"Brothers, Lao Shizi's "Double Chin Challenge" has become very popular on the Internet recently. I have been playing the game for so long and take a break. How about we all take a look at it?"
Saozhu chuckled and clicked on the collection of materials that he had prepared. He also specially selected some short videos that were more interesting and popular. Among them, there were some high-quality products that were highly completed and were widely loved at home and abroad.
Good reviews.
At first, the barrage was very disapproving.
"What the hell? 'Double Chin Challenge'?"
"Since there is a double chin challenge, is there a three chin challenge? The prostitute teacher applies to participate!"
"Does this thing still need a challenge? The prostitute teacher just sits there and doesn't know how many levels there are."
"Hey, you thought Mr. Whore's chin was on the second floor, but it's actually on the fifth floor!"
Little Sima, which was developed in advance by Zhou Dongsheng, is now the first brother of the Dragon Pig Platform. Before the technology has changed, Teacher Ma has already started to develop it in advance.
And with Zhu Yu in front of Ma's Triangle Killer, Teacher Ma seemed to have suddenly opened up the two channels of Ren and Du, and understood the mantra of the word "skin" in advance, and the Thousand Layer Cake Theory also appeared in the world.
Coupled with the self-produced and self-sold video highlights of the "Anchor's Famous Scenes" series owned by Little People Media, Teacher Ma's Thousand Layer Cake Theory spread in advance.
Under the guidance of Zhou Dongsheng, Han Fei founded the "Anchor Famous Scenes" collection series. Now each video has steadily exceeded one million views, and some classic videos have exceeded 10 million views. It has become a mature game video column.
.
Moreover, after Han Fei was promoted to the video department manager, he did not rest on his laurels. He also actively developed other video columns and created a stable channel for generating traffic for Little Man Media.
And because all the pigs and horses in this life were taken under Zhou Dongsheng's command in advance, and both of them are the top anchors of Little People Media, they could not see each other without looking up. The two hit it off and have a very good personal relationship.
Closer to home, looking at the ridicule on the barrage, Liu became anxious at the time, "Ya'er, that's too exaggerated. Man, I've been working out to lose weight for the surgery recently, right? I'm going to have eight-pack abs soon."
All right!"
During the interaction, the highlights of the "Double Chin Challenge" were also opened on the screen. In order to maximize the live broadcast effect, this collection was carefully selected and produced by the operators of Little Man Media.
So at the first glance, she is a Wang Zha, a foreign girl with a lazy face and messy hair, looking down at the camera, her thick nostrils are clearly visible, her overly deliberate double chin, slovenly dress, and clearly visible freckles on her face.
At first glance, it can be described as quite "ugly".
"Damn it, this big horse is glaring at me with its nostrils!"
"Is this a nostril glaring challenge?"
"What's so interesting about this?"
Such disdainful and questioning barrage filled the barrage, and the climax came with the BGM of unknown background but very rhythmic!
The beauty decisively pulled up the camera, and the screen went dark and bright, and a completely different blonde beauty appeared in front of the camera, smiling brightly and showing off her exotic charm.
Obviously, the 'double chin challenge' has gone through many iterations on the Internet. With the development of many players, it is no longer just relying on the variable "double chin" to reverse the problem.
Just like this short video makes clever use of editing in the pull-up shot, the effect presented is completely after careful dressing.
The short video was only about ten seconds long, and the questioning and disdainful barrage at the front had not ended yet. The full screen stream of "wtf" barrage instantly occupied the entire screen, and the amount of barrage more than doubled!
Although it is just a simple reversal effect, the short video of just ten seconds has an exquisite structure. Compared with the long video, it directly omits the long preparation process.
The trilogy of beginning-reversal-climax, coupled with the rhythmic BGM, amplifies the visual impact and gives the audience a sense of unfinished happiness and a sense of exhilaration that they can't stop.
The power of short music videos was quietly revealed in this simple reversal effect. Although it was just the beginning, it left a deep impression on the audience in the live broadcast room.
For the sake of live broadcast effect, Saozhu did not watch the highlights before the live broadcast started. Therefore, he was shocked at this time and showed his infatuation with e-sports Dong Zhuo for the first time.
Wiping away some unnecessary saliva, he said, "Ya'er, this is not the 'double chin challenge', this is a big transformation, right? Is this a girl before and after?"
However, the video highlights are not paused. Short videos of only ten seconds can be played four or five times a minute. In addition, they have been manually screened, and they are all high-quality videos with great visual impact and enjoyment.
Therefore, a visual feast quietly opened in the live broadcast room, constantly washing the visual senses of the audience, and the overwhelming happiness made the audience hooked.
Compared with games, which are known as "Internet opium", the short videos that emerged under the background of social acceleration are obviously the product of further concentration and extraction, enough to be called "Internet heroin".
For viewers who are exposed to it for the first time, the impact of this novelty and happiness is obviously extremely huge, especially the endless and dizzying content, which makes people want to stop and want more at the same time.
Modo Modo!
This low-cost acquisition of dopamine happiness makes the brain unable to extricate itself, and it cannot be terminated until your excitement threshold is briefly satisfied, and next time, the threshold will be higher.
Just like the famous "Nipple Fun" theory, as long as we create addictive entertainment and sensory-stimulating products to fill people's lives, divert their attention and dissatisfaction, and make them immersed in "happiness"
, can make people unconsciously lose their ability to think about real problems.
Just like the plastic pacifier given to the baby, although it has no nutrition, it can make the baby enjoy it. After developing a dependence, if the plastic pacifier is forcibly removed, the baby will have a "withdrawal reaction".
In this era of entertainment to death, and with the precise feeding of big data, we are not much different from babies.
And now, viewers who are exposed to short music videos for the first time through live broadcasts are like babies exposed to plastic pacifiers for the first time. Their eyes light up and they are quickly immersed in this joy.
Moreover, through the form of live broadcast, with the anchor taking the lead, the group is immersed in this kind of happiness. Along with the barrage interaction, it makes people enjoy it even more and at the same time, it also invisibly eliminates the feeling of guilt.
After all, humans are collective animals, and live streaming is like constructing a "virtual herd effect" on the Internet. When people are in a group, a sense of identity arises spontaneously, and happiness increases exponentially.
And, I don’t know when, instructive language such as “Anchor comes here” and “It’s so simple, anchor will demonstrate” began to appear on the barrage.
Sao Zhu half-assumed, "Ya'er, people have this effect because they are good-looking and pretend to be ugly. I already have a pussy-like appearance, how can I change it? But this software is interesting, download it and give it a try. It seems to be a foreign software.
…”
"Hey, there is also a domestic version? It's called muse. Since the audience wants to see it, I'll give it a try..."