Chapter 573 Official Media Forces, CCTV's Sao Operation
Xue Laosi and Gao Laosan, who also had a sense of crisis, felt the crazy involution of the mountains and rivers.
The outside world is also discussing the topic of this Golden Phoenix Award.
Among them, the most discussed topic is
Pan Ming became famous in two years and won the title of TV Emperor.
Zuo Le's seven consecutive kills ended.
And a soul torture, has the dominance of Shanhe declined?
There is no need to talk about the first two. I have already said it before. They are inevitable hot topics. Regarding the last question, it started on Zhihu and soon spread to discussions on Douhua, scarves, and currency sites.
There are many reasons for this problem. The main reason is that the number of nominations and awards for Shanhe dramas in this year's Golden Phoenix Awards has declined to a certain extent compared with previous years.
More importantly, Zuo Le, the leader and ace of Shanhe drama, lost [Best Director] this year.
In addition, the production of Shanhe dramas has been reduced this year, especially in the second half of the year. For more than four months, only one "Longling Labyrinth" was released online, which was a bit "unable to succeed".
The combination of many reasons made the theory of "looking at the decline of mountains and rivers" become popular and spread quickly throughout the entire Internet.
But in fact, regarding this issue, if a discerning person carefully analyzes the current structure of the film and television market, they will sneer at it.
He owns many high-quality series such as "Detective Di Renjie", "Family with Children", "Ghost Blowing Out the Lamp" and "The Big Bang Theory", and also has a trump card "The Qin Empire".
In the past, Shanhe was weak in movies, and many movies such as "Shameful Iron Fist" and "Wushuang" were huge hits, making Shanhe a new force in the film industry that no one dares to underestimate.
Such a prosperous situation means that it is not impossible to reach new heights, but at least it is developing steadily. To say that it is declining is really out of thin air.
Therefore, this issue has become popular all over the Internet, mainly because those entertainment editors took the opportunity to crazy and rhythm.
They don't care about the future layout and potential of Shanhe. Anyway, they are taking advantage of the fact that the Golden Phoenix Awards for Shanhe dramas are slightly declining this year. If they hold on to this point, even if you soar into the sky, they will have to demote you to a comeback.
It has a bit of an international entertainment channel, a well-known lie-telling media, a British propaganda mouthpiece, and the shadow of the BBC, the king of double standards in public opinion...
In fact, we can understand the thoughts of these media. In recent years, everyone has become numb due to the killings in the mountains and rivers. Normal reports cannot attract traffic at all.
Therefore, we can only find another way, do the opposite, and use the saying "it only lasts three years for mountains and rivers to catch fire" to attract people's attention.
There is no way. These days, all walks of life are involved, and the media circle is not easy to mix. If you don't come up with some new tricks, how can you gain popularity? If there is no popularity, how can everyone make ends meet.
Are you going to report that the gap between men and women is 34 million?
Social news, if it is not well written and causes public opinion opposition, it is easy to be scolded by netizens. If you don't control it properly, the official will come directly to check the water meter and invite you to drink tea.
As Pan Zi said, the water here is too deep to control, so it is better to write some entertainment gossip. Not to mention the large flow, it is easy and safe.
………
"Shocked, the mountains and rivers fell from their peaks"
"The entertainment empire is about to collapse, where will the famous directors go"
"Take a look and analyze the crisis of mountains and rivers from the following three points"
"Internal employees revealed that Shui Miaomiao and many other people from Shanheyi have already found their next home."
"The Richest Man in Dongshan? Another Broken Wealth Myth"
"Tian Yan hurriedly got on the bus at the airport, frowning, Zuo Le was afraid of losing both his career and love"
"..."
The media was crazy about it, but at the beginning, there was still a reason. It went down to 123 points, regardless of whether it was fallacy or heresy, but at least the attitude was there.
But as more and more people wanted to follow the trend, it got a little out of control, and all kinds of ghosts and ghosts were made up on the Internet.
So much so that several well-known artists such as Zuo Le later appeared on the famous entertainment guide "421 Documents".
Shui Miaomiao, the first sister of Shanhe, is suspected of having plastic surgery, becoming a transsexual, and Lily. She also stole a man from Yin Li, and Wan Qian was accused of stealing resources.
The fight was so violent that half a lock of hair was lost.
It is also rumored that Shui Miaomiao was once Zuo Le's lover. The two once shared a room on a certain production set. Boss Tian came to arrest her. Shui Miaomiao hid naked in the window for several hours, and was finally rescued by an assistant.
As for Zuo Le, it's even more exaggerated. He slept with all the female artists in Shanhe, and almost all the good-looking male artists were ruined by him.
The reason why Gu Xiaoge left Shanhe in the first place was because Zuo Le "loved" him so much that Tian Yan and others joined forces to exclude him. Later, when he was asked to film "Nirvana in Fire", Tian Yan and Shui Miaomiao were very jealous.
Zuo Le would sometimes laugh out loud when he saw these news. Not to mention whether he had the heart and courage, his body couldn't bear it.
The total number of male and female artists in Zuo Le's "harem" is in double digits. Plus all kinds of "wild food", his four kidneys are not enough.
This so-called big reveal in the entertainment industry does not rule out the possibility that there are real things in it, but if it can really come up with real results, it is estimated that not even 10% of them are there.
The remaining 90%, almost 20%, are specious rumors in the industry, but there is no substantial evidence, and we don't know whether they are true or false.
The other 20% is based on some information and rumors, plus some events that are combined by my own analysis. The proportion of true and false rises and falls. Some are close to the truth, and some are just pure guesses.
As for the remaining 50%, the attributes are more complicated. There are online revelations, fabrications by black fans, gossips and paparazzi fabrications, etc. There are only two or three cases out of a hundred that are credible.
Therefore, the so-called "Entertainment Guide" is just for watching the fun, but there is no need to listen to the real story.
The big dye vat of the entertainment industry is messy or dirty, but which ones are really dirty and which ones have been splashed with dirty water, often cannot be explained clearly in just one or two sentences.
Even people in the industry don't know who is famous. Often, many insider revelations are based on hearsay, and the authenticity is difficult to guarantee.
Zuo Le has been in the entertainment industry for more than ten years, and he can't say that he can clearly see the demons and monsters in the entertainment industry.
We can only try our best to choose people with good reputations and honest behavior to cooperate with, and inquire in detail before casting.
Just like this, the persona of a big star with both virtue and talent that I dare not work with one day collapsed...
True or false, the quantity is large and the amount is sufficient.
This is the important reason why "421 Document" has spread so widely. No one with some discerning ability will regard this thing as a standard.
Even those who talk about it every day don’t really believe it. They just use it as an excuse to disparage celebrities they don’t like or attack rival idols.
………
Everyone in Shanhe had no intention of paying any attention to this unreasonable disaster.
There is indeed nothing to say. What these people say is simply untenable. If you ignore them, you will only give them heat.
If Shanhe is a listed company, it may have to maintain good economic and public opinion trends to prevent stock price fluctuations.
However, Shanhe does not rely on stock market value for its livelihood, but on actual revenue and profits. Let alone being bearish, it is not afraid of "bankruptcy".
On the contrary, taking advantage of this wave of popularity, the works that will be released in the Spring Festival in the near future have started publicity.
During this year’s Spring Festival, Shanhe is quite busy.
The movie "Beautiful Heart" is released in the Lunar New Year movie. As the only producer, Shanhe cannot give up all the choices.
In terms of TV dramas, Shanhe started an unprecedented civil war.
"Family with Children 9" is broadcast on Dongshan Satellite TV as usual, and "The Qin Empire - Fission" has become CCTV's new year drama, attracting everyone's attention.
Many film and television companies that plan to broadcast during the Spring Festival are crying. In the past, I could still be the second best in ten thousand years, occasionally become popular, and I could counterattack and become the champion of the Spring Festival.
Okay this time, don’t grab the second place winner, just fight for third place.
If it's just the third place, it doesn't matter. Guan Jian's "Qin Empire" and "Family with Children" are two popular movies and TV shows. I don't know how much viewership share and popularity they will take up.
The little leftovers from the two dramas are not enough for everyone.
However, Shanhe and CCTV ignored this and started their own propaganda offensive.
After many failures in the TV drama market before, CCTV wanted to avenge its past humiliation. Especially after watching the finished film, it had high hopes for this drama, spending a lot of money to promote it, and even contacted several official accounts to advertise.
Frankly speaking, although all the major Internet celebrities on the Internet are competing for popularity, they are generally popular on a certain platform. Only a very small number of top Internet celebrities can become popular on multiple platforms.
And even if it is possible to cross platforms, it is rarely possible to exert its full influence. Most of them are still limited to a few platforms such as their own base camp.
The only thing that can exert great influence on the entire network platform is the official account.
These official accounts are well-known, have high national popularity, and hold important media resources. They can often speak out on major and popular events, thereby increasing their reputation and gaining fans.
The most important thing is that each platform does not dare to limit the flow, and will push a large number of them to users.
Over and over again, these official accounts may not necessarily have the most fans on the platform, but there are definitely many of them in the top ten and top twenty.
If these official accounts join forces to promote "The Qin Empire - Fission" across the entire network, the influence it will create is definitely not something that Zuo Le, a private film and television company, can achieve.
Unless he is willing to make big news, such as divorce, cheating, broken legs, car accidents...
Regarding CCTV's behavior, Zuo Le initially wondered whether it would be too high-profile. After all, the official account is considered a "public tool" to a certain extent.
It is taboo to use public tools for private use.
But Zuo Le still underestimated CCTV. This group of old fritters was far better at playing than he was.
It is obviously to promote "The Qin Empire - Fission", but the official account actually appears, which is to promote the history of China, create first-class cultural film and television, and lead the industry trend.
That's called a main melody, that's called a positive energy. Zuo Le himself was moved when he saw it.
He was almost brainwashed later, thinking that he was not making money by filming "The Qin Empire", but that he was really promoting history, establishing the style of a great country, improving national self-confidence, working hard and with good intentions.
Zuo Le really accepted CCTV's manipulation. He had no doubt that if "The Qin Empire - Fission" performed well, CCTV could air it on "Xinwen Lianbo" for two minutes.
But I have to say that as a vested beneficiary, Zuo Le really feels that CCTV is too powerful.
Zuo Le's previous performance goal for "Qin Empire - Fission" was to have a ratings rating of over 4.
Now seeing CCTV's propaganda wave and CCTV's own huge ratings base, Zuo Le thinks he can be arrogant and see if he can break the 5 myth again.
…………
February 16, 2026, is the twenty-ninth day of the twelfth lunar month.
This year there is no 30th day of the twelfth lunar month. After the 29th day of the twelfth lunar month, it will be the first day of the lunar month. Taking advantage of the fact that his wife was pregnant with a second child, Zuo Le coaxed his grandfather, Mr. Zuo, to come to Quancheng.
The old man is already an old man this year, and his health is much worse than before.
To put it bluntly, at this age, one glance is too little.
Zuo Le has always wanted to take the old man home, so that it would be convenient to take care of him and the medical conditions here in Quancheng would be better than at home, but the old man couldn't live or die.
In his words, the soil was buried up to his eyebrows. Why are you fussing around? The fallen leaves will return to their roots. If you die at home, go up the mountain and be buried. If you were in Quancheng, who knows if you will become a lonely ghost.
In fact, everyone also understands that the above are certainly the reasons, but more importantly, the old man does not want to cause trouble to his children and grandchildren.
The old man had a stubborn temper, and Zuo Le couldn't tie him up, so he had to let him go and give enough alimony to his uncles in his hometown every year to help take care of him.
Zuo's father and Zhuang Cuicui, who have moved to Quancheng, also go back to their hometown to live for a while from time to time. Zuo Le will also go back for a visit if he is free.
Seeing his fat grandson and his granddaughter-in-law, who was already slightly pregnant, the old man was so happy that his dentures almost fell off. Zuo Le took the opportunity to suggest that the old man stay a little longer.
Although the old man didn't say anything, his expression was obviously a little relaxed. Seeing this, Zuo Le pushed his fat son into the old man's arms, and the little fat boy let out a cry of milk as he had rehearsed beforehand.
"Great grandpa."
The old man's heart suddenly melted, and he slapped his thigh, saying that he would spend the Lantern Festival with his great-grandson first.
Afterwards, a certain chubby guy got a 1,000 yuan reward as a gift. Unfortunately, what he didn't know was that a certain boss lady who had already learned the news was practicing an ancient skill that had been passed down for thousands of years.
Mom’s secret to keeping the New Year’s money for you!
These little girls who were deceived by their mothers and hated them now have grown up and started to learn how to deceive the next generation.
The dragon slayer eventually becomes an evil dragon. Maybe this is the reincarnation of fate...
In addition to the fact that Xiao Pang Dun’s New Year’s money is at stake, the Zuo family also has a daily program during the Chinese New Year this year.
Miss Zuo was urged to get married.
From the moment he graduated from college, in the eyes of his elders, Zuo Xiao went directly from a student to a marriage preparer, just like Zuo Le a few years ago.
When Zuo Le was urged to get married by Zhuang Cuicui, Zuo Xiao watched the fun with a gossipy face. Now it is Zuo Le's turn to sit next to him on a small bench and eat melon seeds. From time to time, he would add insult to injury and stab Zuo Xiao in the back.
Compared with Zuo Le, the unscrupulous old man, Tian Yan, the sister-in-law, is quite supportive of her sister-in-law.
It's a pity that she, a married woman with a baby in her belly, always felt a little inconsistent when she told Zuo Xiao not to be in a hurry to find a partner.
At the Spring Festival Gala in the evening, Zuo Le and his family watched this year's Spring Festival Gala.
Ugh, it's getting uglier and ugly.
The skit almost made Zuo Le sleepy. He was killing time on his mobile phone and found that watching netizens complain about the Spring Festival Gala online was even better than the main text of the Spring Festival Gala.
Zuo Le feels that if he were the general director of the Spring Festival Gala and added a real-time netizen barrage to the Spring Festival Gala live broadcast, the ratings would be much better...