In the past three days, Xunlei's stock price has changed almost every day, rising and falling.
Xiaomi and Kingsoft announced the sale of all Xunlei shares to Cao Cao Entertainment.
This company, which was popular on the Internet in its early years, is officially under the Cao Cao Group.
Chen Lei handed over the power honestly, and Cao Cao Entertainment sent a man named Yin Ji to take over the CEO position.
A careful review of Yin Ji's resume will reveal that Yin Ji has rich experience in the long video platform.
In addition to Yin Ji, Cao Cao Entertainment also specially sent a CTO named Meng Qi.
Meng Qi is good at technology and can just fill the vacancy left by Chen Lei.
Yin Ji’s mission is to lead Xunlei’s transformation.
As for the transformation, it has nothing to do with these shareholders.
Cao Cao Entertainment has decided to delist Xunlei and privatize Xunlei.
This group of shareholders, who have been dragged down by Xunlei for a long time, are naturally happy to get rid of it.
To the outside world, Xunlei's delisting is not the focus.
The key point is how will Xunlei transform after delisting?
Soon, Xunlei's official website issued notices one after another, announcing that Chen Lei would step down as CEO of all Xunlei companies.
Yin Ji will be the new CEO, and Hong Jun will be the chairman of Xunlei.
As for internal affairs, Dong Xue and Chen Lei's people were all dismissed.
Inside the company, everyone is happy and excited.
For the remaining employees of Xunlei, being favored by a giant like Cao Cao Entertainment is like pie in the sky.
Cao Cao Entertainment privatized Xunlei very quickly.
With Xunlei's market value, Cao Cao Entertainment's annual profits are enough to easily capture it.
Among the many companies of Cao Cao Entertainment, Douyin is undoubtedly the most profitable, with annual profits exceeding hundreds of millions of dollars.
It can be said that 80% of Cao Cao Entertainment’s valuation is supported by Douyin.
At this time, Xunlei held internal meetings again, and all middle managers were a little cautious.
In the past three days, there have been too many changes within the company, and everyone was a little nervous for a while.
"Don't be nervous. Let me introduce myself. My name is Yin Ji. I have served as the senior vice president of iQiyi before. I have some experience in the field of long video platforms. The person next to me is the CTO of our company, Meng Qi, a technology expert.
take."
When Yin Ji introduced Meng Qi, Meng Qi also nodded to everyone. He had a boring temperament, but he had nothing to say about his technical skills.
In the conference room, everyone had different expressions, and they clearly felt that something was wrong.
The only business Xunlei can offer is cloud computing.
The new CEO is actually engaged in long-form videos. Does this mean that the company will transform into long-form videos?
"I can see that everyone is a little confused. Yes, Mr. Chen sent me here just to completely transform Xunlei."
"I announce that Xunlei will officially enter the long-form video field. At the same time, the download business will be suspended across the board and the membership business will be temporarily slowed down. The company's future focus will be on cloud computing and long-form video!"
After Yin Ji finished speaking, there was an uproar in the conference room!
“Is the company really going to transform?”
"Are you sure we are entering the long-form video field?"
"I feel a little panicked. BAT is beating you to death in a long video. Are we, Xunlei, going to fight in?"
…
It has to be said that Xunlei's morale has already dropped to the extreme after years of losses and continuous layoffs.
Yin Ji had already expected such a scene, and said with a smile: "Don't worry, everyone, we are not fighting alone, we are backed by the huge Cao Cao Group, with funds, talents, resources, whatever we need, we have whatever we need
Afraid?"
Faced with Yin Ji's rhetorical question, everyone was stunned.
yes!
They are not like before. The aircraft carrier backed by the Cao Cao Group is also a cruiser after all, right?
"After delisting, Mr. Chen decided to inject long-term capital into Xunlei, and Cao Cao Entertainment also made Xunlei a key support target."
"The starting capital we have received is tentatively set at US$300 million. In other words, we have close to US$2 billion in funds to use!"
Yin Ji threw another bomb, making everyone dizzy.
"Oh my god, three hundred million US dollars? The market value of our company is not that much, right?"
"My dear, aren't we going to take off from now on?"
"Call Mr. Chen. Anyway, I have a group to back me, so I'm just a coward!"
…
In the past, Xunlei had no money and no backers, so it had to live a tight life, fearing that launching new businesses would lead to losses.
Now Yin Ji tells them not to be timid, just do it. If they lose, Mr. Chen and the others will replenish their ammunition.
This group of employees who were originally timid and cautious suddenly burst into unprecedented confidence.
"Xunlei Video will be established soon. Mr. Meng specially brought a team from Douyin. In terms of technology, we are not inferior to other companies."
Yin Ji smiled and said: "In terms of resources, we are currently purchasing some film sources. As for Cao Cao Pictures' two new dramas, "Qing Yu Nian" and "Chen Xi Yuan" will also be released on Xunlei Video."
"Damn it! Are you so stupid?"
Some people exclaimed that the resources have been arranged before this platform has even been established.
"Celebrating More Than Years" has a total investment of 400 million and brings together a large number of veteran actors.
The popular little girl Pang Di plays the leading role, so there is no shortage of popularity.
"Chen Xi Yuan" brings together Yang Mi and Zhang Zhen, a traffic queen and a film and television superstar.
The gimmicks are already full, and the total investment is as high as 300 million.
Two major productions are launched on Xunlei Video at the same time. As long as the experience on the platform is not too bad, the results will definitely skyrocket.
"Mr. Yin, then our funds are mainly used to purchase these two TV series?"
Someone asked out of curiosity. As we all know, long-form video platforms suffer serious losses precisely because they spend so much money on popular TV series.
"No, we don't have to spend a penny on these two dramas!"
Mr. Yin smiled and shook his head, his expression full of admiration.
"ah?"
Everyone was stunned, buying two dramas without spending a penny?
"Mr. Chen decided to let these two dramas be broadcast on the platform for free. Therefore, we will have a large number of users in the future. You must not lose the chain, otherwise I will blame you for being rude."
When Yin Ji said this, his face became solemn and he was extremely serious.
He also didn't expect that Chen Dongcheng would be so generous. The online broadcast rights for the two dramas cost at least four to five billion.
In the end, I didn’t pay a penny, just to increase the popularity of Xunlei Video.
Since the original version is broadcast for free, there will definitely be many fans to support it.
It seems to have lost hundreds of millions, but it has snatched a large number of users from Tengxun, iQiyi, Youku, etc.
Unfortunately, the three of them haven't learned how to play this trick yet.
This is a conspiracy, openly and openly trying to get people killed by Xunlei Video.
"The technical department will have a heavier task in the near future, but we have already been doing it before, so there is no need to rush it."
Yin Ji smiled at Meng Qi. Hong Jun had already wanted to get involved in the long video aspect.
Meng Qi was also specially recruited by Hong Jun to be responsible for the construction of the long video platform.
This team has developed the app to almost the same level, and the experience will not be inferior to that of mainstream platforms.