The theme of the meeting is very simple. All departments must return to their best condition as soon as possible. If there are not enough people, we will recruit people. If anyone dares to delay production, don't blame Lu Feng for being rude.
The propaganda department has also been given a task. This morning, Lu Feng saw that all the major newspapers were reporting that low-quality pirated copies had been seized. These media had a feeling that they were trying to make Lu Feng a god again.
Lu Feng knows better than anyone the path of being a big tree and attracting the wind, be low-key in your life and do things in a high-key manner.
Let the legal department crack down on these media and don't write nonsense all day long, especially the content about Lu Feng. If you can avoid it in the newspaper, don't write nonsense.
Lu Feng has received a lot of coverage during this period. He is not only famous in the electronics industry, but also ordinary people who pay attention to technology have also noticed him.
Fame is a double-edged sword. When you are good, public opinion can praise you to the sky. What kind of hero, industry guide, or god can consecrate you? When you are bad, it can call you shit.
Come.
At some critical moments, he may be kidnapped by public opinion. This is also a point that is extremely easy to be attacked by opponents. What Lu Feng has to do is to be a trader hiding behind the scenes and try not to be affected by the outside world.
Otherwise, if you say you are patriotic today, and tomorrow public opinion leads you, you will be a traitor.
The morning meeting was not long, only one hour, and then it started to get busy. The new factory area was operating at full capacity, and trucks began to pull goods out one by one. This huge production machine started to operate instantly.
Lu Feng didn't even eat breakfast. He returned to the office and called Zhu Lidong. He stood in front of his desk and dialed the number.
"Mr. Lu, I just finished a meeting, and these few months are definitely enough for us." Zhu Lidong's voice was very excited.
"I've cleared the way for you. I've eliminated all my competitors. If you still can't do it in the market, get out of here. At the same time, we need to increase the development of sales channels, arrange sales points reasonably, and tell the dealers
Businessmen, the time to make money has come. I promised them at the dealer conference last year and I did it today!" Lu Feng shouted in a deep voice.
"Mr. Lu, don't worry, in this market environment, if I still can't do my job well, I will carry my luggage and get out of the factory!" Zhu Lidong shouted angrily.
"The marketing department must open up offline sales channels everywhere. For provinces that have not been opened up, they must be opened up this year. Except for some remote areas, Shanxi, Anhui, Hunan, Hubei, and the three northeastern provinces must be won as soon as possible. In terms of advertising,
We must highlight the points of authenticity, high quality, and reliable quality.”
"At the same time, we will interact with Wei Yandan to strengthen the celebrity platform and publicity. In the promotional slogan, we will use: Golden Leopard, Golden Quality as the main promotional point to promote the product so that the product can take root in the hearts of users!"
Lu Feng talked about a lot of key points of publicity, especially the layout in each province. Originally, the northern provinces were not connected due to logistics cost issues, but this year Lu Feng decided to open them up.
First of all, let Golden Leopard VCD occupy the market, otherwise it will be a gathering place for piracy. Secondly, let's explore the way for Wepuda's TV sets next year and carry out national layout.
After hanging up the phone, Lu Feng called Wei Yandan again!
"Hey, Mr. Lu, we are already working on publicity here. We have contacted CCTV. In the "Invite You to Participate" column in the variety show, celebrities will be sent up to interview and perform as compatriots from Hong Kong. There will be
Insert a seven-second advertisement and quote one million!" Wei Yandanhui reported.
"Only one million?" Lu Feng shouted.
"Seven seconds, one million is quite a lot. The price has skyrocketed in the past two years!" Wei Yandan said: "In the past few years, I heard that it was only a few hundred thousand."
The ratings of this program are particularly high. For CCTV, one million for seven seconds is really cheap. You must know that the ten seconds of the Spring Festival Gala at midnight have been sold for a sky-high price of 38 million.
"Okay, approved. Don't report this kind of price to me in the future. You must learn to guide celebrities and cultivate the image of Jiafeng Electronics in the hearts of young people. These people are not the main consumers now. They will grow up in a few years. In their eyes,
, Jiafeng Electronics will form a good image."
"Let the stars mention us more and include them in the movie. After singing one song and preparing to sing the next song, we can mention something in the middle. Then record these and make them into CDs for sale. Do you understand?"
Lu Feng asked.
"Understood, I will make arrangements later. This will be the main focus of future entertainment and publicity work!"
For some content development, Lu Feng asked Wei Yandan to speed up the time. In this aspect, there is no need to pay attention to revenue, but one thing is that CDs must be as popular as tapes as soon as possible.
Moreover, Lu Feng has stepped up the introduction of simple physical movies in the island country. How to stimulate consumers as quickly as possible is to let consumers know that this thing can give him something that other products cannot!
Desire! The first driving force behind consumption!
No matter what kind of desires you see in others, you will see the outlet. At this time, you are very close to success. When your product is what others desire, then the market explosion is really very simple.
Lu Feng was very busy this day. In the afternoon, he heard some news in the industry. Li Quanliang was dismissed. Mr. Zheng announced that he would dedicate his life to radio. He said that the sound coming from electromagnetic waves is the sound of this world.
The most beautiful voice, they are more professional because they are focused.
When Lu Feng heard this, he had to give Mr. Zheng a thumbs up. It was not easy to speak so pleasantly at this time.
Other companies have also begun to disclose to the outside world that due to some unknown investments, they have suffered huge losses. Some companies even said that this is the darkest moment for the industry. I hope everyone can endure their grief and move forward!
These are all big companies and decent people. Some small and medium-sized enterprises directly criticized Jiafeng Electronics, and many even sued Jiafeng Electronics. The reasons given were very justified. We were pirates and we were wrong. But because Jiafeng Electronics
Problems, causing huge losses to the company!
Lu Feng had no time to agree to these people.
There is nothing to say about Zhu Lidong's execution ability. In the afternoon, signs were put up in front of stores in electrical appliance cities in various cities and counties, saying "Golden Leopard, Gold Quality". Some were more direct, saying that our VCDs do not short-circuit!
Mr. Jiang’s photo was enlarged and placed on the plaque, on the arch at the door, and employees walked along the street holding banners. It can be said that all the publicity methods that can be achieved in a short period of time have been used.
In less than an hour, a queue formed in front of the counter of Jiafeng Electronics. Although most of the pirated VCDs had been seized, small and medium-sized enterprises and private workshops still had a lot of inventory, and there were still people who wanted to sell them at a lower price.
This is why Lu Feng said that Golden Leopard's market share in the next few months will be more than 90%, not 100%.
At eight o'clock in the evening, everyone was waiting for the dealer to report sales data. After a series of summaries, a female clerk held a fax in her hand and said excitedly: "Today's sales of Golden Leopard VCD are 27,000.
Eight hundred and sixty-four!”
Everyone at the scene became excited. This number was far from the peak of Golden Leopard, 30,000 units in a single day. In fact, it was nothing. But when this kind of sales was lost and gained again, everyone understood the feeling.
"We have regained the market! We have won!!!"
The phone call to Zhu Lidong was still open, and the other end said excitedly: "Congratulations to Jiafeng Electronics!!!"
Lu Feng's office was crowded, and everyone's face was full of excitement. During the time when production was suspended, everyone was very anxious. It felt like Jiafeng Electronics was really going to collapse. For many people, Jiafeng Electronics was a big company.
Family, here is busy and busy, but also so fulfilling.
"We will always strive, always full of passion, and always face the sun. No matter how many twists and turns we experience, victory will belong to us."
Lu Feng was a little excited and said loudly to the people present.
The place was crowded and the whole place was silent, all eyes were fixed on this young man.
Lu Feng climbed onto the desk, and Zhang Fengxia stood beside the desk, raising her head and looking at the man, her eyes filled with little stars.
"This is just the beginning. We will set sail towards the starry sea of the electronics industry. No matter how big the risks are in the future, we will succeed. If we work hard in this industry, our single-day sales will never stop.
At 100 million, the profit in a single day is 7 to 8 million!"
"The dream must be big, the steps must be big, the courage must be big, and we must walk a golden road of 'Jiafeng people'. In the future, we will stand on the forefront of the global industry. It is too easy to change one person's destiny, but it is too easy to change a group of people."
Human destiny is not difficult either, we must let electronics change the world!!"
"Always full of passion, always stride forward, always excited, buy firecrackers, pull out the big drum that was played during the New Year, celebrate, lively and lively!!" Lu Feng shouted with a big wave of his hand.
Everyone crowded and walked outside. A smile appeared on Zhang Fengxia's face. She touched her face with her hand. She didn't know when her eyes got wet. Perhaps this is the most charming thing about Lu Feng. He is always confident and strides forward.
It will only leave you with a shadow.
Feng Zhiyao never thought that beating gongs and drums could make people so excited. Only when he was participating in it could he understand the meaning of it all. How proud he was!
Zhu Lidong sat in his seat and stared blankly at the starry sky outside the window. Listening to the commotion on the phone, he couldn't help laughing and said to himself: "Salute to you!"
The fireworks took off and exploded with brilliant brilliance. Lu Feng was as happy as a child, holding a mallet in his hand and beating the drum. Zhang Fengxia took it and wanted to beat it a few times, but found that she was not strong enough.
A group of people laughed, their faces frozen with laughter, but they still felt that it was not enough. The joy in their hearts from darkness to light seemed not enough to express.