This time Xin Jian Department is very high-profile, especially its retail groups, Lane Crawford, Watsons, and IKEA convenience stores, have successively held press conferences in Xiangjiang.
Among them, Lane Crawford announced that it will invest one billion Hong Kong dollars in California, with Los Angeles, San Francisco, and San Jose as the centers. The first batch of ten supermarkets will be established, and then the number of supermarkets will be gradually increased based on development. Watsons and IKEA convenience stores also released similar news.
The general market was happy with this news, but the upper-class elites knew that this was a declaration of the Xinjian Clan’s large-scale entry into the U.S. market, which represented the Xinjian Clan’s formal challenge to American capital.
Subsequently, it was reported that Liu Xiaoyan, president of Huangpu Holdings Group, Li Qungang, president of E-commerce Group and Lane Crawford, Zhu Peilin, vice president of Watsons, Liu Chenghui, vice president of Jade Lion Group, Du Jinming, director of market development department of Huahong Group, etc., had left Hong Kong for Los Angeles, which even made Hong Kong
The upper management believes that this year the focus of the Xinjian Department will begin to shift from the Southeast Asian market to the United States, the world's largest market.
Wei Li, who was already in Los Angeles at this time, was not at ease. Although he had experienced many difficulties and faced several major Japanese consortiums, he was not under as much pressure as this time.
This time he will lead the Xinjian Department to face American capital, and there is a U.S. government behind it that serves American capital. Even if the Xinjian Department's products outperform those of the same industry in the United States, it will be useless. The U.S. government will not talk about fairness.
Tariffs are a common method, and some products are even directly banned on the grounds that they are unsafe.
The day after Liu Xiaoyan and others arrived in Los Angeles, Wei Li held discussions with Liu Xiaoyan and Luo Minjun.
Despite Xin Jian's current appearance of aggressively entering the US market, in fact this year's focus is still on the Canadian market, and its entry into California is just to divert the energy of the US consortium.
"Miss Liu, Luo Sheng, I believe that Li Sheng has made it clear to you that your main task is that whether you can complete the development strategy of the Xinjian Department this year mainly depends on the two of you.
I am here in California to assist you and try to unite Japanese and Western European capital to contain the energy of American capital within the American market, especially the major American retail giants."
Regarding Wei Li, neither Liu Xiaoyan, who currently serves as the assistant office director, nor Luo Minjun, who is in charge of Canadian affairs and is the president of Huaying Holding Group, dare not look down upon him at all.
The senior executives of the Xinjian Department knew very well that this person's ability was no lower than that of Huang Guangxing and Zhou Pengfei. If it hadn't been because he entered the Xinjian Department a little late, and because he was not a Chinese from Hong Kong, he might have been the CEO.
Although Wei Li is not the CEO now, he is definitely Li Jianhui's favorite. Wherever the Xin Jian Department is in the most difficult situation, Wei Li will be sent there.
Although the focus of the Xinjian Department this time is on the Canadian market, and the layout expansion here is dominated by the two of them, they still have to follow Wei Li's leadership.
So even though Wei Li was very polite, Liu Xiaoyan immediately spoke up: "This time we came, Li Sheng made it clear that everything in the North American market is dominated by you. This time, our Xinjian Department took the initiative to compete with American capital.
, I would also like to ask Mr. Wei Li to provide more guidance on the development of the Canadian market."
Luo Minjun, who assists Wei Li in taking charge of Xinjian Department's North American affairs, even stated that he and Huaying Holding Group will fully cooperate with Wei Li's work to enable Xinjian Department of Industry to develop better and faster in the North American market.
Listening to the two people's statements, Wei Li felt a lot more relaxed. Although he was ranked third in the executive team, Liu Xiaoyan and Luo Minjun were also members of the executive team, and their status in the Xinjian Department was not lower than his.
Especially Liu Xiaoyan, as the current head of the Internal Coordination Office, is able to intervene in all internal cooperation matters of the Xinjian Department to a certain extent, and her power is not ordinary.
Now with the cooperation of these two, he can more calmly deal with possible counterattacks by American capital.
As the head of Xinjian Department in North America, Wei Li's heart is not only to let Xinjian Department's main industries dominate the Canadian market. In the American market, he also hopes to gain a firm foothold, at least to gain a firm foothold in the western United States and even become a global leader.
leading.
Although he has not worked in the United States before, he still knows some about American capital. In the western United States, it is mainly the California consortium and the Texas consortium. These two main industries are mainly military industry, finance, and semiconductors. In retail, automobile
In terms of competition, Weili is really afraid of these two companies.
The biggest pressure this time is on computer hardware and software. The industrial center of the United States is in the west. Apple, IBM, Intel, Sun God, Oracle, Microsoft and other companies are all headquartered here. Many of the shareholders behind these companies are
An investment bank under the Western Consortium.
In order to cope with competition in this area, Wei Li communicated with Liu Xiaoyan about Meiya Holdings Group's computer brand building, operating systems, office software joint ventures, etc.
It is hoped that Liu Xiaoyan can coordinate Meiya Holding Group to reach cooperation with Phoenix Group, Huaxin Group, Xinhui Technology, East Asia Technology, Guanghua Technology, Hon Hai Technology and other companies as soon as possible.
In terms of computer brands, Meiya Holdings Group just established a headquarters in Los Angeles, which only has design, sales and other departments. Parts are provided by companies such as Huaxin Technology, and assembly is handled by Hon Hai Technology Group.
As for operating systems and office software, Meiya Holdings Group and Phoenix Group established a joint venture in Los Angeles. Phoenix Group provided technology and Meiya provided funds. The main market is the US market.
This aspect is similar to the newly established Red Maple Technology Company in London, which is also a joint venture between Phoenix Group and De Maple Bank.
You must know that the current shareholders of De Maple Bank are not only Blue Maple Holdings and the Cavendish family, but also the Bute family, the Grosvenor family, the Campbell family, etc.
This bank is a consortium of Blue Maple Holdings and the British Nobles, and owns shares in companies including Blue Maple Technology, Rose Technology, Jaguar Group, Red Maple Technology, and Blue Maple Film and Television Media Group.
Fortunately, none of the major technology groups are currently listed. Some of Li Jianhui's operations are very easy. There is no need to consider the reaction of investors, and there is no need for too much calculation and negotiation. Anyway, it is left hand and right hand.
What Wei Li mentioned was already within the development scope of the Xinjian Department, so Liu Xiaoyan naturally did not need to worry.
He immediately stated that he would coordinate the cooperation between several companies and Meiya Holding Group as soon as possible, so that Meiya Holding Group's computers, operating systems, and office software could be launched on the market in July.
During the discussions with Wei Li, facing the menacing Xin Jian relationship, some forces in the United States did not wait and see the follow-up development. Many forces were ready to suppress Xin Jian relationship and let them know that monkeys can live without lions and tigers.
The U.S. market is obviously not a place where the Xin Jian Department can do whatever it wants.
Among them are the California consortium for their own interests and the market, and the DuPont family, which has always been dissatisfied with Xinjian. Although the California market is still calm at present, undercurrents have begun to surge below.