Game platform matters must be treated with caution, because once you lose the game, you will gain blood again.
In order to get a high commission, Meng Chang will definitely try his best to make the gaming platform lose money, so his opinions are still of great reference value.
Meng Chang thought about it and then said: "First of all, this platform must try to distance itself from Tenda as much as possible."
Pei Qian couldn't help but his eyes lit up.
Well said, Meng Chang!
This is so true!
Pei Qian also discovered that the reason why many projects became popular so quickly was mainly because they were related to Tenda, and users and customers naturally had a good impression of them.
The same goes for gaming platforms.
If players knew that Tenda had launched a gaming platform, why not come over and register as soon as possible?
When other game developers know that Tenda has launched a game platform, why don't they come over immediately and hope to have their own games on the shelves?
Half of the game collapsed at the beginning, how can we fix it?
Therefore, it is very important to conceal the "lineage" of the platform and prevent everyone from knowing that it is actually Tenda's gaming platform.
Of course, paper can't contain the fire, and it probably can't be hidden forever.
But it would be good to hide it for a few months or a year and burn more money during this period.
"Very good, continue." Pei Qian nodded in agreement.
Meng Chang became more confident with President Pei's approval. Obviously, this meant that he had entered President Pei's thinking field!
“To ensure this, we cannot play Tenda’s games in the early stage, but we must play games from other companies first.”
“When the game library is relatively full, then we can secretly put Tenda games on the shelves.”
Pei Qian nodded again.
This is indeed the case.
If we throw all Tenda's games onto this platform right from the start, wouldn't that be self-inflicted?
Play games from other companies first to confuse the players, and you can hide it for longer.
After players no longer think that this platform has anything to do with Tenda, they will pretend that Tenda has reached a cooperation with this platform and play some Tenda games.
A new platform has just appeared, and there are many places to spend money. As long as you are brave, you can definitely burn a lot of money.
But a new problem has come.
Doesn't listing games from other companies mean that the platform can earn some profits?
It is impossible not to earn a penny. If the system does not allow it, the platform must ask for at least 10%.
So... as there are more and more games and more and more users, won't we still make money?
Can you find a way to solve this problem?
Pei Qian asked: "Do you have any... special ideas about the specific rules and structure of this platform?"
Pei Qian feels that as a person who aims at reverse propaganda, Meng Chang will definitely put forward some suggestions that are harmful to the platform, right?
Meng Chang was stunned for a moment: "This..."
"No great ideas."
"Build a community with a good atmosphere and allow players to share creative content?"
"Or, create a more complete rating, rating, and recommendation mechanism?"
Meng Chang didn't understand what Mr. Pei meant by asking this question, but since Mr. Pei's ultimate goal is to make this platform profitable, he should definitely give some more positive answers, right?
This was all he could think of in a hurry.
Pei Qian felt greatly disappointed.
What the hell are you talking about!
They are all suggestions to help me make more money. What are your intentions!
Forget it, asking Meng Chang this kind of question is obviously still too difficult for him.
The road must be walked step by step, and don't rush for success. Meng Chang can say the first two points, which is already very good.
As for the latter question, let's just assume it was an unintentional mistake.
Seeing Mr. Pei's disappointed expression, Meng Chang felt a thump in his heart and realized that he had said the wrong thing.
But...why is it wrong?
What answer does Mr. Pei want?
Meng Chang asked tentatively: "Then, Mr. Pei, what do you think we should do?"
Pei Qian took a slow sip of tea and thought about it.
At present, it seems that the game platform will definitely have games from other companies, and it is impossible not to make money at all.
The key question is, how to make less money.
As long as there is little money to be made, a large amount of publicity funds will be spent, and more subsidies and activities will be conducted, and losses will be caused by spending more money.
How should the division be determined?
Setting a low commission? It may appear particularly conscientious among game channels and attract game manufacturers to pursue it.
Set a high share? Then if the platform becomes popular in the future, game manufacturers will still send games here. Wouldn’t they make more money?
Pei Qian thought about it and decided that the early stage and the later stage should be considered separately.
Set a very high commission in the early stage, 50/50. If other game manufacturers see how dark this new platform is, they will definitely not come.
Once the platform becomes popular, lower the commission and only take 10%, earning less.
All games on the platform only take 10% of the revenue generated. This is the bottom line allowed by the system and cannot be lower.
Holding activities every now and then, subsidizing some money to these game developers, and issuing coupons to players out of your own pocket, this kind of money-burning activity can also be considered.
But this is still not enough, because these measures only make less money, not no money.
How can you not make money?
Obviously, if you just take the game off the shelves, you won’t make any money!
The more games that are removed from the shelves, the less money you make.
But you can’t remove games casually, you have to have a justifiable reason.
It’s definitely not possible to remove some excellent games from the shelves. It’s best to remove low-quality games as well as games of acceptable quality, so you can make less money!
Pei Qian thought for a moment and then said: "I think it can be like this."
"All new games on this platform have a one-week 'trial period'."
"For games in the trial period, the most stringent assessment standards will be formulated."
"After a week, collect feedback from players. If the feedback is poor, the game will be removed and will not be put on the platform."
"During the trial period, the game also generated sales. For players who meet the refund conditions and apply for a refund, we will refund them through the normal process; for other players, we will refund half of the price of the game and return the other half to the developer
The manufacturer of the game.”
In other words, the platform will not take any money from games that are removed from the shelves during the trial period!
As a result, many games that could have been put on the platform to make money have been deleted, and the platform will not receive any profit generated during the trial period.
As for those games that have passed the trial period, there is nothing that can be done. After all, there are games developed by other manufacturers on this platform, and Pei Qian can't find a reason to delete these games.
But looking on the bright side, these games must be distributed on many other channels, and players may not come to such a new game channel to buy them.
As long as you spend more than you earn, it's fine.
Meng Chang nodded immediately after hearing this: "What a good idea!"
Obviously, Mr. Pei's statement is completely in line with the basic routine of "Pei's Propaganda Method"!
Obviously there will be a big negative impact in the short term, but as long as you persist for a period of time and usher in a turnaround under the right conditions, you can definitely complete the reversal!
Of course, Meng Chang can't guess how it will be reversed now.
But he smelled a familiar smell from Mr. Pei's operation.
The smell of "Pei's propaganda method".
He only needs to formulate a publicity plan based on the basic principles of "Pei's Propaganda Method", and he has great hope of getting commissions!
Seeing Meng Chang's expression, Pei Qian couldn't help but smile.
Obviously, that was approval from the bottom of my heart.
After this series of operations, the gaming platform should be able to burn money for a long time, right?
There is no software like Tianyancha now. Even if it is found out half a year or a year later that this game platform is made by Tenda, so what? All the money has been lost.
Meng Chang asked: "Mr. Pei, what should the name of this platform be?"
"Let me think about it." Pei Qian fell into deep thought again.
You need to think carefully about the name to seek good luck.
“Let’s call it ‘Huazhi Game Platform’!”
Pei Qian's original intention is to hope that this game platform will be busy in vain.
You see, if games from other manufacturers are put on this platform, after a one-week trial period, half of the money will be refunded to the manufacturers, and half of the money will be refunded to the players. Isn’t this a waste of work for the gaming platform?
If it were called "Baimanhuo Game Platform", it would be a bit too straightforward and not good.
Therefore, Pei Qian thought of an idiom: Painting fat and engraving ice.
It means that painting on grease and carving on ice will soon disappear, and it will be a waste of effort and no result.
The name clearly entrusts Pei Qian’s best wishes for this gaming platform.
Meng Chang tasted the name carefully.
"Huazhi Game Platform..."
He knew that Mr. Pei's names must have profound meanings. For example, Doubt VR, the name has a very special meaning and can even have a linkage effect with the publicity plan.
But he still couldn't figure out the deep meaning of the name "Hua Zhi".
The first impression just reminds me of "painting" and "rouge". It has a bit of beauty and a bit of ancient charm, but the name is by no means just this superficial meaning.
Go back and slowly comprehend it.
Meng Chang stood up: "Mr. Pei, then I will go back and slowly consider the publicity plan."
Pei Qian nodded: "Well, go ahead."
"I will arrange for a special person to take care of the Huazhi Game Platform. I will let you know when there is any news."
…
After watching Meng Chang leave, Pei Qian began to think about who to choose as the person in charge of the Huazhi gaming platform.
It stands to reason that when it comes to games, Tengda is indeed full of talents.
But those are not the talents Pei Qian needs!
Let these professionals go, Pei Qian is afraid that the game platform will be taken away in a matter of minutes.
Moreover, this person cannot be too famous, otherwise it will be easy for people to think of his relationship with Tengda.
I don’t know much about games, and I’m not very famous at the same time…
There are some people like this in Tenda, but they are basically unknown to Pei Qian and are not employees of the game department.
Not knowing it means risk.
What if he is a hidden backstab master? He was sent to be in charge of the game platform before being exposed. Wouldn’t that be a pain in the ass?
Therefore, it is best to get to know this person and have a better understanding of him.
Pei Qian thought hard for a long time and suddenly thought of a candidate.
"How about... sending out a shovel officer?"
"Xiao Tang doesn't know much about games, and no one outside knows her."
"And it also has its own unlucky attributes. Maybe it will bring down the gaming platform?"