In a nervous mood, Yu Houde walked through the outer corridor of Guzhuang, a garden, and then in a side hall, he saw Ma Feng, whom he had been seeking for a long time but could not see.
As soon as they met, he was in an agitated mood, but he still suppressed his emotions. He first said some polite greetings and words of goodwill, and then dared to get into the topic and sincerely appealed:
"Brother Ma, Mr. Ma, this is the current situation of our company. You see, we still have hundreds of thousands of customers who have used our products. Those who travel to Lanfang only account for a small part, and those who travel domestically
The historical performance of group bookings is also pretty good.
You can't just beat us to death just because we sold Lanfang's zero-fee group. A website has been promoted from obscurity to its current popularity. Advertising fees and other various operation and promotion costs account for 10% of the traffic value during the low period.
Bonus, no matter how much effort you put into it.
Even if you think the Internet winter is not over yet, traffic prices are also cheap during the winter. When the winter is completely over, traffic will become more expensive and customer acquisition costs will increase. You don’t want to let your e-commerce empire suffer.
Territory, is there an extra territory that is enough to monopolize China’s Internet travel booking business?”
Faced with Houde's plea, Ma Feng felt a little sympathetic to the young man in his heart, but seeing that he was only twenty-three or four years old and could withstand setbacks, he did not hesitate to give him a beating:
"Brother, I look at your information. I think you are 24 years old this year. Even working and starting a business, the total is less than the second anniversary. What are others doing at this time? Even if Ding Sanshi founded Huangyi, he was still 26 years old.
It was listed on NASDAQ on 29th and has been astonished by people in the industry.
I didn’t start my own business until I was 30 years old. Didn’t I just mess around in the first two years? After some reflection, I started over again at 33/34 and became Ali Baba today. Believe me, young people have just graduated once.
I have never encountered failure, and when I do encounter it in the future, I will only fall even worse.
When you are only 24, it will be good for your life to end the company once. If you suffer a small loss now, you will avoid a big loss in the future. People who have never suffered a small loss do not know the importance of original intention and the importance of adhering to values, and they are easy to have problems.
That's it, mother. Just think of it as an experience because your stance is not firm enough and your determination to resist the evil business model is not firm enough.
Moreover, I also suffered losses for two years in my early 30s, but in the end, I sold the shares of the failed company for one to two million when I exited. So when I started the second time, I had a lot of capital, and I didn’t need to invest in the angel round.
People take too much of the shares. Otherwise, if I had gone all the way when I first started my business, I might have ended up as a high-level wage earner who only helped investors make money. When the Chinese Yellow Pages died, wouldn’t I have
Don’t you feel nostalgic?”
Ma Feng's words were truly sincere and could be regarded as his sincere words of advice to the younger generation.
At present, the main difficulty encountered by Yu Houde's "Lvtu.com" is that its goodwill and reputation are getting worse and worse, causing capital to lose imagination of its performance. It feels that "even if this website has hundreds of thousands of people before,
People pay to use it, but those customers have no loyalty, and they are suppressed by Gu Kun, so there is definitely no future.”
In other words, it is not that they are really in financial difficulties. The money given to them by Ma Venture Capital has not actually been burned out. If Ma Feng, as a big investor, is willing to accept the liquidation of this company, then the state at the time of liquidation is not
It is insolvent, but it still has net assets that have not been spent.
For example, the founder may still have 30 to 40% of the equity after several rounds of money-burning financing, and Ma Feng, as a large investor, may hold more than half of the equity, and there are still a dozen or so shares owned by other founders.
The backbones invested in shares in the early stage, or were given manager shares according to the gambling agreement when the situation was good.
In this way, even if a company with a valuation of tens of millions of dollars, a cumulative investment of several million dollars in cash, and a remaining net worth of less than one million dollars is liquidated and terminated, then Ma Feng can still get out of this million dollars.
Yu Houde, the founder, got back more than half a million U.S. dollars from the U.S. dollar corpse collection money. He could also get back 300,000 U.S. dollars, which was converted into more than 2 million yuan.
And considering that when Yu Houde first started his business, he might have taken 500,000 yuan to play with himself because of the bottom line. Now, less than half a year after starting the business, 500,000 yuan has been turned into 2 million yuan and returned to him. In fact, it has already been
It's a profit.
It’s just that he originally had an obscene imagination. He could imagine that if “Lvtu.com” really replaced Biancheng Travel.com and became China’s number one Internet travel booking platform, it would be worth more than 2 million yuan.
After a few years of development, the company's market value would be at least tens of millions of dollars, and his more than 30% equity stake might be worth thirty million dollars.
Compared with the 500,000 yuan when I entered the industry at the beginning of the year, the value of 2 million yuan has indeed increased four times. However, compared with the tens of millions of dollars "if I really become the number one in the industry", it is still a loss of dozens of times. Exactly
This kind of lack of comparison with the superiors and more than the inferiors makes young people feel unwilling and delusional.
Ma Feng's words only reminded him not to just focus on that "expectation", so that he drifted away and blinded his eyes.
Putting yourself in his shoes, when Ma Feng started to start Huaxia Yellow Pages, he only had 300,000 yuan of his own capital, including borrowing money from relatives and friends. But when he sold his share of the equity in Huaxia Yellow Pages and started Ali Baba,
His own starting capital is already 2 million, which is why Ma Feng personally had so many shares in Ali Baba's initial stage.
A better example is Ding Sanshi and Huang Yi. Ding Sanshi first worked for other Internet companies and earned hundreds of thousands or millions of extra money by doing technical outsourcing private work, and then relied on the extra money to open Huang Yi.
, that’s why Ding Sanshi’s shareholding ratio is so high.
Yu Houde was very reluctant to give up, but his eyes were opened after all. He said with some disbelief: "I didn't expect...it turns out that in your eyes, Lvtu.com is already a person waiting to be 'cut into pieces and sold for meat'"
It exists, and it no longer has the value to be evaluated as an organic whole of a company... Before I came here, I was aware of your ruthlessness, but I didn't expect it to be to this extent."
Ma Feng patted him on the shoulder: "The fact that the company was dismantled and ended does not necessarily mean that you are not good as a person. This time, you are not the initiator of the zero-fee tour after all. It is not you who invented this kind of thing that lowers the standards of the Chinese tourism industry.
It’s the lowest level of vicious tricks, and you’re just following the trend. So, as long as this company pays for this kind of behavior with your life, it’s fine. You are still young and can change your ways.
Liquidate the company, take out the money, take a good vacation, and then investigate the industry situation, reflect deeply and summarize. After a year or two, you will use the capital to return to the world. As long as the business model is feasible, can you think of another one?
If you take the right path to start an Internet tourism business, I will still support you, and Mr. Gu may even support you personally.
If you are still not sure, let me make an exception and tell you something - I think you are a decent person and can be saved, so I am just talking nonsense to you. Boss Bao of Zhongwangyou knows
Right? He is coming today to have a drink with Mr. Gu."
Yu Houde was stunned for a moment, then quickly answered: "I know, I know, who doesn't know that Boss Bao is the number one Internet person in China? In this world, the most awesome Internet companies are those who make online games. This track is destined to be
Ah, I can’t envy you.”
Ma Feng: "Don't worry about being envious! Boss Bao is really famous. Do you know that he recently lost a lawsuit in the capital. Moreover, it was Mr. Gu who made him lose."
Yu Houde was quite surprised: "I didn't pay attention to this. I don't care much about legal affairs, but... there are still people in the world who take the initiative to lose their heads and lose the lawsuit? I... I don't think it's taboo to ask."
Ma Feng smiled calmly: "If it's a taboo, I won't mention it to you - in the second quarter, the operating employees of Zhonglian Games were so jealous of the money that they stole it, changed the database data in the server backend, and changed the
Some game equipment is sold privately to players and makes a lot of profits.
In the end, both the civil and criminal aspects of this case were decided. The criminal part was the crime of destroying computer information systems. Needless to say, Boss Bao did not comment a word from the beginning to the end, and he was sentenced fairly and justly.
However, in the accompanying civil lawsuit demanding compensation for the company's losses, Zhonglian Games lost when it came to determining the amount of infringement - and it was also a matter of official business. Boss Bao had absolutely no interest in getting involved. He just publicly stated that he would decide whatever the verdict was.
, there is absolutely no need to give his company face. And even if he loses, he will only pay more taxes this year.
I think the Intellectual Property Court said it very well: the equipment that players can build in games is a by-product of entertainment, not income from labor. Great men from David Ricardo to Karl have said that property is the condensation of undifferentiated human labor.
Therefore, entertainment by-products are not protected by law, and transactions are not protected by law.
Together, this matter can also guide other solutions: if the equipment you bought in the game is stolen by a thief, the case will not be filed. If you sell the equipment, you will not receive the money, and there will be no protection. If you give the money, you will not get the equipment.
It doesn’t count as being defrauded. In other words, gaming equipment is fundamentally designed to be used by anyone who wants to take advantage of others. No matter who loses or gains, the law does not protect them.
Boss Bao didn't want to see this at first, because it would severely damage the equipment comparison of online games and fundamentally cut off the lifeblood of online games' pretentiousness and spread of influence. But this was what Mr. Gu ordered him to do. At the time, Mr. Gu
The purpose of investing money in him, giving him resources, and allowing him to make online games is to combat and control social comparison in the online game industry, because Mr. Gu believes that comparison in the virtual world harms society and is not in line with his values.
He wants to cut off the roots of any Luther in the real world in the land of China to pretend to be a master in the virtual world of online games. He wants to pull those Luther out from behind the screen and press them against the ground of reality. So, don’t
I doubt Mr. Gu’s persistence in values.
Zhongwang.com has made so much money for him, and he doesn’t have to make profit as his first goal. How can he still keep the company alive in the world if you break the travel network and do dirty work? Let me tell you this,