Time flies and the Spring Festival is approaching. Chen Dongcheng has been very busy recently.
At the end of the year, the top executives of each company will participate, and they will also have to inquire about some investment projects.
What is more gratifying is that none of the companies Chen Dongcheng invested in has suffered losses, but the valuation growth rate is different.
The more powerful ones, such as Qingju Bicycle, have been valued at US$3 billion.
They are all well-known large companies in the industry, with tens of thousands of employees in their companies.
Under the operation of the think tank, Chen Dongcheng registered another Cao Cao Holdings Group, which has four major subsidiaries: Cao Cao Suda, Cao Cao Takeout, Cao Cao Finance, and Cao Cao Logistics.
The total number of employees in the four subsidiaries is over 10,000, and it can be considered a large enterprise in China.
Soho Century Plaza was also officially renamed Cao Cao Century Building to strengthen the group's image.
At present, the scale of several Cao Cao subsidiaries is not large. If they really need to expand their office space in the future, other companies will move there one after another.
It is estimated that by that time, Chen Dongcheng will definitely have a new building ready.
The unveiling ceremony of the renamed Cao Cao Century Building was quite lively.
In the business world of Shanghai, several companies started by Cao Cao are quite famous.
Nowadays, the rich people whose net worth has skyrocketed are generally from the technology industry.
Several Cao Cao-related companies are all Internet companies.
It's just the suffix that makes the difference.
Such as Internet + logistics, Internet + takeaway...
All processes are handled by a professional team, and all Chen Dongcheng needs to do is shake hands with the guests who come to support him.
After taking photos and cutting the ribbon, many guests followed the senior executives of Cao Cao Group and walked into the building.
In preparation for the renaming and unveiling ceremony, the building was specially cleaned.
The glass curtain wall outside is as clean as new, and the ground inside is clean enough to reflect people's shadows.
Everyone nodded frequently, no wonder it was competed by many organizations before.
Considering the location of this building and its role in promoting the group's brand, the 3.15 billion is not unfairly spent.
Those who could be invited were at least some famous business elites, and more than 20 people walked and talked.
The spacious and bright office building can satisfy every workplace novice's fantasy.
It is worth mentioning that the Heytea shop downstairs is very popular, but it is separated separately.
It will not produce huge noise and affect the quiet atmosphere in the office building.
Employees of Cao Cao Group can enjoy a 20% discount when purchasing the Heytea downstairs.
Luo Qiujun was also invited, and he was relatively familiar with Lu Guangyu.
This time he was invited to cut the ribbon, and he also wanted to meet the mysterious head of the Cao Cao Group.
When he first saw Chen Dongcheng, Luo Qiujun still didn't believe it, thinking he was the son of some business tycoon.
In their traditional impression, isn't it nonsense that someone in their twenties can achieve such a big career?
It wasn't until Lu Guangyu confirmed it again and again that Luo Qiujun accepted this fact with a face full of amazement.
I can only sigh with emotion, the back wave is really scary.
These previous waves have been overtaken.
A small banquet was held in the evening, and executives from the subsidiaries of Cao Cao Group showed up one after another.
Some of the other guests are investors and some are partners who have business dealings with several subsidiaries.
Lin Lin finally came down, and there were more than a hundred people in total.
The size of the banquet is more than 3,000 yuan per person. Not counting the decoration costs, the catering expenses alone reach 4.5 million.
The father-daughter duo of Luo Shishi and Luo Qijun is quite common at banquets.
Generally, when rich people attend banquets, which are not too serious and professional occasions, they will bring their children to gain experience and build up some connections for them in advance.
Luo Qiujun warned: "Shishi, I will introduce you to the head of Cao Cao Group later, you have to have a good chat with him.
I am younger than you, but my achievements are not even comparable to those of me who have been in the shopping mall for more than 20 years."
"knew."
Luo Shishi was a little impatient. What annoyed her most was the young talents Luo Qiujun introduced to him.
Everyone looks well-dressed on the surface, but who knows how much fun they have behind the scenes.
"Mr. Chen!"
Luo Qiujun just caught the opportunity and shouted with a smile.
Chen Dongcheng just escaped from a group of guests and turned around to look over, a little surprised and a little surprised.
Judging from their faces, you can tell who Luo Qiujun and Luo Shishi are.
Chen Dongcheng walked over, nodded to Luo Shishi, and said to Luo Qijun: "Thank you, Mr. Luo, for coming to support me despite your busy schedule. I hope to have more business cooperation with Mr. Luo in the future."
"Haha, there will definitely be one, Mr. Chen, this is my precious daughter, Luo Shishi."
Luo Qijun was holding a champagne glass in one hand and gently holding Luo Shishi's back with the other.
"Shishi, this is Mr. Chen I'm talking about, the head of the Cao Cao Group. You are similar in age. Please get to know him better."
Luo Shishi's eyes were bright, she smiled and raised her glass: "Hello, Mr. Chen, I hope to have the opportunity to learn more from you."
Chen Dongcheng saw the smile in Luo Shishi's eyes and gently touched the champagne glass with her.
"Then you guys chat first, and I'll go say hello to my friends over there."
Luo Qiujun was a little surprised to see his daughter taking such initiative, but Chen Dongcheng fit his definition of a young talent, so naturally he would not stop the two from getting to know each other better.
Luo Shishi watched Luo Qijun leave and immediately breathed a sigh of relief.
Then, Luo Shishi looked strangely and said, "It turns out that the buyer of Cao Cao's Building is you!"
"Are you surprised?"
Chen Dongcheng glanced at Luo Shishi, who was wearing a very high-end black dress and a precious diamond necklace with no visible brand on her snow-white neck.
There is delicate light makeup on her face, and her pure black hair is neatly draped behind her back.
"How could it not be a surprise? I asked you why you were so kind and sent me to the Zhuyuan Business District before. It turns out that you are still a neighbor of ours."
Luo Shishi said angrily. Fortunately, she thought Chen Dongcheng had found out about his conscience and sent her to the company specially, but she didn't expect that it was just a drop-in.
Chen Dongcheng smiled and asked casually: "What does your family do?"
"What I do is very miscellaneous. I mainly do investments. I'm quite famous in Shanghai."
When mentioning her company, Luo Shishi immediately became excited and told Chen Dongcheng about her main business and glorious achievements.
After hearing this, Chen Dongcheng was a little bored.
Suddenly he heard a keyword and interrupted Luo Shishi: "You said your family invested in Baicaowei?"
"Yeah, what's wrong?"
Luo Shishi was a little puzzled, wondering why Chen Dongcheng suddenly asked this.
Chen Dongcheng smiled: "Nothing, I'm just very interested in their products."
"I think that's the case. They suffered serious losses. I heard from my dad that he had always planned to sell their shares, but he hadn't found a suitable buyer yet."
Luo Shishi didn't take it seriously. They invested in many companies, and Baicaowei was one of those projects that was sentenced to death.
Chen Dongcheng said with a smile: "Then you don't need to find other buyers, how about selling your shares to me?"
"Are you sure?"
Luo Shishi said with a speechless face: "You want to buy a company that is losing money and starting to decline?"
"Of course I know that if possible, I hope to completely acquire all the shares of Baicaowei."
Luo Shishi covered her forehead, feeling helpless: "Okay, I'll help you and tell my dad later, he should be happy to take action."
Luo Shishi leaned into Luo Qijun's ear and said a few words. Luo Qijun looked at Chen Dongcheng in surprise.
I apologized to my friends and came to Chen Dongcheng's place.
"Mr. Chen, I heard that you are interested in Baicaowei's shares?"
Chen Dongcheng smiled and nodded: "Well, I hope Mr. Luo can part ways with me."
"Haha, that's definitely no problem. It's not a secret that I want to sell Baicaowei shares.
Since Mr. Chen is interested, I am definitely willing to transfer it to Mr. Chen."
Luo Qiujun looked at his watch: "When the dinner is over, can we find a place to chat in detail?"
"good."
Chen Dongcheng nodded and continued talking to other guests.
Luo Shishi curled her lips: "I don't know what he was thinking. He actually looked at the smell of grass. Isn't that why he jumped into the fire pit himself?"
"I'm not smarter than you. Since he is interested, he must have some considerations. What we need to do is to sell the shares at a high price. Do you understand?"
Luo Qiujun never forgot to teach Luo Shi's poems by words and deeds, but he always had little effect.
Luo Shishi nodded: "I know, how much do you plan to sell it for?"
"Um……"
Luo Qiujun touched his chin and said with a smile: "At least it has to be a high price that impresses me."
After the banquet was over, Luo Qijun and his daughter followed Chen Dongcheng to the 24th floor of Cao Cao Building.
In the chairman's office, Luo Shishi wandered around the room curiously.
Luo Qiujun chatted with Chen Dongcheng, all about his investment in Baicaowei.
At the beginning, it was his friends who persuaded him, so Luo Qijun followed suit and made an investment, but the shares he received were not too many.
Just 2% of the shares cost 10 million at that time.
After so many years of development, Baicaowei's valuation growth has flatlined, and it started to lose money in the first two years.
After careful consideration, Luo Qijun hoped to sell his shares.
It doesn't matter whether you make more or less, at least you can't lose money.
Chen Dongcheng also happened to see the news about Baicaowei selling himself twice before, and the media reported it a lot at the time.
The person I sold myself to for the first time was also a food company, and the price offered by the other party seemed to be between 900 million and 1 billion.
I can’t remember the details, but this range is still of great reference value.
After Luo Qiujun finished the introduction, he looked at Chen Dongcheng calmly: "Mr. Chen, what valuation do you plan to give Baicaowei?"
Chen Dongcheng tentatively reported the number: "800 million, what do you think, Mr. Luo?"
"It's too low. Although Baicaowei has signs of losses, its turnover on major e-commerce platforms is very good. As long as the team adjusts well, it can quickly turn losses into profits."
Luo Qijun was eloquent and wanted Chen Dongcheng to raise the price a bit.
Chen Dongcheng smiled on the surface and didn't believe his lies at all.
If you can really turn a loss into a profit, why are you so anxious to take action?
"Then Mr. Luo might as well tell you the number."
Chen Dongcheng kicked the ball to Luo Qijun.
Luo Qiujun pondered for a while: "How about 1 billion?"
Chen Dongcheng looked at Luo Qijun in shock. He really wanted to ask about this person's face.
Luo Qiujun said eloquently: "Among the domestic snack food e-commerce companies, Baicaowei is considered the leading company. Mr. Chen has no doubt about this, right?"
"Um."
“In addition, Baicaowei is the oldest established company among the three leading companies, and its e-commerce experience far exceeds that of the other two.
We have always maintained close cooperative relationships with other e-commerce platforms, which are Baicaowei’s advantages.”
Luo Qiujun talked endlessly about the advantages of Baicaowei, but naturally kept silent about the disadvantages.
Chen Dongcheng smiled and asked: "As far as I know, the profits of snack food e-commerce are very low, and most of the costs are used to buy traffic and advertise. I think this is why Mr. Luo is anxious to sell his shares, right?"
Luo Qiujun laughed dumbly: "I can't hide it from Mr. Chen, but 800 million is too low."
Chen Dongcheng then continued to bargain and negotiate with Luo Qijun until the final valuation was 850 million.
This price was within Chen Dongcheng's acceptable range, and Luo Qijun was so satisfied that he couldn't close his mouth.
"Don't worry, Mr. Chen, I will contact Cai Hongliang and the others soon to give you a satisfactory answer to this matter."
Luo Qiujun stood up, shook hands with Chen Dongcheng and said.
"I'm waiting for good news from Mr. Luo."
Chen Dongcheng replied with a smile.
Now it is just a verbal agreement, and Li Changqing and others will definitely have to take part in the specific negotiation details.
Chen Dongcheng never expected that an ordinary party could catch a big fish.
Baicaowei sold himself out twice, and actually suffered huge losses both times.
Even if it is sold to Pepsi, it seems to be sold for a high price of 5 billion.
But compared to BESTORE in the same period, the loss was not even a little bit.
The other two companies have a market value of more than 20 billion, but Baicaowei only sells for 5 billion. Is it really a profit?
It can only be said that the perspective is different. When I acquired Baicaowei, I really wanted you to be eager to make a move, so I facilitated this transaction.
Looking at domestic brands sold to foreign-funded enterprises, Huiyuan is the worst.
The job failed, and all the employees were laid off. From then on, it fell from the status quo and suffered losses year after year.
The reason why Luo Qijun was so confident was because the conditions offered by Chen Dongcheng were attractive.
The all-cash payment is in line with the exit plan formulated by the founding team of Baicaowei.
Luo Qiujun acted quickly and met with Cai Hongliang and Qiu Haoqun, the current actual controllers of Baicaowei.
Chen Dongcheng openly disclosed his conditions and paid 850 million in full cash.
Compared with the price quoted by Miss You So Much, Chen Dongcheng’s price is a bit low.
But I really wonder what kind of tricks you are playing. They are planning to swallow the elephant. Last year’s net profit was less than 30% of Baicaowei’s.
They made a lot of calculations and spent about 150 million in cash, and the rest was used to acquire Baicaowei by issuing additional shares.
If there was no competition from anyone else, Cai Hongliang and the others would definitely agree.
Now if a buyer with deep pockets emerges, as long as they sign, they can take away a large sum of cash without having to bear the pressure of a subsequent gambling agreement.
As for missing your shares...
How much is that worth?
Moreover, after the acquisition, cashing out the shares is a hassle, and it is far less convenient than selling it to Chen Dongcheng in one go.
Cai Hongliang discussed with Qiu Haoqun for a while, then returned to the conference room with a smile on his face: "Mr. Chen, we have decided to sell Baicao Wei to you."
"Wise decision."
Chen Dongcheng smiled lightly, obviously not surprised at all by their decision.
Changing places, Chen Dongcheng would make the same decision.
With such a signature, Cai Hongliang and Qiu Haoqun across the street immediately achieved financial freedom.
In Baicaowei, they and another executive hold a total of 90% of the shares.
In other words, of the 850 million in cash, 765 million will flow into their pockets.
Chen Dongcheng keenly noticed that Cai Hongliang and Qiu Haoqun's hands were shaking when they signed.