Supermarket Group has mobilized 200 million US dollars to Western Europe to support the development there.
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Chen Linwen, the executive vice president of the group, is personally based in London and is responsible for the Western European affairs of Hengyu Supermarket Group.
It's better in England. After all, Bentley Group and British Telecom Group have a lot of influence. In addition, the Li Group has been working in this market for many years. Hengyu Supermarket Group will not suffer too much in competing with Carrefour here.
But in Paris, Hengyu Supermarket Group is facing great pressure. Paris is the headquarters of Carrefour Group. This time Hengyu Supermarket Group has opened several supermarkets in Paris. This is a serious provocation to them. Carrefour has issued a series of
policy to suppress Hengyu Supermarket Group.
At this time, the shareholders of Carrefour Group were very united and used various relationships to create obstacles for Hengyu Supermarket Group in an attempt to make Hengyu Supermarket Group retreat.
Li Xuelan is determined to seize the market held by Carrefour Group. Even though several stores of Hengyu Supermarket Group in Paris are currently suffering losses, she still has no plans to withdraw.
The Western European market has always been regarded as its own territory by Carrefour Group. Now the hungry wolf of Hengyu Supermarket Group has suddenly broken in and seized the British market, which is extremely important to them, and their hometown Paris market. If Hengyu Supermarket cannot be
If the group is forced to retreat, how can they compete for the world's largest retail supermarket group?
There is no problem in England. They can compete fairly with Carrefour, but Li Guangyu far underestimated the influence of Carrefour Group in Paris and France.
In Paris, many city councilors and congressmen often make remarks that are unfavorable to their Hengyu Supermarket Group. Paris government agencies inspect Hengyu Supermarket Group very frequently.
Li Guangyu knew very well that there were shareholders of Carrefour Group behind this, otherwise this situation would not have happened.
Although he currently has good communication with Paris Mayor Jacques Chirac, Chirac alone cannot play a big role in this. He does not have the final say on some things in Paris, and members of Parliament do not listen to him alone.
, and Carrefour is their local company, so they are more willing to support Carrefour than Hengyu Supermarket Group.
Gu Zhengsheng also knows the difficulty of the matter. It is very difficult for a company to occupy a new market, especially when the same industry has been developed and matured. Such pressure will be very great, not to mention this time Hengyu Supermarket
The group still went to their hometown.
If Carrefour had allowed Hengyu Supermarket Group to capture the Paris market so easily, it would have been impossible for Carrefour to develop into one of the three largest retail supermarket groups in the world at its current scale. This development cannot be achieved by luck.
Gu Zhengsheng said: "Li Sheng, after I return to England, I will coordinate the resources of the consortium in Western Europe and focus on promoting our Hengyu Supermarket Group to make our supermarket group more famous in Western Europe. At the same time, I suggest that we temporarily bypass France for future expansion.
, expand to other regions first, so that our pressure will be less."
Since France is Carrefour's home field, Hengyu Supermarket Group will face a lot of interference from the government and protectionism when developing there. Such problems will not occur in other countries.
Other countries in Western Europe welcome Hengyu Supermarket Group to compete with Carrefour so that they can enjoy more benefits. A monopoly by one company is not conducive to their development.
At that time, whether Carrefour will continue to occupy the main market or Hengyu Supermarket Group will suppress Carrefour, this has nothing to do with their country and its people. They are more concerned about the price of their products.