On the 36th floor of Colin Building, in the office of Zhang Yida of Ruixiang Jinke.
A beautiful woman with short hair and a sleek face, and a young man with a round face were sitting on one side of the sofa.
On the other side of the sofa are Zhang Yida and Lei Dongming.
The short-haired beauty smiled and said:
"Mr. Zhang, I have heard from Mr. Lei that you are famous for a long time. I have never had the opportunity to meet you. Today I can see you in real life. You are so handsome and your career is so successful. The domineering CEO in the novel is probably like you.
I can't help but want to pursue you, how about giving me a chance?"
Zhang Yida blushed a little at being teased by such an unrestrained beauty. Before they came, they had heard Lei Dongming say that Li Lin, the managing partner of Evergreen Capital, was sharp-tongued, vigorous and resolute, and very open-minded. Tell Zhang Yida to be mentally prepared first, saying that this woman
Just say it like that, don't mind it. Anyway, Zhang Yida was vaccinated first.
Zhang Yida quickly adjusted, looked at Li Lin with a smile and said:
"Is this Mr. Li's confession to me? That's what I want!"
Everyone laughed, the chat atmosphere suddenly became lively, and the strangeness of meeting for the first time faded a lot.
The young man with a round face is Xiao Weijie, the founder of Lefenqi. At this time, he introduced with excitement:
"Lefenqi Mall has now entered the University Town of Yangcheng for promotion, and the results are very good. The number of registered users has reached 50,000, and the monthly turnover has reached 20 million yuan. At the same time, it continues to have a good upward momentum.
Next, Yangcheng University Town will be used as the starting point to expand to surrounding provinces and cities, copying the promotion and operation model of Yangcheng, and is expected to cover the entire South China University Town by the middle of the year...
Our ultimate goal is to cover more than 3,000 colleges and universities in China, so that every college student can enjoy our installment shopping service."
After thinking for a while, Lei Dongming asked:
"To cover so many schools, publicity and promotion, delivery of goods, deployment of human resources, and team management are all a huge test. How do you plan to solve this problem?"
Xiao Weijie smiled, his round face even more friendly, and he looked confident, and slowly explained:
"Lefenqi has established a complete system of part-time jobs on campus, from handing out leaflets, doing distribution, marketing and promotion to campus managers, and then to provincial leaders. The rewards and punishments for each position are meticulous.
A strong local promotion team is a must for the campus installment platform. Half of Lefenfen’s team is on campus. They have a deep understanding of the needs of students and what the campus of today’s post-90s generation looks like.
Almost all campus managers and part-time employees are recruited either in the school cafeteria or on the basketball court.
Because the installment business is still consumer finance, the door-to-door interview is the most important step to ensure.
There is no need to worry about this, we already have a complete set of mature strategies, and as long as there are sufficient funds, we can quickly copy it across the country and complete the market occupation as quickly as possible."
Lei Dongming nodded with satisfaction, this Lefenqin still has a set of plans. At present, it seems that it just needs to wait for the funds to come in, and it will accelerate its take-off.
Zhang Yida was filled with emotion when he looked at the confident Xiao Weijie. As expected of a technical director from Penguin, he indeed has two skills. At present, Lefenqi has polished its products and models, and only lacks funds for promotion.
In the future, Le Fenqi will become a Nasdaq-listed company with a market value of 20 billion yuan. It will also be awarded the second largest Internet company in Pengcheng after Penguin, the most successful company started by former Penguin employees, and many other titles.
Zhang Yida asked directly:
"Tell me about your valuation of Lefenqi and the scale of financing required?"
Xiao Weijie and Li Lin looked at each other and felt that something was right, so they smiled and said:
“In the early days of its establishment in August last year, it received an angel round investment of 10 million yuan from Evergreen Capital.
But we didn't have a product at that time. Now that the product has been launched on the market, the response has been very good.
So we now agree on the valuation at US$100 million.”
After finishing speaking, seeing that Zhang Yida was unmoved, he thought he didn't approve, so he added another explanation: "After more than 3,000 colleges and universities are covered, Lefenqin's valuation can reach at least several billion dollars."
Li Lin also helped: "Mr. Zhang, Mr. Lei, Lefenqi is indeed an excellent company, and it is a forerunner and leader in the market. You will definitely not lose money by investing now."
Lei Dongming did not dare to make the decision without authorization, and turned to Zhang Yida, waiting for his speech.
Zhang Yida said calmly:
"I have three questions.
First, how many colleges and universities does Lefenqian currently cover? What is the percentage of more than 3,000 colleges and universities?
Second, the products on your platform are purchased by yourself and then sold to students in installments, forming installment consumer claims. Where do the funds come from? How to maintain them?
Third, this model is highly replicable. If Ruixiang wants to do it, it can be easily made and cover universities in the entire capital within a month. Do you have any technical barriers to defend or kill the followers?
Xiao Weijie said sarcastically: "Currently, it only covers 12 universities in Yangcheng, accounting for less than 0.4% of the national universities.
The funds are all obtained through cooperation with P2P platforms. In the future, when the sales scale of the platform increases, we can also find more cooperation partners. There will be no problem in this.
The replicability is indeed very strong, but we are also confident that we can win the number one share in this market."
The last sentence was said in a somewhat serious tone, not only to express determination, but also specifically for Zhang Yida.
Xiao Weijie now regrets coming to Ruixiangla to invest. If Ruixiang goes into this market now, with the funds and various traffic resources at hand, he should be able to firmly occupy the first position in the market soon. Then he
What other opportunities are there? The more I think about this, the more flustered I become.
She quickly turned her attention to Li Lin for help. Li Lin made a small movement with her hand to signal Xiao Weijie to calm down and calm down.
Li Lin herself was actually a little worried at the moment. What if Ruixiang really went into this market by himself? She looked at Zhang Yida with a smile and said:
"Mr. Zhang, you are kidding me. Ruixiang is a large company and a large group. How can it possibly focus on such a small segment of the college student market?"
If it is really done, and the market is so small, it will not be just like a joke, causing jokes in the circle, you think so! Haha!"
After saying that, Li Lin carefully stared at the subtle expression changes on Zhang Yida's face, trying to figure out something.
Unfortunately, Zhang Yida's expression did not change at all, as if he didn't care.
Zhang Yida understood. Li Lin's last sentence was both a joke and a test, and there was also a layer of warning in it.
Warning for what?
If you want to be a shameless person and use the guise of investment to trick the invested companies into revealing their trade secrets, and then turn around and imitate and plagiarize, believe it or not, I will expose you and make your reputation spread throughout the financial circle.
Zhang Yida took a sip of coffee and said calmly:
"100 million US dollars is a bit ridiculous. You currently only occupy 0.4% of the college student market. If you occupy a maximum scale of 2 billion US dollars, it will only be worth 8 million US dollars based on the market.
But with your creativity, I can give you a valuation of US$20 million.
In addition, the financing is open to 40%, and Ruixiang Technology can invest you US$13.33 million based on a valuation of US$20 million before investment and US$33.33 million after investment.
By the way, I have also invested in a P2P company. The current monthly transaction volume is six to seven billion, and it is still growing rapidly. This company can provide you with the funds you need to expand your market.
Ruixiang Technology can also open up all advertising resources to you to guide traffic to Lefenqi Mall."
Zhang Yida's bargaining was a bit fierce, and at the same time he used a stick and a carrot, coercing first and then offering inducements, just to coax people into bed.
After hearing Zhang Yida's conditions, Li Lin and Xiao Weijie also had uncertain expressions.
Neither party spoke, and the air became quiet.
After Li Lin exchanged glances with Xiao Weijie, she said seriously:
"Mr. Zhang, with all due respect, your condition is too harsh and we cannot agree to it.
First of all, the pre-money valuation of US$20 million is too low and seriously underestimates the development potential of Lefenqi.
In addition, 40% of the financing is too much, and the founding team’s shareholding ratio will drop to 42%, which is not conducive to the founding team’s management of the company, nor is it conducive to Le Fenqi’s subsequent refinancing.”
Seeing that Zhang Yida didn't say anything, Lei Dongming came out to smooth things over and said:
"Disagreement is inevitable! Just talk slowly!"
Li Lin gave Xiao Weijie a look and left Zhang Yida's office on the pretext of making a phone call. Xiao Weijie also said that he wanted to use the bathroom and followed him out.
Zhang Yida knew that he was going to discuss countermeasures, so he chatted with Lei Dongming for a few words.
"Mr. Zhang, your bargaining is too brutal. Do you think they will reject us?" Lei Dongming asked.
"No, otherwise I wouldn't have gone out to discuss it. I'll probably come back and ask for a higher price, and then the shares will be less diluted, and that's it." Zhang Yida said confidently.
"Indeed, we have money and resources, so they definitely want to hug us." Lei Dongming nodded and smiled.
On the other side, Li Lin stood outside Zhang Yida's office and waited for Xiao Weijie, who came out shortly after. The two of them took the elevator downstairs to the Colin Building.
Xiao Weijie said angrily:
"Li Lin, let's forget it! Let's find someone else. I don't think they are sincere at all."
Li Lin stared at Xiao Weijie, shook her head slightly and said:
"No, why should we look for someone else?
They are the most suitable, and investing money will also invest resources to bring them on board, which will quickly accelerate the take-off of Lefenqi."
Xiao Weijie looked a little ugly and said with a bitter smile:
"Even if they have the resources, the price quoted is too low! 20 million US dollars, haha! After our angel round of financing, we had a valuation of 5 million US dollars. Now that the product has been produced and the market model has been verified, the valuation has increased.
Four times?”
Li Lin acted as the peacemaker again and said with a smile:
"Financing is also a business, a business! It's normal for you to bargain with me. US$20 million is indeed low, but we can negotiate.
If we are really not satisfied, let’s make another plan!”
Xiao Weijie also figured it out, nodded and said:
"Okay, let's talk slowly first! Let's talk after we finish talking."
Li Lin said "hmm" and then said:
"Let's unify our thoughts first and tell me what your bottom line is?"
Xiao Weijie thought for a while and said firmly:
"The minimum pre-investment valuation is US$30 million, and the maximum dilution of shares is 30%."
Li Lin nodded in agreement and asked again, "What if AB shares?"
Xiao Weijie's eyes lit up. What he cared about most was corporate control. When he was at Penguin, although Mr. Ma held less than 10% of the shares, he still firmly held control of the company through the "Concert Acting Person Agreement".
He himself does not care about the number of shares, but the company he founded is like his own child, and the control and management rights must be in his own hands.
After Xiao Weijie figured this out, he added:
"If the same shares have different rights, I can agree to dilute 40% of the shares."