The hot sales of Longteng's self-operated brands have made many people jealous. At the same time, it has also aroused the vigilance of many brands. This time, Longteng Group has intervened in too many industries. Although Longteng Group now makes low-end products, who can guarantee that Longteng Group
We don’t make high-end products.
If Longteng Group makes high-end products, coupled with Longteng Group's own sales platform, no one of those brands is confident that they can surpass Longteng Group. This can be seen from the current effects of Longteng Group's real estate products.
In just one day, the results came out. The products of Longteng Mall were selling like hot cakes, but many merchants in Baili Mall were miserable. They couldn't compete with Longteng Group at all, and their originally good business has now become very slow.
"The sales of Longteng's self-operated brands are booming, and the self-operated model has been upgraded again..."
"Longteng taxi-hailing is popular among young people, and the way people travel has changed..."
"The box office of Kung Fu Panda is soaring, breaking the record with a box office of 300 million in a single day..."
"The Voice of China has launched nationwide auditions, and it's extremely popular..."
"The Chinese on the tip of the tongue has caused a food craze, and Longteng Food City has become the new favorite of consumers..."
"The first global e-sports competition begins..."
The audience was once again obsessed with the Longteng Group. News about the Longteng Group was everywhere, and with this overwhelming response, Zhang Fan's fame skyrocketed again.
Zhang Fan himself is the spokesperson of Longteng Group, and Zhang Fan's image is featured in the advertisements of various products. Now that all products of Longteng Group are popular, Zhang Fan's reputation has increased even more, and he is unmatched in the domestic limelight.
Longteng Group began to expand wildly. The start of the summer vacation plan made Longteng Group start the expansion mode. All major subsidiaries took advantage of this trend and began to work hard to expand themselves.
Hangzhou, Baili Group headquarters. All the senior executives of Baili Group gathered in the conference room, listening to the report carefully. Ma Baili was also sitting below, with a serious look on his face.
"The current situation about Longteng Group is these. The expansion speed of Longteng Group is very fast, and every marketing is very classic. Coupled with the unique application model and Zhang Fan's personal charm, Longteng Mall has already made a great impression on our Baili Group
poses a serious threat..."
After reporting the information, the evaluator said seriously. During this period, the evaluation team of Baili Group conducted a comprehensive evaluation of Longteng Group. The results of the evaluation showed that Longteng Group is currently the largest group of Baili Group in China and even internationally.
threats.
The expansion speed of Longteng Group is also unprecedented. The expansion speed of Baili Group is already very fast, but compared with Longteng Group, it is completely incomparable. Moreover, the business model of Longteng Group is completely different from that of Baili Group. It adopts self-operation
Model, although this model has relatively few implications in terms of scale, it is very outstanding in terms of profitability.
"Everyone has read this information. Let's share your opinions first."
Ma Baili looked at the people below. During this period, Ma Baili had been looking for countermeasures. He was mentally prepared, but he still wanted to see what the people below were thinking.
"Mr. Ma, I think we can also establish our own self-operated model. With the scale and funds of our Baili Group, we can do better than Longteng Group."
A vice president couldn't help but say, this attention made many people nod. Yes, Longteng Group can be self-operated, and Baili Group can also be self-operated. Although Longteng Group is well-known, Baili Group is even more famous.
"Mr. Ma, we should also build our logistics system. We have fallen behind in the rural market. We must catch up quickly..."
A senior executive suggested, and everyone began to put forward their own opinions. Every opinion was good, and it was not difficult to implement. But in the final analysis, they still imitated the Longteng Group. They would do whatever the Longteng Group did.
Including the establishment of Baili Credit System, Baili Borrowing, and even Baili Taxi, Baili Self-Operation, Baili Reading, Baili Entertainment, etc.
Start a war with the Longteng Group in all aspects, and use the superior funds and resources of the Baili Group to compete with the Longteng Group.
"Your opinions are all very good. But in the final analysis, you still haven't found the weakest part of Longteng Group."
Ma Baili said with a smile. Everyone looked at Ma Baili curiously. Everyone knew Ma Baili's vision very well and admired it very much. Otherwise, it would not have been possible for him to become the richest man in China from scratch in just ten years.
.
"The Longteng self-operated model is indeed good to some extent. We should learn from it. This self-operated model of Longteng Group strives to maximize profits. But it also offends many companies. In the past two days, the Longteng self-operated brand
Sales are booming, but you can look at another data. That is, the sales of other small brands have dropped significantly. In other words, Longteng Group has used its platform advantages to turn the sales that should belong to other brands into its own sales...
…”
Ma Baili stood up and released a detailed data. This data is the sales data of Longteng Mall in the past few days. Through comparison of proportions, it can be found that although the sales volume of Longteng Mall has increased significantly.
However, this increase in sales is mainly due to Longteng Group's own brands. Although other brands also increased, the increase was very small.
"Longteng Group wants to capture all the profits. But it has forgotten the most critical thing about the platform. A platform cannot be supported by one company and one brand of products. Today's online shopping platform is the most important resource.
It’s just merchants. If there aren’t enough merchants, there will be no
There is enough room for selection. When there are fewer merchants, the scale will become smaller. Our Baili Group is equivalent to a comprehensive large shopping mall. The profit of each item can be small, but the scale is large. The Longteng self-operated model is
It is equivalent to a specialty store. Although the profit is high, the scale is small..."
Ma Baili's words made everyone's eyes light up. Yes, what Longteng Group is doing now, doesn't it just want to build Longteng Mall into Longteng Group's own specialty store? In this way, it will naturally offend many merchants.
"Mr. Ma, you mean those merchant teams? Are we going to seize merchant resources?"
A vice president couldn't help but ask, and others suddenly realized. Yes, resources are the most important thing for a mall. If there are not enough brands, enough merchants, and enough resources, how can a platform grow?
"My consistent aim is that professional people do professional things. Our Baili Group is to build a good platform. As for the products, let them be done by professional people. You should be willing to give up what you deserve. People don't care at any time.
, you can’t be too greedy. Especially when running a business, only by benefiting others can you profit.”
Ma Baili said with a smile, his face full of confidence. Other senior executives stopped talking about Ma Baili's words and also laughed.