"Heidi" launched a nationwide "Hundred Cities and Ten Thousand Households" large-scale screening event. Across the country, 10,000 families were invited to watch "Heidi" in 100 cities.
The effect of this publicity strategy proposed by Fang Dongbai among children's movie-watching groups is yet to be seen, but the feedback from those who are parents is extremely surprising.
"Take your kids to watch "Heidi". I like it very much, and so do my children. This is the children's movie we most want to see!"
"After reading this, I feel quite ashamed. I have always thought that giving my child the best living conditions and urging him to study and study again is for his own good. However, I have neglected many things, including family affection, companionship, and freedom.
Respect, encouragement, etc., these are what children need in their childhood. At the same time, these are best given by their parents, because childhood is really short. After all, what children keep in their hearts after it has passed is what everyone hopes.
It's beautiful, but if we follow the way we are now, will the children still have childhood?"
"My daughter really likes this movie, and I also like it very much. I just didn't expect that I always thought it was just a movie suitable for children. It turns out that "Heidi" does tell the story of children, but it made me cry while watching it.
Adult. My daughter next to me always comforts me like a little adult..."
"If you feel that you have lost your innocence in the complicated life, then try to find it back in this movie! No one doesn't love Heidi, that's because no one doesn't love life in its most sincere form, and Heidi
Di, it just shows the most sincere and energetic side of life, and touches everyone!"
"At the beginning of the screening, it was a little noisy because everyone was taking their children to watch the movie. But after the movie started, when Heidi appeared, her aunt didn't want her, and her grandfather disliked her, the crowd in the theater was noisy again.
Xiong's children also became quiet, and many children were heard saying, "Heidi is so pitiful."
This is the quietest experience of watching a movie with my children, and it is also the best one, because the children no longer make noises, and more importantly, after watching the movie, I found that many adults had red eyes."
"A good movie recommended by five stars. I was really moved after watching it. It is good for the body and mind, cleanses the soul, meets you, and heals you."
I like the way of educating children. What impressed me most was my grandma’s words: If there is something in life that makes you happy, then do it. Don’t care what others say.
And what grandpa said: "Do you use your own ears and eyes to observe life and discover the truth, or do you choose to listen to other people's opinions?"
With this wave of "Hundred Cities and Thousands of Homes" screening activities, the influence of "Heidi" has begun to spread among many parent groups.
"Hidden in the details of this movie is a child's future!" wrote a parent fan who participated in the film viewing event in hundreds of cities.
"This is a movie full of innocence and warmth. Every audience will be moved by the warm love between grandparents and grandchildren and the sincere friendship in the play.
But when we are so moved that our eyes are red, let’s not forget that Heidi is still a school-age child. She cannot play in the mountains forever. She needs to receive education and have a future of her own.
In my opinion, this is the best thing about this film. It does not indulge Heidi in all kinds of touching emotions. After she returns to her grandfather, she does not return to a life of unrestrained play.
.
The healthy growth of children requires, in addition to a warm and harmonious family atmosphere, someone to pave a way for their future.
The road to the future involves education, knowledge, and ideals. In these aspects, Clara's grandmother undoubtedly played a key role.
There is no doubt that access to a good education is the key to determining a child's future.
But Grandpa Heidi didn't have this awareness. When the surrounding villagers told him that Heidi needed to go to school, he was indifferent. Maybe he had the same view on education as the little boy Pete: children in the Alps don't need to go to school.
Grandpa can keep Heidi fed and clothed, and take Heidi to Peter's house to play in the morning and evening. But he has no intention of sending Heidi to school.
He could only give his granddaughter a home, but he could not give her a future.
When Heidi was sent to Clara's house, people were surprised to find that Heidi didn't even know the alphabet. The tutor and housekeeper exclaimed: This is simply a little savage!
The tutor began to teach Heidi the alphabet, but Heidi couldn't learn it. So he thought there was something wrong with Heidi's brain.
But when Grandma Clara taught Heidi, Heidi learned it quickly and fell in love with learning. Why is this?
Because grandma can grasp the child's nature and teach through fun.
Scientific research shows that the brains of children between the ages of 3 and 5 are in a stage of rapid development of imagination. This kind of imagination has a proper name called "unintentional imagination". We can simply understand this kind of imagination as unbridled thinking.
For example, adults often cannot understand the paintings drawn by children because people's "unintentional imagination" ability is insufficient. Children's imagination is rich enough, and they must connect everything they encounter with some weird things.
Heidi is at an age when her imagination is bursting with imagination. In class, when the teacher taught the letter a, Heidi immediately thought it looked like the mountain in front of her home, and thought of herself and Pete playing on the mountain. But the teacher did not allow it.
She imagined it this way, and even Clara found her thinking funny.
Suppressing imagination and lacking a sense of pictures, this kind of learning is simply too boring for a five-year-old child. Heidi's brain is not stupid, but naturally resists this kind of education method.
Clara's grandma knew a lot about child psychology and knew how to teach Heidi to like it. She took a children's picture book, which was still three-dimensional, and told Heidi a bedtime story. Heidi was immediately attracted by the beautiful pictures and touching words.
The story attracted people. But grandma stopped at the most critical moment. She said to Heidi: "If you want to know the ending of the story, you have to learn to read it yourself."
This chapter is not over, please click on the next page to continue reading! This is completely different from the rote memorization required by the tutor. Curiosity arouses interest, and interest stimulates motivation to learn. The next day, Heidi will study.
The ancients often said that if you want to become a wise man, you must read thousands of books and travel thousands of miles. If reading thousands of books is compared to a person receiving education, then traveling thousands of miles is gaining knowledge.
The conversation between Heidi and Grandma Clara at the end of the film left a deep impression on me.
Heidi asked: "Why do they laugh at me when I say I want to write stories in the future?"
Grandma replied: "Because you have seen a bigger world than them."
When the teacher asked the children about their ideals, Peter replied that he wanted to be a shepherd, and another child said that he wanted to be a blacksmith. Only Heidi said that she wanted to write stories. So, all the children in the class laughed mockingly.
Voice.
Because the children in the mountains don't know what a "story" is, let alone write a story. The world they live in is a poor and isolated village under the Alps. The people here herd, farm, and forge iron, but no one reads it.
There is a saying that Peter always talks about: "Shepherds don't need to read at all."
But Heidi is different from them. Heidi has seen more people and a larger world in Frankfurt. She has read books and was deeply moved by the touching stories in the books. She has learned various etiquettes and knows how to behave when meeting.
, how to say goodbye when leaving. She is no longer the "little savage" who only knows how to run around barefoot.
People who have never seen the outside world are like frogs at the bottom of a well. They are either afraid or laugh at strange things. When their eyes and bodies are bound, their souls will wither.
Of course, the experience also includes returning to nature from the city and getting close to nature.
Tao Yuanming wrote a famous poem: After being in a cage for a long time, you can return to nature.
Clara is like many of our children in big cities now. They have enjoyed all kinds of food and played all kinds of thrilling games, but they don’t know what wheat and corn look like, and they can’t tell the difference between a cow and a horse, let alone
Enjoy running in the mountains, catching butterflies in spring and catching cicadas at night..."