Chen Wu, who left Future Pictures, got in the car and didn't understand it yet.
They were obviously having a good conversation, and Li Qian was quite interested, so why did they suddenly fall out with each other?
If you block someone's way of making money, it's no different than killing your parents.
In the second phase of the plan, even if the three major video websites can compete with movie theaters and become one of the main terminals for movies, Li Qian was given a 20% stake in Penguin Video. As the second largest shareholder, Li Qian's benefits are indispensable.
Even if Chen Wu had originally thought about killing the donkey and completing the closed loop of the film industry, he would slowly squeeze out Li Qian after using it, but that would be ten years later.
Moreover, as agreed, Li Qian can guarantee profits in the closed loop of using video websites as movie playback terminals, and he can also continue to do normal theater movies without any delay.
Even if you are worried about the second plan, the first plan mentioned earlier, to create a talent show star and operate the film project in the form of idol star + IP + fans + marketing + review control, is also beneficial and harmless.
Sitting on a key link, one of the four major platforms for controlling reviews, this plan cannot bypass Li Qian. As long as the Future Movie APP exists, Li Qian will be an upstream player in this link.
Compressing the cycle and mass-producing movies with this routine is better than spending two to three years making a movie.
But Li Qian not only rejected the second plan, but also the first plan.
Chen Wu was puzzled and refused even when he was lying down picking up money.
However, it was obvious that there was no room for discussion, so Chen Wu temporarily let go of Li Qian's side.
After leaving Future Pictures, Chen Wu went straight to Huayang Media.
However, they only talked about the first plan. They were just talking about it at Li Qian's place before. The second plan just stayed in Chen Wu's head and was not put into action at all. After all, it was too difficult.
However, even after hearing Chen Wu's first plan to hold his own talent show, recreate the popularity of "Super Girl", promote national idols, and mass-produce movies using the method of idol + IP + fans + marketing + review control, Huang Zhongjun The two brothers were also shocked.
The two brothers looked at each other with surprise in their eyes.
"Sure enough, they are just playing with capital, they have a dark heart!" Huang Zhongjun thought secretly. As the first batch of commercial filmmakers in China, they have been in the industry for 20 years. Even if they have the idea of making money, they are just like "Private" There are fried rice dishes like "Customized" and sequels like "If You Are the One 2".
Even if it's just to make money, I can honestly say that I'm actually making a movie!
But Chen Wu's idea was just a one-stop scam to swindle money.
The popularity of movies is brought about by idols and IP, which was created by Chen Wu.
Marketing costs money, fans are organized, and the reviews have made it clear that it is a lie. The movie itself has become secondary, and it was just a lie for a week anyway.
However, Penguin had collaborated with Li Qian before, and Chen Wu was also very close to Li Qian. Several movies were jointly released by the two companies. Huang Zhongjun didn't believe that he was the first one to be approached by Chen Wu.
"Didn't Director Chen ask Li Qian for this matter? After all, he holds a platform that cannot be ignored." Huang Zhongjun asked without leaving any trace.
"I did talk to Li Qian, but he said that he is a real filmmaker and does not agree with operating in this way. He also said that film is film science, not marketing."
Chen Wu did not deny it. He knew that if the Huang brothers and Li Qian did not deal with each other, they would do things that Li Qian would not do.
If Li Qian wants to do it too, maybe the Huang brothers don't want to do it anymore.
"Pretending to be noble." Huang Zhonglei curled his lips with disdain, thought for a while and said, "Why does this sentence sound so familiar? It seems that the last time he criticized Guo Jinming, it was Brother Cheng Kai who said it. I didn't expect that Li Qian would also become
Such an old stubbornness."
"Yeah, I'm surprised that Li Qian doesn't always make commercial movies." Chen Wu nodded.
These words were indeed said by Brother Cheng Kai during the criticism meeting against Guo Jinming and "Little Times", and Li Qian borrowed them for use.
When movies are about film studies, capitalists can't beat people who are serious about making movies.
But when movies completely become a marketing discipline, then those who make movies will no longer be the opponents of capitalists. This is an area that others are good at.
The Huang brothers mocked Li Qian directly, and Chen Wu also echoed.
To complete this one-stop process, the first step is for idol stars to be able to withstand the box office.
Unless fans contribute to the box office, passers-by are also very important, and for a newcomer's movie, passers-by may not be interested.
First, he succeeds by playing a moderate supporting role in a movie by a big director, and then he promotes the next movie so that the casual audience buys it.
In this regard, apart from Li Qian, there is also Huayang Media. A skinny camel is bigger than a horse.
The other one is the group of directors in Hong Kong. Although they are declining day by day, they are still a force that cannot be ignored in the film industry.
After a conversation, the Huang brothers, who had been suppressed by Li Qian in the film industry for many years, readily expressed their willingness to join Chen Wu's plan.
The two talent shows produced by Penguin Video are about to begin, and various companies have selected trainees to sign up.
For the movies that Huayang Media is preparing, these trainees will prepare several supporting roles.
Including "Eight Hundred" which is currently being prepared, Ma Xiaogang is preparing a fried movie "Mobile Phone 2" in order to fill the profit gap of the unfinished gambling agreement, and "Painted Skin 3", which is also being prepared, is a heavyweight movie.
Reciprocating love will serve as a sickle to harvest fans in the future, and some of these trainees will also be from Huayang Media.
In addition, movies produced and distributed by Huayang Media will also receive resources from Penguin and Weiying Era.
The first batch of trainees were about to meet the audience. After Chen Wu and Huang Zhongjun finished talking, they continued running non-stop.
The publicity and marketing of dozens of trainees in the two programs is the first step. If these talent show stars are not popular, then it will all be empty talk.
Chen Wu also visited Bernard and Guangxian, Ahli and Baidu, and flew to Xiangjiang to connect all the links.
While Chen Wu was running around the country, Li Qian was also one of the top two.
What Chen Wu said, about using video websites to replace movie theaters and become the new terminal for movies, Li Qian didn't take it to heart.
If nothing else, countless movie theaters across the country would not agree.
You know, in most commercial complexes currently, cinemas have one of the highest customer flows.
The customer flow of these cinemas will also feed back to other shops in the mall, such as restaurants.
It can even be said that once movie theaters in shopping malls close, a large number of shopping malls will definitely close as well.
This is the real economy and is not the same concept as the Internet.
Ten-billion-level Internet companies will collapse if they fail, but tens-billion-level real economy industries will involve the employment of countless people.
The theater chain will not agree. Half of the theater chains are in the hands of China Film and Television, and behind it is Optoelectronics. When the time comes, Optoelectronics will just card a piece of paper and a broadcast license, which will be enough for Chen Wu.
This is domestic, and Optoelectronics will definitely do this kind of thing. After all, it is a major matter related to the stability of the industry.
As for the brand-new industry chain of idols + IP + fans + marketing + review, no matter how many bad movies are made or how many audiences are deceived, Optoelectronics cannot take care of it.
This is not a meaningful thing. Unless the draft star that Penguin promotes is as popular as the peak fast girl, and fans take to the streets to win votes, affecting society and industry stability, Optoelectronics will take action.
Li Qian also inquired about it, and found out that the recording of Penguin's two men's talent shows would begin soon.
As for why it was male and then female, Li Qian was not surprised.
Just look at who has the most people online and who has the strongest spending power.
On Weibo, women’s abilities dwarf men’s.
It is impossible for a man to spend more on chasing stars than on games and girlfriends.
No matter from the perspective of marketing and consumption levels, it is normal to launch male idols first.
After all, women may not necessarily chase female idols, they may even be envious and jealous of them.
It seems that the arrow is already on the string and cannot be stopped. Chen Wu is determined to accomplish this.
Now that he knew the other party's overall plan, Li Qian of course had to find a countermeasure.
Once this assembly line is formed and stabilized, it will definitely have a huge impact on Li Qian.
The reason why Li Qian can stand at the top of the film industry is because he and other directors have produced high-quality films one after another. This is his core competitiveness and the strongest competitiveness in the film industry today.
If we were on Chen Wu's assembly line, we wouldn't need this kind of competitiveness, and bad movies could still make money, even if it wasn't much.
But it is an assembly line after all. No matter what industry, the production efficiency of the assembly line is always greater than that of manual work.
A high-quality movie can be made in two years and earn 20 to 30 million per movie. However, if an assembly line can make five, six or even seven or eight movies in a year, each movie can earn 20 to 30 million, which is a lot.
By then, Li Qian and everyone who is serious about making movies will have lost their absolute competitiveness in this industry.
Moreover, if Chen Wu really does it, more and more people will definitely join in, and this assembly line will get bigger and bigger.
Who would take risks and make serious movies if they just make bad movies and make money?
No matter from the perspective of a filmmaker or a businessman, Li Qian will not allow this to happen.
He has core competitiveness and can make money by making good movies that most people can't make. Once he joins this assembly line, he has no absolute advantage.
Although Li Qian did not think that Chen Wu would be able to build this assembly line, as it was too difficult, he could not take it lightly.
To destroy this assembly line, you only need to dismantle any link.
In terms of review control, the Future Movie APP accounts for 20% of the online ticket purchase market.
Li Qianhe held a video conference over there, asking them to pay attention to newly registered users on the APP, beware of large-scale trolls in the community, and standardize the scoring and evaluation system.
Among the four major platforms, if all three give a movie a 9-point rating, they will occasionally delete most of the negative reviews and put all the positive reviews on top.
Even if the remaining one scores an 8 and all negative reviews are retained, it is still at a disadvantage. After all, the "truth" is in the mouths of the majority of people, and a small number of people are always outliers. They may be labeled as "literary youth" by then.
Tag of.
In terms of marketing, if Chen Wu joins forces with Ah Li, he will definitely have no rivals.
Li Qian can only see if the next talent show can be as popular as Fast Girl back then.
The only thing that has an overwhelming advantage is the quality of the movie.
Li Qian has to ensure that directors in the industry don't be coerced by capital and do anything for others.
However, you have to take care of your own home first, otherwise it will not be good if your own people are poached or your home is robbed.
Li Qian also started running around, visiting the classes of Ning Hao, Xu Zheng, Zhou Xingchi, Xu Ke and others one by one, and making insinuations.
Secretly, new capital and old-school filmmakers are moving around, and undercurrents are surging in invisible places.
On the surface, with the arrival of the National Day holiday, the war on the National Day schedule has officially been ignited, and the film industry is very busy.
Da Peng's new film "Sewing Machine Band", Mahua Team's new film "The Shameful Iron Fist", Cheng Long's new film "British Showdown", and the police crime film "Chasing the Dragon" starring Andy Lau and Donnie Yen make up this National Day celebration.
The main team.
As for Hollywood blockbusters such as "War for the Planet of the Apes" and "Spider-Man: Homecoming", they were released as early as the school season in early September, so they do not conflict with the National Day schedule.
Three of the four major movies were released on the 30th, and only Da Peng's new film "Sewing Machine Band" was released on the 29th.
The title of the last film "Pancake Man" was quite down-to-earth, but this time the title is so literary, Da Peng's new film made the audience a little hesitant.
Da Peng's fans and the audience of "Pancake Man" are not used to this title, and the audience who are not interested in "Pancake Man" also don't believe in Da Peng, which results in two dissatisfaction.
It only took in 40 million at the box office on the first day.
In this era where 100 million is easily earned on the first day, a first-day box office of 40 million is already a disastrous failure for a director whose debut film has a box office of over 1 billion.
However, the movie's reputation is much better than "Pancake Man", a movie about rock and roll and dreams.
However, the disadvantages caused by "Pancake Man" and its title cannot be solved by good reputation. The other three major films were released the next day, and the box office was cut in half.
"Shameful Iron Fist" is the second film of the Mahua team, and Shen Teng is the main promotion. Even in the face of huge competition, it easily won the single-day box office championship with 130 million on the first day.
Cheng Long's "The Showdown" received 60 million on the first day, and Andy Lau's "Chasing the Dragon", starring Lei Luo again after many years, received 40 million on the first day.
These are very good data. After all, Cheng Long is not a kung fu comedy this time, and it is very rare for a Hong Kong film like "Chasing the Dragon" to earn 40 million on its first day.
On the second day of the National Day, "Shameful Iron Fist" was the only comedy, and its single-day box office surged to 180 million, basically sweeping the National Day schedule.
The results can be seen right from the beginning of the National Day release. Although "Shameful Iron Fist" has a mediocre reputation, it basically has no rivals.
Just as the National Day program is in full swing, the talent show "Trainer Idol" that Penguin Video has been promoting for more than a month has finally started recording.
Penguin Video was broadcast live simultaneously, and Li Qian, who had been waiting for a long time, sat on the sofa on time with his computer in his arms.
Tong Liya looked at the screen of the laptop in Li Qian's hand and looked at Li Qian as if she had seen a ghost.
"What do you think of this?"
"What's wrong?"
The program has already started, and the trainees haven't come out yet. First, the program is introduced, and then the instructors appear.
"This is to select male idols. This is not the show for female idols. Is it still early?" Tong Liya stared at Li Qian, trying to read something from his face.
"That's what I look at, choosing male idols." Li Qian said.