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Chapter 130: The Art of Balance

Li Yuhang, the head of the Central China market, had a plan in his heart. It is impossible for these three vice presidents to go to the headquarters. The group is developing more and more. There are many things. If one vice president is missing, the work pressure of several others will increase.

.

Shortly after Dong Haiyan left, the marketing department director Sun Xianhua came to Li Yuhang's office.

Now he was both excited and nervous. When Dong Haiyan informed him to go to Li Yuhang's office, he had some guesses in his heart, but he was not sure.

"Mr. Li!"

"Xianhua, what specific ideas do you have about our group entering the central China market? Where do you think we should open the situation?"

When Sun Xianhua heard this, he knew that this was a test for him. As long as he could come up with a good idea and go to Jiangcheng to serve as the general manager of the group's central China region, it would be done.

After thinking a little, he responded: "Mr. Li, Central China's main focus is Hubei Province. I think this is also the reason why you put your Central China headquarters in Jiangcheng. After entering Hubei Province, the group first entered the Jiangcheng market and the area west of Jiangcheng, so that it would be better to let it go.

We are connected to our market, then we will turn east of Jiangcheng, occupy the Hubei Provincial market, enter the Hunan Provincial market, and then the Henan Provincial market."

If it weren't for the fact that this time it was just about Central China, after occupying the Hunan Provincial Market, the Jianan Supermarket Group could directly enter Guangdong Province and enter the South China market.

Unfortunately, the group has no plans to enter the South China market at present, and the East China, Central China and Southwest markets have already made the group very difficult.

In order to support the group to enter the central China market, after the expansion in Sichuan Province ended, the group suspended its expansion in the entire southwest region, including Sichuan Province, and all profits were invested in the central China market.

Li Yuhang thought about the situation in East China and said, "The market in East China is too big, while South China and Central China are relatively small. After occupying the markets of the three provinces in Central China, the group will enter the market of Shandong Province. In the future, the group's South China market will be in addition to Guangdong, Guangxi and Qiong.

In addition, the Ganzhou Market will be under the jurisdiction of the South China headquarters of the Group.”

Sun Xianhua knew what Li Yuhang meant as soon as he heard it. The East China market was too huge, including the six provinces and one city of Jiangsu, Zhejiang, Shanghai, Anhui, Shandong, Fujian and Jiangxi. The southwest is better or the south China, which is much weaker in all aspects than East China.

In order to avoid the large jurisdiction of the group's East China headquarters, Li Yuhang directly created the markets of the two provinces to the group's Central China headquarters and the South China headquarters. In this way, although the group's East China headquarters is still strong, the gap between the other places will not be so big.

Due to the addition of a Shandong Provincial Market, Sun Xianhua's plan has changed a few times. He originally planned to be the order of Hubei Province, Hunan Province, Henan Province, and Henan Province. Now he is Hubei Province, Shandong Province, and Henan Province is Hunan Province.

Even if the markets in several places cannot be connected together for the time being, it doesn’t matter. Shandong Province can be connected with Jiangsu Province, and both parties will cooperate to deploy logistics and warehousing bases.

Sun Xianhua knew that this time, a piece of meat was torn off from the group's East China Market Headquarters. Su Wenbin, as the group's East China General Manager, would definitely be unhappy. If the group's East China Headquarters and Central China Headquarters were to cooperate, Li Yuhang would still need to coordinate.

Li Yuhang no longer went around in circles and pointed out directly: "Xianhua, this time I plan to transfer you to Jiangcheng to serve as the general manager of the group's East China region, and preside over the expansion of the group's market in the three central provinces and Shandong provinces. I wonder what your opinions on this?"

Sun Xianhua has been waiting for Li Yuhang's words since he entered the office. He said excitedly: "Mr. Li, I will definitely live up to your trust in me. I will lead the development of the market in central China and Shandong Province, so that our group will become this.

One of the retail leaders in the four provinces.”

In order for the group to cooperate better in Central China and East China, Li Yuhang also promoted Sun Xianhua to a higher level and was responsible for the development of the group as vice president of the group. In this way, he and Su Wenbin have equal status, so there is no one who suppresses whom.

At the same time, Li Yuhang also reminded Sun Xianhua to do a good job in the site selection and construction of the warehouse base, and must choose from the overall situation. The group's minimum goal is to occupy the East China, Central China, Southwest China and South China markets, so in terms of the warehouse base, it is not only considered.

The market also considers the surrounding markets.

This era is not the second decade of the 21st century. Currently, there are very few highways that are open to traffic. Therefore, the logistics and transportation pressure of Jianan Supermarket Group is extremely high, which also forces Jianan Supermarket to establish more logistics and warehousing bases, such as Sichuan.

In Shu Province, there are five major storage bases: Guocheng, Rongcheng, Yuzhou, Fuzhou and Tiancheng to meet the development of the Jianan Supermarket Group in the province.

At the same time, cities and cities have also built small storage bases to reserve some products with relatively large demand to avoid out of stock in each store.

After returning to his office, Sun Xianhua could no longer control his mood, and the joy was all over his face.

As for who the new owner of the office was after he left, Sun Xianhua was no longer willing to guess. Although he was not very long with Li Yuhang, he knew very well that Li Yuhang used the technique of balance very well.

This time, the one who took over his position would definitely not be someone close to me. It is unlikely that I would have a strong voice in the marketing department after I left.

Li Yuhang didn't know what Sun Xianhua thought after returning. At this time, he was communicating with Su Wenbin about the group's East China market affairs.

Although Li Yuhang can make a decision, he still respects these senior executives very much. Some things will be raised at the meeting after communicating with the senior executives to avoid catching these senior executives off guard.

Su Wenbin said that Li Yuhang's transfer of the Shandong Provincial Market to the group's central China headquarters management, and he had no inner opinion at that time. After all, the East China market is the largest market in China. Now, after Li Yuhang's experience, the East China market is

The position in the group is much weaker.

However, after all, the Jianan Supermarket Group belongs to Li Yuhang, and he is just a senior worker. Li Yuhang has made a decision to balance, so he naturally won’t be foolish about opposing it.

But what should be complained still has to be complained, and what should be demanded still has to be demanded.

"Mr. Li, I have no objection to this. At present, the group's East China region has entered two provinces and one city in Jiangsu, Zhejiang and Shanghai. There are serious shortages of provincial regional general managers and municipal regional general managers in these places. I also hope that you can arrange some elites to go there.

Preside over the work.”

Li Yuhang smiled and said, "Wenbin, why do you learn from Hongmao, guarding the city, Guangming and others complain. Now major companies are expanding rapidly. How can I have so many talents here? You should cultivate and promote more reserve talents.

Can't count on me all the time."

Su Wenbin secretly scolded himself for being ignorant before. Since he became the general manager of the East China region of the group, except for the management of the regional headquarters arranged by Li Yuhang at the beginning, the store manager and the general manager of the city were all arranged by himself.

No wonder Li Yuhang wants to divide the Shandong Provincial Market and the Gan Provincial Market this time, and this is a harsh attack on himself.

Zheng Hongmao, Huang Shoucheng and others are smart. If you have nothing to do, let Li Yuhang arrange someone to go there. This will make Li Yuhang feel that everything is within his control and he will feel more at ease with them.

Su Wenbin was very glad that the Jianan Group expanded rapidly during this period. The senior elites of major enterprises were lacking and their abilities were still acceptable. Otherwise, I was afraid that I would have been transferred back to the headquarters by Li Yuhang to a free position.


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