Classmate Li Zhien’s idea of avoiding dance practice was abandoned halfway.
Because her mother only stayed in China for three days, she had to go back with her.
The thought of being crushed by Yoona and Little Crystal in dance made classmate Li Zhien feel depressed.
"It's okay. When they practice singing, they just can't compare to you."
Xiao Qian was very good at comforting her, and with just one sentence, classmate Li Zhien got on the plane happily.
We parted at the airport. Zhien and her mother returned to South Korea, while Xiao Qian headed north to the capital.
After being held for three years, the Chinese Pop Music Festival finally came to Beijing.
Xiao Qian doesn't need to worry about this. He has bigger things to do when he comes to the capital.
For the sake of aura, Xiao Qian specially arranged the banquet place at the China Club.
Just because he doesn't come back often doesn't mean he's not a distinguished guest here.
People arrived one by one.
Walking into the club, everyone's steps were swaying.
Although they are all wealthy people with extraordinary social status, they have only heard of places like China and are not qualified to come.
If Xiao Qian hadn't invited them, they might never have been able to come here.
Many people think that if they go back now, they will be able to brag to others.
But it's not important. If Xiao Qian treats us, something big will happen.
"Mr. Xiao, what happened to the music festival?"
Shen Jinhai, the boss of Dadi Records, was the first to speak because of his close relationship with Xiao Qian.
In the past two years, the singers of Dadi Records have indeed won many awards at music festivals, including two for Best Music of the Year.
It is also because of these two honors that its singers became kings.
In the past, only singers from Hong Kong and Taiwan could be called kings and queens. Now, because of music festivals, mainland singers have equaled them in status.
Everyone knows who brought this change, and they are very grateful to Xiao Qian. At the same time, they are also worried that problems will occur at the music festival, which will affect everyone's business.
Xiao Qian smiled and poured wine for everyone.
"It's not about the ceremony. With everyone's support, the ceremony will only get better and better. How can there be any problems?"
Warner Records CEO Dang Chaohua said in a Taiwanese accent: "Is that a good thing? We all know that Mr. Xiao likes to take care of everyone the most."
A group of people laughed, but their eyes were always following Xiao Qian? "Concern leads to chaos."
Seeing that they have no intention of eating or drinking? Xiao Qian simply stopped playing riddles. It’s not a bad thing anyway, there’s no need to beat around the bush.
"We are here this time to discuss issues related to the digital music market."
Are they all big guys in the industry? Once you say it, everyone will understand what’s going on.
Sure enough? Everyone calmed down and thought in their minds.
The traditional record market has shrunk quite drastically? The decline in total market value is obvious to everyone. Many people have foreseen that digital music will definitely become popular in the future.
But how should we do digital music? Whether we can afford it is a question.
To put it bluntly, although digital music is also music, can a digital music market be established? Relying on Internet companies? Rather than music companies.
Domestic music companies do not have strong capabilities and invest hundreds of millions or billions in digital music.
"Everyone has seen the current situation. Traditional records are becoming less and less popular. Last year, the highest sales volume was more than three million, and this year it is only just over one million. For the whole year? More than one million.
There are only two albums. If this continues, sooner or later we will drink from the northwest wind. If we don’t make changes? What’s waiting for us is decline.”
The current sales of more than one million copies in the pop music market are due to the lack of piracy and Xiao Qian's market standardization reforms.
In the same year as the original time and space? The sales champion was Tao Jiji, with only 430,000.
Platinum albums and super-platinum albums have become historical concepts? They have never appeared again.
Dang Chaohua was filled with emotion.
"Music is becoming more and more difficult to make nowadays? Singers are obviously becoming more and more famous? They are also becoming more and more popular. Why can't albums be sold?"
"Nowadays, for any famous singer, the signing fee is in the tens of millions. In the past, once you make an album, you can basically recoup the cost. Now, the company may be losing money by the end of the signing period."
Another record boss spoke with the same pessimistic tone.
Such a problem is present in the current pop music industry.
The popularity of the singer and the song is not low, but the sales of the album are not increasing. Some people have analyzed the specific reasons, but most people are at a loss.
"I called everyone here this time to discuss and change this situation. In fact, there are three reasons for the decline in album sales. One is the technical aspect. CD and tape technology have obviously failed to keep up with the times, and they will be eliminated sooner or later.
The other thing is that as the pace of life accelerates, people’s lives become more and more fragmented. A big album
, there are so many songs, both good and bad, that not everyone likes and needs. People don’t have that much time to carefully identify the number of good songs in an album. Rather than buying the wrong one, it’s better not to buy it. Another one is
The channels for listening to music are becoming more widespread, and people can learn about new songs without the need for an album, so naturally they don’t have a strong desire to buy them.”
He didn't say much, but these words were his time-travel experience and the result of analysis by Starlight Company's professional team.
When I said it at this time, it naturally touched everyone's heart.
A group of people praised it, and no one disagreed.
Everyone understood more clearly that since Xiao Qian said so and summoned everyone here, he obviously had a solution.
Xiao Qian's good reputation over the years has made everyone feel that they should listen carefully to what his methods are.
"Does everyone know QQ? Has anyone used it?"
When asked this question, Xiao Qian actually had no hope.
After all, the people here, except for him, are basically middle-aged people in their forties or fifties. The speed at which they accept new things is certainly not comparable to that of young people.
But to his surprise, everyone present nodded.
"I'm using it, it's a very interesting chat tool."
"This chat tool also has the function of creating a group. I have brought all the company's employees into the group, and it is very convenient to arrange work."
"Yes, yes, qq's new file transfer function has solved a lot of troubles for our company. Some lazy composers will actually send demos over qq."
Xiao Qian was stunned.
Given the current network and file transfer speeds, which one uses QQ to transfer demo files?
"After you go back, you can fire that guy."
Good medicine tastes bitter, but what needs to be said needs to be said.
But this was also the first time that Xiao Qian knew that the speed of tx was actually very fast, and so many functions had been added to qq.
Then he can't lag behind here.
"The tx company that qq belongs to currently plans to enter the field of digital music. They will use qq as a medium to create a professional digital music platform that will be open to users across the entire network. In other words, in the future, people will no longer need to purchase music to listen to it.
It’s a physical album. You only need to log in to the qq music platform, you can find your favorite songs on it and complete the download."
The scene suddenly became quiet.
Everyone was digesting Xiao Qian's words and extracting useful information from them.
Everyone had a premonition that a big event was coming.
“If we don’t buy the album, what will we record companies do?”
With interests at stake, Dang Chaohua couldn't bear it and asked directly.
Although the others did not speak, their cautious looks showed their attitude.
Xiao Qian looked around and spoke in a relaxed tone.
"This is the reason why I came to you this time. You all have a lot of music copyrights in your hands. If tx's qq music platform is to be completed, of course, your help is indispensable. The plan is, I hope you can
Provide authorization for music to appear on the QQ Music platform. Once a user likes and downloads the music, the fees incurred will be fed back to everyone in the form of commission."
He paused and continued: "Since physical albums can no longer be sold, we have to develop new financial sources. But our strength is limited. If we enter the Internet industry personally, the capital will definitely not be enough. Now tx is willing to join hands with you to
I wonder what everyone’s intention is to build China’s own digital music platform?”
Users paid for downloads, record companies received income, and major executives suddenly grasped the key to the problem.
"Mr. Xiao, what do you mean, the music of our record companies can be profitable through this QQ music platform?"
Xiao Qian nodded heavily.
"Of course. QQ Music is equivalent to an intermediary platform, just like a real shopping mall. You are like merchants in the shopping mall, relying on the shopping mall to sell products. The only difference between QQ Music and traditional shopping malls is that there is no charge here.
Venue rental fee, and for every musical work that earns revenue, qq Music will receive a certain share in return."
