When film critics write film reviews, they also need to look at exposure and readership. So now that movie fans are so resentful, film reviews like Wang Jin's that contain private information and vaguely contribute to the flames have given everyone a taste of it.
As a result, many film critics have given similar suggestions. For example, the essence of the movie is in the second part. If you only watch the first part, then "Westward Journey: Moonlight Box" may just be a passing movie.
Not to mention excellent.
But if the two movies are combined, the theme of the movie will be completely sublimated.
It's really not unreasonable to say that.
Because other series of movies are usually independent stories, even if there is involvement, it is usually only a little bit of involvement that does not affect the movie-watching experience.
In other words, most of the series of movies can be understood and understood even if you have not watched the previous one.
However, strictly speaking, the two parts of "Westward Journey" are not really considered a series of movies.
Because, in fact, "Westward Journey: Moonlight Box" and "Westward Journey: Cinderella" are actually a complete story when put together. "Moonlight Treasure Box" alone or "Cinderella" alone are both
A very crucial piece is missing.
If you just look at "Moonlight Box", to put it bluntly, it is just a relatively simple and even confusing story.
It can even be said that it lacks the most critical breaking point and climax.
And if it's just "Cinderella", then what exactly happened five hundred years later? Why did the Supreme Treasure return to the past with the Moonlight Box with all his heart? What kind of story does Bai Jingjing have with him?
You have to watch "Moonlight Box" to understand all of this.
Therefore, these two movies can indeed be said to be indispensable.
It is impossible to change the release strategy just because of the heckles of some movie fans and critics, not to mention the schedule issue.
How can it be so easy to change the scheduled schedule at will?
After all, when it comes to movie schedules, summer is already a hot time, and the schedule is already full.
For this reason, it is not impossible for you to insist on raising the schedule, but the question is, why should the theater chain give you the schedule of other movies?
What? Good reputation? Are Li Yi’s movies guaranteed?
These are not reasons. The theater chain is not only in the business of Oceanwide, and it is also impossible to only show Li Yi's movies, so it is okay to increase the release, but it is impossible to announce the release close to the release.
The theater chain will not give you the schedule of other movies of the same period. If there is no schedule, what will happen to your movie no matter how good it is?
Moreover, it is obviously not that simple to change the publicity strategy rashly.
However, problems soon emerged.
After the screening of "Westward Journey: Moonlight Treasure Box" started, although there were not many screenings.
But the attention was there, and the media and film critics, as well as movie fans who had watched the screenings, all applauded.
Coupled with Li Yi's past credibility and appeal, there is basically no need to worry about the attendance of his movies.
However, Li Yi overestimated "Westward Journey: Moonlight Box" and also underestimated the resentment of movie fans.
As a result, the reputation of "Westward Journey: Moonlight Treasure Box" began to fluctuate significantly.
"I watched "Moonlight Box" for a long time. It's not as good as the reviews said. I'm disappointed!"
"Although it does have some flavor of nonsensical comedy, to be honest, it's a bit mindless, so I'm not happy!"
"What kind of underworld announcement is this? What story is told in the first part? Because the Supreme Treasure looks like Sun Wukong, he falls in love with Bai Jingjing inexplicably, and then Chun Sanniang is seduced by the second master by accident, and then
The Bull Demon King is here and will beat them to pieces. What’s more exciting? Where’s the explosive one? Where is it?”
"I don't care whether there is a second part or not. Just looking at the first part, to be honest, except for a bit of nonsense and comedy, that is, the part where we stepped on the fire, the rest of the plot really has no climax to speak of. We are not being tortured.
Kuang, Zhizunbao, Bai Jingjing, Chun Sansanniang, were beaten to death by the Bull Demon King, beaten to death, beaten to death, and then what? Zhizunbao ran away alone and met another woman. Is it over? Look at it!"
"Disappointed, why do you do this? It's obviously an incomplete story, what should we watch?"
"Xuanfa is really stupid. Their series of movies is a complete independent story. What about "Westward Journey"? I can't see how interesting the first part is. I'm disappointed!"
For a while, there were a lot of bad reviews.
Yes, there are a lot of bad reviews.
So, for a while, the media also started to panic. After all, Li Yi's movies don't say how good they are at the box office, but their reputation has always been unmatched.
But this time, "Westward Journey: Moonlight Box" has plummeted from the 9.0 score it unlocked after the special screening on the popular film review website. It has just been a week since the screening, although there are not many screenings.
But the popularity is not low, but what about the ratings?
But it dropped from 9.0 to 6.8 points!
"Li Yi's new work "A Chinese Journey to the West: Moonlight Box" has encountered a dark trend at the screening, and the public ratings have plummeted, and may fall from the altar!"
""Westward Journey: Moonlight Treasure Box" has been criticized by countless netizens. There has been a huge mistake in the promotion, and Li Yi may face his first defeat!"
"Director Li Yi's new film, which is known for its reputation, has suffered a setback in reputation. The myth of undefeated film may be shattered!"
"Together is a god, and to be divided is a mystery. The screening of "Westward Journey: Moonlight Box" has encountered a huge reputation crisis, and the myth of Li Yi's invincibility has finally been shattered!"
For a time, the reputation of "Westward Journey: Moonlight Treasure Box" was at risk.
After all, what is the purpose of screening? Naturally, it is for word-of-mouth marketing and to accumulate word-of-mouth.
But now, "Westward Journey: Moonlight Box" encountered dissatisfaction from fans during its screening period, and its reputation plummeted.
Many people read the reviews of previous special screenings and find it hard to imagine that this is the same movie.
And what's the problem?
In fact, everyone knows that the problem lies in that the two parts of "Westward Journey" are actually not two stories, but one story.
So if they were released separately, the essence would be in the second part, and it is conceivable that the first part would have a poor reputation.
But the current problem is a dilemma for Li Yi and Fanhai Film and Television.
Because the schedule of "Westward Journey" has already been set, if "Westward Journey: Cinderella" is actually scheduled to be released, then we will face an extremely embarrassing situation, that is, scheduling the films.
The scheduling of a one-and-a-half-hour movie and a three-hour movie are definitely completely different.
And "Westward Journey" is different from "Changjin Lake"!
Although "Changjin Lake" is also divided into two parts, the upper and lower parts actually have their own highlights and selling points.
Although it has a certain impact, the impact is not that big.
