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Chapter 406 The E-commerce War Begins

Baili official flagship mall, taking shares in logistics and express delivery, building Baili credit system, opening Baili financial loan...

At the press conference, every measure taken by Baili Group was aimed at Longteng Group. Baili Group did what Longteng Group did, and it did so in a bigger and more sophisticated way.

Although Longteng Group has made a lot of noise during this period, there is no way to compare with Baili Group in terms of scale. Baili Group is now the largest e-commerce platform in the world, and its influence is not only in China, but also in other countries.

The influence is not small either.

Baili Pay has entered many countries. In terms of market share, Longteng Group’s share is relatively small. Although Longteng Group was the first to launch Yu’ebao, in the current Chinese market, Longteng Group’s share is only a quarter at most.

one.

Scale, Longteng Group's weakness lies in its scale. It started relatively late and has a very low market share. This is a fact that cannot be changed. After all, when Zhang Fan was reborn in this world, Baili Group was already number one in the world.

It is already very difficult for Longteng Group to seize such a large market in China. If it were anyone else, there would be no way they could achieve this feat.

"Baili Group press conference to announce big move..."

"The target is Longteng Group, Baili Group is making big moves..."

"The Baili credit system is established, and the credit era is coming..."

"The e-commerce war begins..."

"Logistics attaches great importance to rural areas, and the rural market has attracted the attention of e-commerce..."

"Baili Group will build Baili Taxi..."

Baili Group's press conference caused a lot of coverage in the domestic media, and news about Baili Group began to appear on a large scale in the media. Baili's official flagship mall was also officially launched. At the same time, Baili Group began to burn money on a large scale, and many products

Prices are currently very low. This goal is very simple. Let's have a price war with Longteng Group to see who can persist to the end.

E-commerce war, price war, this invisible business competition has reached its most intense stage. Baili Group, relying on its terrifying scale and huge funds, is not afraid of burning money at all.

But Longteng Group is suddenly at a disadvantage in this regard. It does not have as much money as Baili Group, and its scale is not as big as Baili Group. Originally, the advantage of Longteng Mall was its price advantage. Now that this advantage is lost, Longteng Group's life suddenly becomes difficult.

Better.

"Iflytek's self-operated mall is back online, and the self-operated model guarantees authenticity..."

"Iflytek credit system established..."

"iFlytek Group is developing e-commerce..."

"iFlytek Group will enter the taxi-hailing market..."

Just when Baili Group and Longteng Group were busy, iFlytek Group quietly joined the battle. iFlytek Mall was relaunched after a revision. After going online, it completely adopted the self-operated model of Longteng Group.

Build a self-operated store, and the price is also very attractive. Obviously, iFlytek Group also wants to take a share of this market. At the same time, both iFlytek and Baili Group have announced that they will build their own taxi-hailing software. It is obvious that no one in this market has

Be willing to give up.

At the headquarters of Longteng Group, Zhang Fan looked at these news with a serious face. Obviously, the current situation is extremely unoptimistic for Longteng Group. The two giants have sufficient funds to join this e-commerce war.

Compared with them, the biggest weakness of Longteng Group is that it does not have sufficient funds. It is burning money. When this war has entered this stage, it has entered the stage of burning money. Without money to burn, this war cannot continue.

Longteng Mall needs to burn money, and Longteng Taxi needs to burn money. Other subsidiaries are not counted. Just these two big money-burning companies are too much pressure for Longteng Group, which has not yet been listed.

"Chairman, the financial pressure we are facing now is very high. These two companies are currently burning too much money. If Baili Group and iFlytek Group increase their efforts, our funds may become very insufficient."

Xu Huang said seriously. Burning money and shouting, it's a bottomless pit. No one knows how long this bottomless pit can last. The capital war is life and death, and the competition is who can persist to the end.

Along the way, Baili Group and iFlytek Group have also stepped on the bones of others. It's not that many e-commerce groups are not excellent, but they can't persist to the end.

In the final analysis, the shopping mall is still a game of capital. When the method meets the opponent, the comparison is whose capital is stronger. E-commerce is not a high-tech thing and does not have many technical bottlenecks. Longteng Group relies on new tricks to seize the market.

It has gained many opportunities, and now Baili Group and iFlytek Group are catching up, causing Longteng Group to quickly lose its advantage.

"Chairman, if it doesn't work, go public. Financing is also possible..."

Xu Huang looked at Zhang Fan. If he wanted to solve the capital problem, there are currently two best ways to go public or raise funds. Now Longteng Group is an unlisted company, and Zhang Fan holds 100% of the shares. In the current society, like

There are very few companies like Longteng Group.

"It is not yet available for sale..."

Zhang Fan raised his head and went public. At present, Zhang Fan is not ready to list his company. Although going public can quickly obtain funds, Zhang Fan himself will also be subject to some supervision.

The most important reason why Longteng Group has been able to develop so rapidly is Zhang Fan's words. It is precisely because of Zhang Fan's courage and dictatorship that Longteng Group has risen rapidly in such a short period of time.

Zhang Fan's talent is obvious to everyone. When Zhang Fan was in the company, he basically kept his word. Zhang Fan either didn't care about the company's affairs, but he had to listen to Zhang Fan's own opinions if he wanted to.

"Chairman, do you mean financing?"

Xu Huang looked at Zhang Fan and couldn't help but ask, before there was a lot of capital that wanted to finance Longteng Group. However, Zhang Fan did not agree.

"Raising funds is not just a means of financing. Under the current situation, how much money do you think is enough?"

Zhang Fan asked seriously.

"Judging from the current pace of burning money, the amount of money burning will be at least tens of billions. The longer it goes, the more money will be burned."

Xu Huang said seriously. It costs money. Currently, both Longteng Mall and Longteng Taxi need to burn money. Especially Longteng Taxi, once Baili Group and iFlytek Group enter the taxi market, there will definitely be a price subsidy war.

As for Longteng Mall, it also needs to burn money. For such a large-scale enterprise, it burns money too quickly, after all, the market is too big. If you can't find a profit point, it will take longer to burn money.

Zhang Fan nodded, with a serious look on his face. At present, the first thing for Longteng Group is to raise funds and burn it with them. The second thing is to find ways to make profits and find the most suitable profit point.

Only when you make a profit can you solve the problem of burning money. Otherwise, you will only burn money without making a profit, which is a bottomless pit. Besides, Longteng Logistics still needs a large amount of funds to improve. Thinking of this, Zhang Fan squinted his eyes and began to think about his own advantages.

where.


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