Pei Qian followed Assistant Xin to a high-end gym near the company.
The distance is not far, it only takes five minutes to walk from the company. Of course, it is not too far from Handong University.
The gym is located in a street-facing shop, and there is a gym brand on the front door: Platinum Sha Fitness, Handong University Store.
These large characters are all in artistic fonts, giving people a dynamic and fashionable impression. In addition to the smooth floor-to-ceiling windows on the front of the gym, there are also some dynamic and abstract art paintings drawn on both sides of the main entrance, all of which are figures in motion.
There are those who jump and dunk, those who swing their rackets and play badminton, and those who wear boxing gloves to fight...
These artistic paintings are divided by lines. This irregularity gives a comic feel and further highlights the dynamic and youthful qualities.
Pei Qian frowned slightly.
He is quite satisfied with the decoration of this store. He can open it directly within a short time after taking over the purchase without wasting time. However, he is a little dissatisfied with the gaudy front entrance.
So eye-catching!
Tengda's industry must be as low-key as possible.
But it’s easy to say that after taking over the project, we can find a construction team to paint the entire front of the house in a low-key color so as not to attract anyone’s attention as much as possible.
These are all minor issues.
Before entering, Assistant Xin briefly introduced the current situation.
"Mr. Pei, I sent someone to ask several nearby gyms. There are three gyms that are willing to transfer. This gym has the best decoration and best meets your requirements."
"Bosha Fitness is a national chain fitness brand with several branches in Jingzhou. It has expanded rapidly in recent years. However, it is precisely because of blind expansion that some problems have arisen."
"Bosha Fitness Handong University Store originally hoped to build a high-end gym near Handong University, specifically for students of Handong University and white-collar workers in nearby office buildings, but some problems arose during the operation."
"Because there are too many gyms near Handong University, many small gyms are engaged in price wars, and annual passes are very cheap, which has almost completely divided up the fitness crowd nearby."
"Even Platinum Sha Fitness has another branch a little more than one kilometer away, which seriously distracts the customer flow."
"And the manager of this store has been targeting high-net-worth people from the beginning, and the gym's card fees are higher than other gyms."
"It was okay at the beginning. The good environment of this gym also attracted some high-net-worth people. However, as more and more cards are sold, potential users are exhausted, and the revenue from new card applications and personal training cannot cover the operating costs.
In the end, it became unable to make ends meet, became unsustainable, and fell into a state of loss.”
“If you fancy this place, you have two options:”
"The first is to accept them all, including the gym's members and coaching team. Of course, the store manager is definitely eager for us to do this, but we can also use this as a reason to bargain and get a more favorable price, even much lower than
expected."
"But the downside is that we don't actually get the gym card money from these members, we just use it to get some discounts from the original store owners. Of course, we can also continue to make personal training money from our members."
"The second is to only accept stores, not members, coaches, or even equipment. Let the original store owner clear out the store, and we will re-plan. There is another Bosha Fitness branch one kilometer away, and let the original store owner arrange for all these members to be
Just transfer the card to another platinum fitness chain store."
"Although this seems to reduce the burden, there are only so many members with fitness habits in an area, which may lead to us not being able to attract members when we first open."
Can't get members?
That would be great!
Pei Qian said calmly: "Okay, I understand. I will handle the rest. You are only responsible for completing the procedures."
Assistant Xin nodded: "Okay, Mr. Pei."
The two stepped into the Bosha Fitness Handong University store.
As soon as I entered, I was greeted by a man in a suit and leather shoes who looked to be in his thirties.
"Mr. Pei! Hello, hello. I am the manager of this store. My surname is Wei."
Obviously, Assistant Xin had revealed Pei Qian's identity to the store manager in advance, so he took it so seriously.
Although they are all looking for takers, there are also different levels of takers!
The extremely rich receiver is no longer the receiver, but the benefactor’s father!
When store manager Wei heard that it was Tengda Group who had taken a liking to this store, he was immediately overjoyed.
This store had been losing money, and Manager Wei had already thought of transferring all the members to the chain store next door and then closing it down to stop the bleeding in time.
Now that Tengda Group is willing to take over, although he still loses money, he is happy to be able to lose less.
"Mr. Pei, let me take you for a brief tour first."
Under the leadership of Manager Wei, Pei Qian took a complete look at the entire gym.
The area is large, the decoration is good, and the environment is relatively superior among all the gyms in Jingzhou.
However, there is no swimming pool, sauna, massage and other fancy things.
Pei Qian knew very well that this was a minor disadvantage for a high-end gym.
It can be said that the more complete the facilities of traditional gyms, the better. Gyms with fancy facilities such as swimming pools and saunas are often easier to recruit members than other gyms.
The reason is very simple. For many novices, their mentality when choosing a gym is "I can use it, but you can't live without it." Although I can't swim now, what if I want to learn to swim on a whim one day?
Therefore, for a well-equipped gym, even if the membership card is more expensive, many people will pay for it.
This is a shortcoming for others, but for Pei Qian it is very good.
Further reducing the attractiveness of the gym!
Manager Wei obviously would not tell Pei Qian this, he just introduced in a rhetorical way that the entire gym has invested a lot and has great prospects.
Pei Qian didn't listen carefully. He went in with one ear and out with the other. Anyway, when bargaining, just close the door and let Assistant Xin go.
After visiting the gym, Manager Wei called all the fitness instructors in the gym and stood in two rows in front of Pei Qian.
These fitness instructors are all very energetic with their chests lifted and their abs contracted.
It’s not easy for fitness instructors to find a job these days.
If this store goes bankrupt, these fitness instructors will have to apply for jobs at other gyms, and they may not be successful. Now that someone is willing to take over, then they should perform well in front of the new boss and try to get the boss to keep the store and people together.
Take over, that's the best.
Manager Wei's meaning is also very clear. It is definitely impossible for him to place all these fitness instructors. If Mr. Pei can like some of them and let them continue to stay in this gym, it will obviously be the best.
"Mr. Pei, let me introduce to you some of the most popular gold medal coaches in our store..."
Pei Qian raised his hand and interrupted Manager Wei.
He trusts his own eyes more than store manager Wei's recommendation.
His eyes quickly scanned these fitness instructors, and then passed them one by one.
If you are in bad shape, you definitely can’t get it.
This kind of person can continue to work in the gym because he is particularly good at selling classes, especially good at cheating, and his brain is relatively flexible. If you bring this kind of marketing wizard over, you may make yourself vomit blood.
His eyes were full of expectation, and he was in good spirits, so he couldn't ask for it.
At first glance, this kind of person appears to be hardworking and has a positive work attitude. He has been brainwashed by several gyms and does not meet his expectations.
Finally, Pei Qian passed over the bulging muscles of the coaches in the front row and locked onto a coach at the edge of the back row who kept his head lowered.
He is not tall, wears glasses, and looks older in appearance. Even if he is hidden behind a group of coaches, it is hard to tell what his figure is.
"Just you, the big brother with glasses, come out."
Pei Qian curled his fingers.
The coaches all looked at the big brother wearing glasses. He raised his head in disbelief and pointed at himself in confusion.
Pei Qian nodded: "Yes, it's you, come out."
With a confused look on his face, this man left the coach in the front row and came to Pei Qian.
When Pei Qian saw this hill-like figure, a scene from "Kung Fu" appeared in his mind.
It's hard to tell, but this coach is not tall and hides behind the other coaches, but his muscles are so developed...
"What's your name?" Pei Qian asked.
The personal trainer said angrily: "Guo Licheng."
Pei Qian was stunned: "I asked for your real name, not your nickname."
Manager Wei quickly explained: "Mr. Pei, this coach's name is Guo Licheng, and his surname is Guo. 'Licheng' is the rhetorical word 'Licheng'."
Pei Qian: "...I'm sorry, I'm uneducated."
"But your name doesn't sound very conducive to weight loss."
Manager Wei quickly pulled Mr. Pei aside: "Ahem, Mr. Pei, there is something I must explain to you in advance."
"It's not that Coach Guo is not good, it's just that he is not very smart, doesn't know much about management, and his interpersonal skills are not very strong. His sales ability is at the bottom of the entire team."
"Of course, if you just rely on him to be a personal trainer, that's absolutely fine. He's very professional. But if you let him manage the gym, I'm afraid there will be some problems..."
"Moreover, Coach Guo had already decided not to work in the fitness industry."
"I can recommend another one to you. He is definitely no worse than Coach Guo. He is also smart and clever. You will definitely be satisfied!"
Pei Qian shook his head: "No! I don't want anyone but him."
"Uh... Okay." Manager Wei wanted to persuade them again, but then he thought about how the whereabouts of these coaches had nothing to do with him, and there was no need to meddle in their own business.
Manager Wei dismissed all the other coaches, leaving only coach Guo Licheng to wait for Mr. Pei's instructions.
Pei Qian also briefly spoke to Assistant Xin.
"All the fitness equipment was taken away and sold second-hand to other gyms, and we replaced them with new ones."
"Members also ask them to transfer to other chain stores, but we won't accept it."
"The coach only leaves Coach Guo alone. I will talk to him."
"It's fine to find faults a little and haggle over the price, but of course you don't have to go too far. Just don't let the store manager take us for granted."
Assistant Xin nodded and went to discuss the contract with Manager Wei.
Pei Qian found coach Guo Licheng.
Before he could speak, Guo Licheng had already said, "Mr. Pei! I'm very sorry. I have something to make clear to you."
"Actually, I have already decided to leave the fitness industry, so I'm sorry, you should find another coach."
Pei Qian was silent for a moment: "Are you sure you don't want to hear the specific salary first?"