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The ten test cars have two models, 24-inch and 26-inch. [24-inch and 26-inch are wheel diameter sizes, corresponding to different height choices.]

As soon as Yi saw the girl fan, she couldn't hold back her inner love. She happily walked to a pink bicycle.

Holding the handlebars gently with both hands, you can immediately feel the difference in the bike.

"It's too light."

“It’s much lighter than the car I use to commute to work!”

She shook the vehicle with her hands in disbelief and even tried to lift it up with one hand.

"I can actually lift it with one hand!"

Yiyi was mentally prepared, but when he actually felt it, he was still surprised.

She quickly rode on the car, pushed lightly with her right foot, and the car glided away.

"this……"

"I haven't exerted any force yet, can it go so far with just a little bit?"

There was a look of shock on her face. Not only was it effortless, it was also much easier to ride than the commuter bike she rode!

At first, the onlookers showed little interest in trying out the bicycle, but now that they heard her slightly exaggerated exclamation, they couldn't help but feel curious.

Han Ming and Jiang Beichuan each rode one, while Li Li and Warehouse Old Liu also grabbed one each.

"How can a commuter car be so light? So easy to ride? This is unscientific..."

"It's so silky smooth. I just pushed it around lightly, but it's so light."

"It's not Heli, it's not Heli. This is still a commuter bike. This is completely like a mountain bike."

"It doesn't take much effort to go uphill. The transmission system has been improved a lot."

"Old Liu, you have worked in the factory for thirty years, have you ever ridden a commuter bike that is so easy to ride? If I closed my eyes and just talked about my feelings, I would definitely think this is an eight or nine hundred yuan bicycle."

"Hey, Lao Liu is really eye-opening today. Not only is he riding light, he can also go uphill without any effort, absolutely!"

These people are all veteran employees of the bicycle factory. They have never experienced any kind of bicycle, and they can actually praise it.

Those employees who had not tried the car felt even more itchy when they heard everyone talking about it, and they all called to their familiar colleagues to let them try it too.

After everyone rode it, everyone was amazed and praised it!

I didn’t expect that after reducing the weight and changing the transmission system, the self-produced bicycle could ride so well!

In terms of riding experience alone, it definitely beats all urban commuter cars on the market.

Originally I was worried that it wouldn't sell, but now it looks like it might become a hit!

Phoenix Factory is really saved this time!

Hu Lai listened to everyone's discussion and was very satisfied with everyone's reaction.

Although the Phoenix factory has no domestic sales, the production line never stops due to foreign trade orders.

With more than 30 years of experience, the old factory still has its own unique features in quality control and material selection.

Although there have been no urban commuter cars produced for several years, after the quick finalization, the results of assembling the various spare parts are still very good.

The profound foundation also makes the whole vehicle highly matched.

Factory Director Han Ming was very excited and rushed to Hu Lai after riding.

He gave Hu Lai a thumbs up with a happy face: "Mr. Hu, your technique is great. 'Nirvana' is great!"

Hu Lai was also very happy: "Thank you for your hard work, Factory Director Han. Can we go into full production next?"

Han Ming nodded: "When Jiangbeichuan compiles the actual vehicle data, and then adjusts a few parameters, mass production can begin!"

He was so excited at the moment that he was about to ask Hu Lai how much he was going to price, but Hu Lai asked first instead.

"Director Han, how much do you think Nirvana can be priced at?"

"Commuter cars from the first-tier manufacturers on the market are around 800 yuan, and second-tier brands also cost 500 yuan."

"The price of third-tier brands is around 350 yuan, and even the worst small workshops cost 240 yuan."

"How about we price it at 380 yuan?"

As soon as he said these words, he felt that the price of 380 yuan was a bit of a disadvantage. The quality, riding feel, and control of the "Nirvana" series definitely surpassed all urban commuter cars on the market.

"Maybe let's set a price of 400 yuan and see how the market responds?"

Generally speaking, in urban commuter cars, bicycle accessories account for about 50% of the cost.

But this does not include product research and development expenses, design expenses, logistics, packaging, labor, advertising, and a series of dealer expenses.

After deducting actual expenses, the profit margin of domestic brands such as Forever Brand can reach about 18%.

The profit margin of the world's first-line "Jixate" can reach a terrifying 25%.

The design and molds of the "Nirvana" series are all the same as before. Naturally, there are no additional R&D and design costs, which also reduces the cost a lot.

In addition, the frame saves a lot of money in purchasing high-carbon steel frames, and the cost is reduced again!

Before, Han Ming was focused on production and had not yet calculated the cost. Now when he added it all up, he found that the cost of "Nirvana" was far lower than he imagined!

Hu Lai had already calculated the cost, and when he saw Han Ming's shocked eyes, he guessed what he was thinking.

"I have already calculated the cost, and the cost of each 'Nirvana' is only 75 yuan."

Seventy-five yuan!

Han Ming was still shocked when he heard Hu Lai mention the cost.

The cost is only seventy-five yuan?

Hu Lai continued: "But this does not include labor costs, advertising, or dealer fees."

"If we want to advertise later, the cost will naturally increase."

When he said this, he couldn't help but laugh and joked: "Our dealer channel has no fees because we have no dealers."

"But it doesn't matter if we don't have a dealer. We can sell directly online. There is no middleman to make the difference, and the price can be lower."

Han Ming nodded. The cost of seventy-five yuan plus labor would be at most eighty-five yuan. If one unit is sold for four hundred yuan, the profit margin is as high as 79%!

Compared with the 25% profit margin of the first-line "Jihaite", it is also lagging behind by N streets.

A car can earn 315 yuan. If it can become a hit and sell 20,000 units, it will be a profit of several million.

The company's short-term debt problem will naturally be solved.

Thinking that the company was about to get out of trouble, I was inevitably excited and said, "Then let's set a price of 400 yuan to test the market reaction?"

Hu Lai had already made plans in his mind.

He shook his head and said: "I am going to use the 'Nirvana' series to make friends with everyone."

"I decided to price the 24-inch model at 188 yuan and the 26-inch model at 198 yuan."

Han Ming looked shocked: "Boss, this price is too cheap!"

"Boss, believe me, even if the price is 400 yuan, the sales will not be bad."

"If it sells for 300 yuan, I'm sure it will become a hit!"

"Compared with our flexibility and riding comfort, the 300-yuan commuter bike is absolutely outclassed. No manufacturer can achieve our quality!"

"188 yuan is really too cheap. Our 'Nirvana' series can definitely reach the quality of more than 500 yuan!"

Han Ming felt that Hu Lai was really in Hu Lai. Even if it was sold at 400 yuan, why was it only priced at 188 yuan?

Hu Lai waved his hand and said with emotion: "We have withdrawn from the domestic market for two years, and customers who bought Phoenix brand before did not even have the most basic after-sales guarantee."

"Now that we have new cars, our customers are still willing to spend money to support us. Are they considered our loyal fans?"

"Besides, we don't have offline channels now, so we can't display real cars. We have to show enough sincerity to customers who buy based on just a few pictures online."

He looked at Han Ming and said: "Our profit per product is not low, and our profit margin has far exceeded that of other manufacturers."

Hu Lai stopped, looked at the entire factory, and said boldly: "Besides, once the phoenix is ​​reborn and we want to make money, we can go abroad and make a killing."

Hu Lai's tone was passionate, and the free and easy pride in his heart jumped out.

Han Ming couldn't help but feel moved.

Which entrepreneur doesn't want to export his products abroad and conquer the world?

At this moment, for the first time, he felt that his boss was a little different from before.

However, after being slightly absent-minded, Han Ming became excited again.

He knows the domestic bicycle market very well!

It’s hard to imagine what kind of reaction it will bring once “Nirvana” is launched on the market!

"188 yuan, only 188 yuan! Once 'Nirvana' goes on sale..."

"How can non-big brand commuter cars cost less than 300 yuan, no, no, less than 400 yuan, still survive?"

“Regardless of the riding feel, flexibility, body quality, and lightness, they are all crushing!”

So scary!

I beg you to read it...comment, collect, and recommend.
Chapter completed!