Pei Qian came to the cafe near the school again. Today he was going to meet a new game producer.
Currently, only 1 million of the 1.8 million allowed by the system to pay tuition fees has been used, leaving 800,000 unspent.
Therefore, Pei Qian asked Assistant Xin to find a designer who had done some failed projects and had a certain reputation, hoping to learn some successful experience.
As for why he needs to achieve a certain degree of fame despite failure, this is because Pei Qian wants to eliminate the interference of personal ability factors as much as possible.
If a producer himself is a failure and has no merit, on the one hand, the system does not allow him to pay so much tuition, and on the other hand, his failure factors are not outstanding enough and it is difficult to learn.
If a person is full of failure factors, which one should Pei Qian learn from? If what he learns is an insignificant factor, wouldn't it be in vain?
You have to find designers who are capable and have successful experience. Their failure factors will be very obvious, as if they are directly "highlighted", making it easier to learn.
What He An mainly talked about was the reason for the success of the Tengda project. For Pei Qian, it was a mistake book and a large-scale error correction exercise;
Today, the boss mainly talks about his own failure experience, which is a standard exercise book for Pei Qian.
Wouldn't it be possible to combine what He An said with what the producer said today?
He also asked two big guys to give him lectures, successfully digested 1.8 million, and also learned the professional knowledge of game production.
If you can pass the system assessment during settlement, you can use what you learned to make money-losing games in the future...
Wouldn’t it be earned with blood?
Compared with He An's "telling the wrong questions", today the boss will directly "tell the standard answers". For Pei Qian, the knowledge of losing money will be easier to absorb.
Therefore, Pei Qian is very much looking forward to this meeting!
Not long after arriving at the cafe, the game producer arrived.
"Hello, Mr. Ma! I'm Qiu Hong." A man with long flowing hair who looked to be in his thirties shook hands with Pei Qian cordially.
Before coming, Pei Qian had already roughly checked Qiu Hong's resume.
Different from the glorious resume of an ancient giant like He An, Qiu Hong's game production career can be said to be full of ups and downs and a fateful path.
His resume can be seen as a template for the current prime generation in the domestic game market.
He entered the industry around 2001. After entering the industry, he worked as a numerical planner for a large domestic game company and successfully developed a successful fairy tale-themed PC game. Of course, it was a gold-earning game.
Two years later, with his successful project resume, he moved to another game company as the main planner to develop a certain Western fantasy background PC game. The project failed and was developed for a full year. However, the final test data was extremely poor and it was unfortunately aborted.
After that, he changed to another game company and continued to serve as the chief planner and producer of a krypton gold game with a national war theme. This time he was successful and successfully achieved the impressive result of over 100 million yuan in monthly revenue.
This national war game can be regarded as an evergreen game. Although its revenue declined after half a year, it still maintained operation for three years, and it also accumulated a good reputation for Qiu Hong.
Relying on the reputation accumulated by this project, Qiu Hong decided to start his own business. He found investment to establish a game company, developed a krypton gold mobile game, and once again hit the market.
At present, because his game project has failed, Qiu Hong is a little discouraged. He just wants to relax and have nothing to do, so when he heard that someone paid 100,000 yuan to listen to one of his lectures, he readily agreed.
Arrive in Jingzhou.
Pei Qian is very satisfied with Qiu Hong's resume.
To sum it up simply: if you stand high enough, you will fall hard enough!
This person is obviously focused on the field of domestic krypton gold games, and he has already achieved a monthly turnover of over 100 million as the main planner five or six years ago, which is very worthy of pride.
Moreover, it seems that Qiu Hongzhi’s two failures were not due to money.
The first time he failed, the company he switched to was very wealthy and prepared to spend a lot of money to create a masterpiece that looked like that era. There was no shortage of money at all;
After the second failure, he also received enough funds from investors to start his business, and he was also not short of money.
But even so, Qiu Hong, who has successful game experience and rich accumulation in the game industry, still failed to start a business.
The investment was huge, the losses were heavy, tens of millions of dollars were wasted, which was very much in line with Pei Qian’s expectations!
Pei Qian firmly believes that in Qiu Hong’s experience, there must be something worth learning and learning from!
The waiter brought the coffee and the two of them chatted while drinking.
Qiu Hong briefly introduced his resume. From an attitude point of view, the difference between him and He An is very obvious.
He An is obviously a giant and successful person in the industry. In terms of qualifications, he has surpassed 99% of the designers in the industry. He only gives lectures based on his interest. The old man has a kind of arrogance about him.
Even if "Ma Yang" offers him a teaching price of 200,000 yuan per lesson, He An will resolutely tell what he wants to say. Do you like to listen or not? If not, I will leave.
Qiu Hong is completely different. Although he has a successful experience, he knows that he is not a top game producer in the game industry, so he is very polite. He will tell the "Mr. Ma" opposite him whatever he wants to hear.
What do you want to say?
After all, Qiu Hong is a numerical planner, and he only makes domestic krypton gold games. Most designers of this type have a distinctive feature, that is, they will not struggle with money.
Qiu Hong felt that since this "Mr. Ma" paid 100,000 yuan for a class, and also included round-trip air tickets, transportation and other expenses, it would be the same as the relationship between a wealthy Krypton player and himself, with absolute food and clothing.
parents.
We must do everything possible to meet the needs of "Mr. Ma".
Therefore, when Mr. Ma said that he wanted to hear his own failure experience, Qiu Hong was not angry. He just confirmed it and readily agreed.
"Okay, since Mr. Ma wants to hear it, I'll talk about it."
"But there is one thing I want to declare in advance."
"If I talk about successful experiences, I will definitely spend some time preparing. After all, every successful case is a combination of countless success factors. Each success factor must be clarified in order to restore the full picture of this successful game."
"But it's much easier to talk about failure experiences, and I don't need to spend time preparing."
"As the saying goes, 'A thousand-mile dike breaks in an ant nest.' Many times you make 99 right choices, but only making one wrong choice will still lead to failure."
"Analyzing the reasons for failure, you only need to find the most critical failure factor in the failed project."
While drinking coffee, Qiu Hong explained his teaching ideas to "Mr. Ma". His attitude was very clear, that is, he wanted to obtain the consent of "Mr. Ma" as much as possible.
Pei Qian was very happy: "Great, I just want to learn the lesson of 'falling in an ant nest', please be sure to teach it well!"
Qiu Hong nodded: "Okay, in each of the following courses, I will talk about a key factor that will lead to project failure. I believe that with Mr. Ma's ingenuity, he will be able to avoid it well or come up with a solution.
plan."
Pei Qian smiled: "That's for sure."
Qiu Hong took a sip of coffee and sorted out his thoughts: "So for today's first lesson, I want to start with an aspect that is relatively basic but is most easily overlooked."
"project management."
"Compared with self-media and other industries, the biggest difference between games, movies, animation and other industries is that they are industries that require close division of labor and cooperation."
"In other words, it's useless no matter how great you are on your own. If your colleagues are all just a bunch of people who are just messing around, they won't be able to come up with the best ideas."
"Even a talented game producer needs a strong production team to turn his design into a successful game project."
"And people are lazy. Many employees in game projects only regard their positions as a job to earn a living wage and support their families, and do not regard it as a career they strive for, so most of them regard it as a job to earn a living and support their families.
Sometimes, their enthusiasm for work is suppressed by themselves."
"At this time, project management methods have become the top priority."
"One of the big reasons why I have made successful projects but failed to start my own business is that I lack the ability to manage projects."
"The consequences of this are that the development plans I made in my original company were always successfully completed, with delays of at most one week; but in my own company, the development plans I made were always delayed again and again, even if they were delayed many times.
The game that came out still didn’t meet my own expectations.”
"Each department always has various reasons to blame each other. It seems that everyone has completed their assigned work, but if you look closely, you will find that they do not seem to be promoting the progress of the entire project. Everyone delays for a while.
In a matter of seconds, the project development progress completely collapsed..."
Pei Qian listened silently, with a fascinated expression on his face.
So...so envious!
Look at other people's employees. The boss doesn't need to say anything, he just knows how to fish!
And what about the employees of Tenda? The boss tried his best to encourage everyone to paddle and fish, but as a result, they all tried their best to work overtime!
But apart from envy, Pei Qian didn't learn any practical methods from this valuable failure experience.
According to what Qiu Hong said, failed project management will turn the company into a mess. No matter how awesome the design is, it will not be possible if no one cooperates.
But at this time Pei Qian had doubts.
I have never done any project management at all?
So why did my employees not only become a piece of loose sand, but become a monolith?
The needle can't be inserted, the water can't be poured in, and I can't find a breakthrough even if I want to!
Pei Qian was very fascinated by what Qiu Hong said, but after listening to it, he still didn't know what to do.
According to Qiu Hong, his failure lies in not doing enough, failing to make good use of project management to motivate employees, or in other words, failing to effectively supervise lazy employees.
But Pei Qian thought, Qiu Hong just didn't do enough, and he didn't do anything!
Not only did I not supervise my employees in a positive way, I also supervised them in the opposite direction, driving all those overtime dogs home!
It stands to reason that I have already exceeded the task limit, so why did it have the opposite effect?
