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Chapter 329 Box Office War

Even Zuo Le couldn't conclude the strange quality of "Golden Night Banquet", and naturally most film critics and audiences couldn't explain it either.

Since it can't be explained clearly through objective discussion, it all comes down to preference.

Since the afternoon of February 2nd, the discussion about "Golden Night Banquet" has become more and more heated, especially on Douhua and Zhihu platforms. Users are divided into "good and bad" parties, each expressing their own opinions, and the quarrel is a mess.

When the war started, Zuo Le did not intervene hastily. Instead, he paid close attention and took the creators of "Charlotte Trouble" on road shows to promote the movie.

On February 3rd, Zuo Le led everyone from the Quancheng base camp to Beijing, the largest voting warehouse in the north. They attended three roadshows in one day and the results were gratifying.

At 12 o'clock in the morning that day, the box office statistics for the first three days of the Lunar New Year show were clear, and the situation had basically emerged.

The fifth-ranked movie is the children's animation movie - "Little Sheep and the Big Bad Wolf: Long Live the Tiger King".

This is also one of the few children's animation movie series in China that can make money. Every year, new movies can attract a wave of parents' money during the Lunar New Year and Children's Day. The box office may not seem very impressive, but they are basically profitable.

This year's new work based on the theme of the Year of the Tiger is the best quality of this anime series in recent years. After its release, it has gained a good reputation.

Therefore, Xiaoxiao became a huge hit, surpassing several other movies and ranking only below the top four in the Lunar New Year festival.

Now, "Little Sheep and the Big Bad Wolf: Long Live the Tiger King" has a box office of 226 million.

If it can complete the 30-day release period, the box office can reach at least 600 million to 800 million.

If you add in the video website copyright and other peripheral income, the film studio can earn hundreds of millions, and due to the investment in the previous series, the cost of the new movie can be controlled at almost a very low level.

As a result, the rate of return is so huge that even Zuo Le is a little suspicious.

It's a pity that he doesn't know how to make toys and build theme parks, otherwise he would have wanted to let Shanhe film some animation and special effects dramas.

In these days of film and television, how can parents "exploit" parents to make money quickly...

Ranked fourth is Lao Guo's "The Biography of Jigong".

In the past two days, the reputation of "Ji Gong Biography" has been steadily improving, and now it has exceeded 400 million.

However, after all, the quality of this movie cannot be said to be outstanding. Once Lao Guo's popularity is exhausted, it may not have enough stamina.

But even so, by then the various income from the movie will be enough for Lao Guo to recoup his capital and make a small profit.

Lao Guo was very happy. In an interview with reporters yesterday, he happily said that he has invested in many movies over the years, but few of them have even maintained their capital. "The Legend of Jigong" was the first one to make money back home.

Boss Guo, who believes in "selling tickets first", believes that regardless of whether the film's reputation is good or bad, if the box office can increase, his hard work will not be in vain.

In the future, if someone criticizes him as a professional in bad movies, he will have the confidence to talk back.

The third-ranked movie is Cheng Long's "Dragon Totem", which will now earn about 500 million.

The film's reputation is almost collapsing at this time, and theaters are slowly lowering their film schedules, and daily new additions are gradually slowing down.

In the early morning of the 2nd, the box office was overtaken by "Charlotte". If "The Legend of Jigong" continues to gain momentum for the time being, it may be pushed to fourth place in a few days.

The second highest-grossing film was Zuo Le's "Charlotte".

It is also the movie with the strongest growth at present. No. 3 almost surpassed the controversial "Golden Night Banquet" to win the single-day championship.

Now, "Charlotte" has a box office of 661 million.

Although there is still a big gap between it and the first-ranked "Golden Night Banquet", it has finally caught some tailwinds and will not completely fall into a desperate situation of making a comeback.

As for the box office of "Golden Night Banquet", it has now exceeded 850 million, continuing to lead the Lunar New Year festival with a strong advantage.

………

As the situation becomes clearer, the authoritative movie box office statistics media [Movie Moment] published the first article on this year's Lunar New Year war on the official accounts of Bibo and Fetion.

The article pointed out that the previously predicted four-wizard struggle was already dead in name only three days after its release.

"Dragon Totem" has fallen behind and is basically out of the game.

"The Story of Jigong" has many shortcomings, weak stamina and difficulty in posing a threat.

The current Lunar New Year war is between the two movies "Golden Night" and "Charlotte".

"Golden Night Banquet" currently has the advantage, but its weakness is its unstable reputation. Once its reputation collapses, it will have a great impact on the movie.

On the other hand, "Charlotte", although it is temporarily disadvantaged, has a good reputation and healthy box office growth. It is the movie with the best overall score in this year's Lunar New Year season.

Increase publicity efforts, keep pressing for "Golden Night Banquet" step by step, and wait silently. When "Golden Night Banquet" changes, it will be the day when "Charlotte Trouble" will be released.

The meaning of this article from [Movie Moment] is undoubtedly that I am more optimistic about "Charlotte".

This attracted the attention of two groups of people who were fighting over "Golden Night Banquet".

People who posted "Golden Night Banquet" were naturally very dissatisfied. They felt that [Movie Hour] was taking money from the company and deliberately discrediting "Golden Night Banquet".

Those who opposed "Golden Night Banquet" regarded this article as a guide. Look, even the authoritative media was negative. "Golden Night Banquet" must be a bad movie.

This discussion, along with "Charlotte Troubles", gained a lot of popularity.

Many viewers came to the theater to see what merits this comedy movie that can compete with "Golden Night" has.

At the same time, on February 5th, the new issue of "The Voice of China" was launched on Jiangsu, Zhejiang and Qiguo.

"Charlotte Troubles" has successfully linked up with the hottest variety show at the moment.

Coupled with the popularity of the four major mentors and Zuo Le's gimmick of singing on the stage of "The Voice of China".

Shanhe made great efforts to build momentum online, and the popularity of "Charlotte Trouble" skyrocketed.

Thanks to these two waves of popularity, "Charlotte" was released for six days on February 6, surpassing "Golden Night" for the first time and winning the single-day championship.

At this time, the box office of "Charlotte Trouble" has reached 1.123 billion, breaking 1.1 billion in six days.

And "Golden Night Banquet" did not give in too much, earning a total of 1.39 billion in six days, continuing to maintain its leading advantage.

These six days are also the best period for the Lunar New Year holiday. On the seventh day of the Lunar New Year, most people start going to work.

From now on, the box office growth during the Lunar New Year period will definitely slow down a bit, and the battle between the two parties has begun to enter a tug-of-war stage.

In short, we strive for quality, publicity, and staying power...

Zuo Le's mentality is still very stable. What he was most afraid of before was that "Charlotte Trouble" would be left too far behind during the Lunar New Year period.

Otherwise, the gap is too big, and even if "Golden Night Banquet" gives him a chance later, it will be difficult for him to catch up.

But now, "Charlotte" is sticking to "Golden Night" and always retains the suspense of a comeback.

And more importantly, under the relentless pursuit of "Charlotte", the producers of "Golden Night" were under increasing psychological pressure. They lost the calmness they had at the beginning and began to become a little anxious.

On February 8, "Charlotte" won the single-day championship for the second time, with the box office exceeding 1.3 billion, narrowing the box office gap with "Golden Night" to 220 million.

The producers of "Golden Night Banquet" were completely unable to hold on any longer and immediately stepped up their intervention in the debate over the reputation of "Golden Night Banquet".

Then, it went wrong...


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