Nie Yunsheng and Zheng Hao sat opposite each other, drinking tea leisurely and chatting about last Sunday's "Founder's Open Class" column.
"Brother, your speech in the column stoked a hornet's nest! I thought you would make subtle hints, but I didn't expect you to directly criticize me by name!"
"The program team didn't stop you either?"
Zheng Hao smiled nonchalantly: "This kind of column team can at most review the manuscript I submit, but if I have to act on the spot, they can't directly cut off the live broadcast signal."
Because this kind of column invites some well-known entrepreneurs in the society, not cats and dogs. The column team must treat the guests as masters and serve them well, otherwise the guests will not come when they are angry, which is the loss of the column team!
What's more, the column team had already distanced themselves from the relationship early on, saying that these were the bosses' personal remarks and had nothing to do with the column.
Even if the audience wanted to comment, they would only comment on the personal Weibo posts of the bosses and not the column group.
On the contrary, you can still gain popularity by relying on the outrageous remarks of these bosses, so why not?
Nie Yunsheng said with a hint of worry: "Brother, I am worried about you. If you make insinuations, there is still room for change, but if you directly name Tenda Company by name, you may be subject to many unprovoked attacks on the Internet!
"
Zheng Hao smiled confidently: "Isn't it just to attract widespread attention?"
"If no one scolds me, it means that our strategy is not successful enough and has not attracted enough attention!"
"What's more, I still have three back-up players waiting for their counterattack!"
"The more powerful they counterattack now, the more we will win after I release my backhand."
Nie Yunsheng was a little surprised: "Do you still have any backup plans?"
He had just briefly talked about the strategy of public opinion war with Zheng Hao before, and thought that Zheng Hao had already explained all the contents of the strategy in the open class.
Unexpectedly, Zheng Hao actually had a backup plan.
Zheng Hao explained: "The first step I prepared was to ask two questions."
"The first question: If Tenda wants to help other companies, it is actually enough to provide guidance on its operating philosophy. Why is it necessary to enforce its own no overtime policy? Is this necessary?"
"Second question: Tengda has always said that employees' work efficiency can be improved without working overtime. Is there an inevitable connection?"
"If you delve into these two issues, you will be more and more sure of what I put forward: Tengda promotes the idea of not working overtime, just as an ideological weapon to expand its own territory!"
"When the online scolding reaches its peak later, I will raise these two questions first so that everyone will naturally have doubts."
"The second backup is the current situation and detailed information of Boqun Media."
"It turns out that Tenda previously promoted the success of his no-overtime model just because he was helping game companies like Tianhuo Studio and Longyu Group. This was a success in terms of business model, not management model.
!”
"Once it comes to areas that Tenda is not good at, this management model simply cannot work. Boqun Media is a vivid example!"
"The third back-up is that I found some information about Mr. Pei."
"According to the information published online, he is the absolute controller of Tenda Group and has the unshakable status. But after I checked carefully, I found that Mr. Pei is just a student with mediocre grades in the university."
"Not only that, Mr. Pei has never appeared on important occasions or expressed his thoughts publicly."
"I think this is most likely because Mr. Pei is worried about leaking the fox's tail!"
Nie Yunsheng was a little confused: "How do you say this?"
He also didn't expect that Zheng Hao could start from Mr. Pei's identity.
Zheng Hao explained: "Don't you think the behavior of Tengda Company is completely inconsistent with Mr. Pei's personal behavior? It's like a person's head looking to the left, but his feet are walking to the right."
"Tengda Group has left a sharp impression on everyone. It has been constantly promoting and explaining its company values, and using this to attract talents from all over the world!"
"However, as the helmsman of Tenda Group, Mr. Pei never shows up in public, let alone reveals his thoughts to everyone. Not only that, he keeps such a low profile even in school."
"It's understandable to keep a low profile, but is it necessary to just pass the passing mark for each exam?"
Nie Yunsheng frowned slightly. He also felt that this matter was indeed a bit unreasonable.
Because the operating model of a company can often reflect the founder’s philosophy of life!
Some founders are keen to give speeches in society and act as life coaches, and these companies often emphasize values and entrepreneurial spirit.
Some founders are low-key and never appear in public, so the company is often humble, down-to-earth and pragmatic.
At worst, he is also the type who is cautious and makes a fortune in silence.
This is easy to understand. After all, the founder has absolute control over the company and will keep the company's status in sync with himself.
But this is not the case at all for Tenda Group. If Tenda Group is compared to a person, then it and Pei Qian should have completely different personalities.
Nie Yunsheng asked: "Then what does this mean?"
Zheng Hao was silent for a moment and said: "I think what Tenda Group reflects is not Mr. Pei's inner concept. In other words, Mr. Pei may not approve of the state that Tenda Group shows in front of everyone!"
"And all the actions of Tengda Group are just a high-profile gesture made by Mr. Pei to cover up some deep secrets!"
"Mr. Pei refuses to show his face in public in order to better create his own personality."
"Because only if he doesn't appear in public can he be able to lavish money on himself unscrupulously. Only then will the public imagine him as a perfect entrepreneur. But once he expresses his views in public, it is very likely that his character will collapse.
!”
"Mr. Pei's true image in the school is our most powerful weapon!"
"In any case, breaking Mr. Pei's deified state and pulling him down from the altar proves that he is actually just a person seeking fame. It is definitely a major benefit for us!"
…
…
At the same time, Boqun Media.
Wei Jinghui looked at the discussion on the Internet and knew clearly that his task was almost completed.
Zheng Hao must have obtained first-hand information from Boqun Media and thought he was well prepared, so he launched another public opinion offensive against Tenda in the entrepreneur open class!
Although Boqun Media was messed up by Wu Bin, for Wei Jinghui, this was not a big deal at all.
As long as it can get enough funding and resource support from the Anti-Tengda Alliance, Boqun Media will soon develop and develop better than before!
Therefore, Wei Jinghui is watching this public opinion war on the Internet with the mentality of watching a drama.
After Zheng Hao made this statement, as expected, his Weibo was exploded that day!
Those who went to criticize him were not only Tengda fans, but also many indignant netizens.
Zheng Hao's remarks should be unacceptable to all workers!
What does it mean that company failure is caused by ordinary employees being lazy? What does it mean that employees can exploit the company's wages through laziness?
This kind of remarks is almost a grievance, turning company bosses into a vulnerable group. For most ordinary netizens, it is simply nonsense!
But Zheng Hao was not unprepared. While arguing with netizens, he methodically released the materials he had prepared.
Zheng Hao's first move was to ask netizens two questions.
The first is that if Tenda wants to help other companies, it only needs to help in operational business. Why should Tenda forcefully implement Tenda's working model?
The second is why not working overtime can definitely improve work efficiency. Is there any inevitable connection between this?
This all denies the necessity of Tengda’s working model!
So far, although many up owners on the Internet have refuted Zheng Hao's statement, there has not been enough public opinion.
The reason is very simple. Pei Qian had previously issued a ban, telling the heads of various departments not to personally participate in the "Responsible Person" to dismantle the business routines of other companies.
Relying solely on spontaneous rebuttals from netizens will not be able to form representative remarks and gain enough popularity in a short period of time.
Wei Jinghui thinks this scene is quite strange. The Anti-Tengda Alliance and Tenda Group are actually in a stalemate in the public opinion war! This has never been imagined before.
It is enough to prove that Zheng Hao came prepared this time and found a good breakthrough.
Wei Jinghui was praising Zheng Hao's wisdom when there was a knock on the door outside the office.
Lao Deng, the editor-in-chief of Boqun Media, pushed open the door and entered.
Boqun Media is a self-media company, so naturally there is a lot of text content that needs to be written and reviewed by the editor-in-chief. In the past, Lao Deng was the main writer of several articles worth more than 100,000 yuan, and was highly regarded by Wei Jinghui.
Wu Bin's arrival has given Boqun Media a major transformation from top to bottom. Naturally, Lao Deng can no longer write articles that attract traffic. Instead, he will follow Wu Bin's ideas and write about some current affairs and hot issues.
As a result, traffic dropped significantly.
Because he was focused on executing the undercover plan, Wei Jinghui stopped asking about Lao Deng's article.
He thought that after the current public opinion war was over, as soon as Wu Bin left, Boqun Media would return to the previous working state and pretend that nothing happened!
"What's the matter, Old Deng, what's the matter?" Wei Jinghui asked with concern when Old Deng looked heavy.
Lao Deng looked worried and said hesitantly: "Mr. Wei, what I have written recently has not received much traffic. I want to write..."
Wei Jinghui interrupted Lao Deng with a smile and said: "Do you feel that the current working mode is very uncomfortable? The content of the manuscript you wrote is not what you like? It doesn't matter. It should return to normal after a while. If you bear with it a little longer, you will be fine."
alright!"
Lao Deng was stunned for a moment and quickly shook his head: "No, no, no, Mr. Wei, that's not what I meant."
“I want to write an article to refute Zheng Hao’s speech at the Entrepreneur Open Class!”