Chapter 1591 Questions on 'Open Course for Entrepreneurs'
Friday, June 21st.
In the office of the president of Shengyun Group, Nie Yunsheng was having a secret conversation with Zheng Hao, the president of Zhaiju Food Delivery.
Zheng Hao is in his thirties. He is thin, has thin hair, and wears a pair of thick glasses. If he were seen on the street, many people might mistake him for a programmer.
However, he was indeed a programmer in the past, but now he has grown into a recognized excellent entrepreneur and entrepreneur!
After three successful entrepreneurships, especially the rapid development of the home-delivery business he founded, he has seen the possibility of becoming a very large giant company, which has also made Zheng Hao one of the hottest top entrepreneurs in the country.
Although he is younger than Nie Yunsheng, his views on some issues are highly consistent with Nie Yunsheng's.
In the entire anti-Tengda alliance structure, Nie Yunsheng is the most optimistic about Zheng Hao!
Zheng Hao's rich successful experience, business management capabilities and top-notch eloquence will be the key to defeating Tengda in the public opinion war!
Regarding the battle plan for this public opinion war, Nie Yunsheng has met with Zheng Hao several times and repeatedly discussed the relevant details.
The relevant preparations are now in place.
Nie Yunsheng shared all the information he collected with Zheng Hao, which naturally included content related to Boqun Media's failed reform.
So far, Boqun Media is still in a state of limbo.
Although each account has published a batch of new articles and videos, the number of clicks on these contents has been cut in half, and the commercial value of the accounts held by Boqun Media has also dropped sharply!
With the traffic of Boqun Media, although there is no risk of bankruptcy in the short term, this sharp decline in performance has proved the failure of Wu Bin's reform!
In addition, there are also some other contents as supporting evidence.
After sorting out all the information, Nie Yunsheng patted Zheng Hao on the shoulder and said: "Brother, I can only help you so much. The next public opinion war depends on your free expression, brother!"
"Although Tengda's Mr. Pei is young, he is extremely smart! He often has some unpredictable tricks. Brother, you must not take it lightly!"
"In particular, we must pay attention to the fact that Tenda Group has always had an advantage in the public opinion war. When we discuss the issue of corporate management, we must pay attention to the entry point, find a good angle, and do not shoot ourselves in the foot."
Zheng Hao nodded confidently: "I have my own sense of these things, don't worry!"
"This speech is not a free-flowing experience sharing, but a real war! I will prepare carefully and cannot take it lightly!"
"Although Tengda has occupied the commanding heights of public opinion, there are still ways to break the situation!"
Nie Yunsheng was very satisfied with Zheng Hao's confidence, "Brother, when are you going to start attacking?"
Zheng Hao looked at the date: "It's this Sunday."
"Recently, a number of media co-founded a column called "Open Class for Entrepreneurs" and invited me to be a guest."
"I will have three hours of public class time, and I have prepared all the contents of the speech."
Nie Yunsheng showed an expression of joy on his face: "Really? That's perfect!"
"If we directly provoke a public opinion war online, it may appear too deliberate and make the situation unfavorable to us."
“It is much safer to express your views on such a platform!”
Of course Nie Yunsheng also knew about this column. It was co-founded by several mainstream media in China. The original title was "Open Class for Entrepreneurs", but with the current popular trend, the concept of entrepreneur is not as dynamic as that of entrepreneurs.
It feels like starting from scratch.
That’s why it was finally named “Open Class for Entrepreneurs”.
The content of this open class is also very simple. It is to invite some successful entrepreneurs to talk about their entrepreneurial experiences and share some experiences and lessons in the open class.
This column is of course of positive significance, because entrepreneurship itself is something worthy of encouragement, creating value for society, providing employment opportunities, and conducive to the realization of personal value!
Such open classes for entrepreneurs can provide guidance to some confused entrepreneurs and solve their difficulties.
For those young people who are confused about their future and future, even if they do not become entrepreneurs, reading the experience sharing of these entrepreneurs can also play a certain role in guiding and inspiring their spirits and thoughts!
Zheng Hao hopes to use this platform to express his experience and thoughts on company management and operations.
He does not need to openly and clearly express his rejection of Mr. Pei and Tengda's management model, but when describing his thoughts, he will inevitably talk about some negative cases, and these negative cases will more or less cause some attacks on Tengda!
In this way, Zheng Hao can use this open class platform to start this public opinion war!
When the time comes, Tenda Group will most likely fight back, but what they don't know is that Zheng Hao is fully prepared to fight, and has all kinds of relevant information and iron-clad facts as evidence.
Especially the case of Boqun Media is very likely to have the final say!
If this public opinion war succeeds, it will be the first time since the Anti-Tengda Alliance was established that a breakthrough has been found between Tenda Group and Pei Qian, and there will be a great opportunity to reverse the situation in the next battle!
…
…
June 23, Sunday.
The recording site of "Open Class for Entrepreneurs" was packed with people.
Before Zheng Hao took the stage, he had already seen the people in the audience. Many of them were familiar faces that he often saw online.
Some are very famous star actors, and some are well-known intellectuals and scholars on the Internet.
Sitting behind them were some small and medium-sized entrepreneurs and successful people, and behind them were young people who admired entrepreneurs.
Zheng Hao was very satisfied with the audience.
Expounding your thoughts on such a stage and giving lectures to these people will make them feel the realization of the value of life!
Zheng Hao is an entrepreneur and a successful entrepreneur.
There is a saying that wealth and honor do not return home, just like walking at night in brocade clothes!
For a young and successful entrepreneur like him, it is of course a very satisfying thing to achieve great success in running a business and gain huge wealth and high social status!
However, with the accumulation of wealth and improvement of social status, they will gradually have some new demands.
For example, participate in similar public lectures to convey your thoughts to more people.
It is a common problem among human beings to be a teacher!
Meng Chang also did similar behavior, but Meng Chang and Zheng Hao's starting points were completely different.
For Meng Chang, holding lectures is just a conventional marketing method to attract more attention to the brand he founded.
It is unclear whether Meng Chang recognized the content he mentioned in the lecture.
Some of them may be words of experience from the heart, but some may be purely deceptive. When Meng Chang tells these contents, his starting point is not his true feelings, nor is he necessarily the best knowledge in the industry, but a general
A simple marketing tool.
But people like Zheng Hao are completely different.
Zheng Hao truly believed that what he said was absolutely correct, and he gave lectures on various occasions in order to gain the popularity and recognition of the audience.
This recognition will give them a greater sense of pride and satisfaction!
There are many entrepreneurs or entrepreneurs who say wrong things on stage and are chased and scolded by netizens. Many netizens believe that he is telling lies with open eyes and deliberately using the influence and platform of star power to convey something
Wrong ideas induce young people.
Because of this, many entrepreneurs are denounced as liars.
But in fact, some people may have been wronged.
Most of the entrepreneurs who have been wrongly accused of being liars are speaking from their own hearts. Although their remarks may seem outrageous, this is indeed what they think.
People like Meng Chang are genuine liars, but real entrepreneurs are more harmful than pure liars like Meng Chang.
In front of the camera, amidst a round of applause, Zheng Hao confidently took the stage.
For a successful entrepreneur, giving a speech is as simple and natural as eating and drinking. After all, he has experienced too many similar occasions.
"In today's open class, I want to share with you some of my experience and insights in business management when I started my business."
"I believe that as a good manager, you must know how to manage people, not things!"
"When I first started my business, I also fell into this misunderstanding. I always put too much energy into the specific business, and I had to deal with everything, no matter how big or small! As a result, although the start-up company developed at the beginning,
The momentum is good, but they have encountered bottlenecks.”
"My first two entrepreneurial ventures, although considered successful by outsiders, were a complete failure for me!"
"Although I have been focusing on specific businesses and made the first two companies achieve good development, I lost to others in the final competition and had no choice but to choose to sell myself!"
"I have gained wealth that is beyond the reach of ordinary people, and I have become a successful entrepreneur in the eyes of everyone. Some people even think that I have successfully cashed out and am a winner in life."
"But for me, this is an out-and-out failure! Because I failed to become the final winner, I didn't realize one thing until I took delivery at home. That is that managing people is much more important than managing things!
"
"Because in the final analysis, a company is composed of people. Ancient emperors paid attention to the art of controlling people, because only by managing the ministers well can the entire national institution operate smoothly. As the boss of the company, we must also manage
Take good care of your own team! Only in this way can the entire company operate better and not be in a hurry when competing with other companies!"
"However, human nature is ultimately selfish and lazy! For ordinary employees, they cannot see the broad prospects for the company's development, nor can they see the infinite possibilities in the future! For an ordinary employee,
He only cares about the job at hand and a fixed monthly income."
"But if everyone thinks so, then a company is lazy, decadent, and unprogressive, and will inevitably be eliminated in the fierce market competition!"
"So, as a manager, the most important thing is to mobilize all employees so that they can do their best for the development of the company!"
"As bosses and entrepreneurs, we must take the lead and work harder than 996!"
"I think this fighting spirit is the most valuable asset for entrepreneurs!"
"And those who encourage everyone to give up this fighting spirit must have ulterior motives!"