"These are the only people who want to create a classic anti-Japanese drama..."
"It's so funny..."
After the news leaked, many people on the Internet began to ridicule. The entire crew was almost entirely made up of newcomers. From the actors to the director, they were all new. It was also Zhang Fan's first time filming a TV series, and the script was only written by Zhang Fan.
The anti-Japanese TV series that I wrote and directed only had an investment of 30 million, which is completely incomparable to the current blockbusters that often invest hundreds of millions.
"Latest news, the filming of "Special Forces" went smoothly and is scheduled to be scheduled for Hunan Satellite TV..."
"Hengtian Entertainment PK Yangfan Entertainment..."
"600 million versus 30 million..."
"The big names in "Special Forces Blade" gathered together..."
Just when everyone was talking about Yangfan Entertainment's anti-Japanese drama, Hengtian Entertainment also broke the news. The filming of "Special Forces" with an investment of 600 million yuan went smoothly.
"Blade" is a one-step military film, a TV series invested by Hengtian Entertainment with an investment of 600 million. The whole TV series is full of big names, and even the supporting actors are all A-list big names.
Compared with "Blade", Zhang Fan's anti-Japanese drama is very pitiful. The investment in the entire TV series is not as much as the salary of one actor. There is no way to compare, whether it is investment, cast, or set
No other TV station can compare.
Now "Special Forces" is scheduled to be released on Hunan Satellite TV, and Hunan Satellite TV's current ratings are still No. 1 in the country. Looking at Zhang Fan's anti-Japanese drama, no TV station has expressed its willingness to buy it.
PK, the good guys put the two-step TV series together to start PK. Within Hengtian Entertainment, they are also preparing to use this TV series to attack Zhang Fan's anti-Japanese drama. Since blocking cannot be blocked, let's use our strength to fight a tough battle
.
At the shooting scene, Zhang Fan smiled coldly when he saw the news on the Internet. He turned off his phone and stopped paying attention to these messages.
"Hurry up and check again..."
"Let's rearrange it here..."
"And this..."
While Zhang Fan was busy filming the TV series, Wang Ru was also busy in the Shanghai Stock Exchange.
Advertising bidding meeting, today Yangfan Entertainment and iQiyi Video held an advertising bidding meeting here. This bidding meeting attracted a lot of people. Because there is a big move today, this big move is the exclusive crown of the second season of "Brother Fan Show"
name.
The first season of "The Fan Show" achieved unimaginable results, and Huilong Spring, the exclusive sponsor, benefited a lot. This year, the exclusive title of the second season of "The Fan Show" suddenly attracted countless
Businessmen come.
However, the second season of "The Fan Show" will not be broadcast on TV stations, but will be broadcast exclusively online, and the broadcast platform is iQiyi. Even so, it still attracted many businesses.
At nine o'clock in the morning, many people came to the scene one after another. The venue had been set up, and some media also came here early.
Since the Spring Festival Gala, the so-called ban has disappeared. These media helped Hengtian Entertainment block it before, but it was also because of profit. Now that Zhang Fan stole the show in the Spring Festival Gala, the news value has increased a lot, which Hengtian Entertainment cannot compensate for.
"Welcome everyone, and on behalf of our chairman, I would like to extend my welcome to everyone."
Wang Ru came to power, and now Wang Ru's reputation in the entertainment industry is very loud. Zhang Fan's agent, the head of Yangfan Entertainment's agency department, is very powerful in Yangfan Entertainment.
"Today, we are holding an advertising investment meeting here. I believe that everyone will be satisfied. I know that what everyone is most concerned about is the advertising investment for "Brother Fan Show". But before the advertising investment for "Brother Fan Show", I want to
Everyone needs to know more about the new advertising model of iQiyi Video. Now let us applaud and invite Mr. Yang Yu, the technical director of iQiyi Video, to give us the most detailed introduction..."
Wang Ru had a smile on her face, and Yang Yu, the technical director of iQiyi, walked up. Yang Yu is a technician. He is still very young at 29 years old. He has a pair of black eyes and looks very shy.
"Hello everyone, I am Yang Yu, the technical director of iQiyi. Today I will give you a detailed introduction to our new advertising model of iQiyi."
Yang Yu's words made everyone curious. What is the new advertising model? What is iQiyi going to do?
"As we all know, the traditional advertising method is an extensive advertising model. What is an extensive advertising model? To give a simple example, your company placed an advertisement on a TV station. Do you know how many people watched your advertisement?
Do you know who sees your ads? Do you know the conversion efficiency of the ads you place?"
Yang Yu's words immediately confused everyone. When their company advertises, they just throw it directly to the TV station. As for the questions Yang Yu asked, who knows.
"Can't the TV station's advertising work? Could it be that yours is?"
A business representative couldn't help but ask.
"Of course, the advertisements on our iQiyi Video are essentially different from traditional TV advertisements. As we all know, there is a big difference between our iQiyi Video and other video websites. All resources on our website are free
Everyone knows it. Free resources, first of all, must have more clicks than paid resources."
Yang Yu's words made everyone laugh. Of course, free ones have more clicks than paid ones.
"In the next step, we at iQiyi will add advertisements in front of these free videos. In other words, if you want to watch free resources, you must first watch the advertisements. In order to watch free videos, it is not too much to watch some advertisements..."
Yang Yu's words made everyone's eyes light up. In order to watch videos for free, it's really not too much to watch some ads. If you really add ads in front of free videos, the effect will be very good.
"I will give you an intuitive demonstration below. Please look at the big screen..."
Yang Yu said with a smile, and the big screen lit up. It was the iQiyi page. Everyone looked at the big screen with interest and wondered what Yang Yu was going to do.
"Everyone, please watch. This is a video of a food program. Now I click on this video..."
When you click on the video, the first thing that appears is an advertisement for Lao Ganma.
"This is Lao Ganma's advertisement. In traditional advertisements, we can only watch the advertisement play out. But in iQiyi, it is different. We click on this advertisement..."
When Yang Yu clicked on the ad, the page changed. Everyone's eyes widened.
"Did you see it? Click on the advertisement and you will enter the official website of Lao Ganma. If you want to buy Lao Ganma, you can buy it directly on the official website. Of course, the advertising page also jumps directly to major online malls. Everyone should know
, many times our consumers’ purchases are impulse purchases, that is,
It is said that when we watch an advertisement, we will have an impulse to buy. But this impulse will quickly dissipate over time. Traditional TV advertising cannot effectively turn this impulse into purchasing power in the shortest time, but we love
Qiyi’s online advertising can definitely do that..."
Yang Yu's words made everyone's eyes light up. This advertising model is truly unprecedented.