Chapter five hundred and fifty first young talents
Nie Yunchen seemed not to have expected that this young man who was similar in age to himself, but whose career achievements far surpassed his own, would be more elegant and easy-going than he imagined.
After all, even he himself feels complacent about being able to build a foundation at this age, especially when he goes home during the holidays, whether it is his elders or his parents who praise him...
Nie Yunchen was more or less in a state of ecstasy. Now he was already the legendary "other people's child". He was spread word of mouth among his relatives and friends, and he was highly praised.
A few years ago, when he was still starting a business by opening a mobile phone store, Nie Yunchen vaguely remembered that he was just "the one who repaired mobile phones" in their words.
Unexpectedly, in just a few years, his reputation has changed so much. The experience of returning home in fine clothes undoubtedly gave Nie Yunchen a great sense of accomplishment.
Nie Yunchen, who was young and frivolous, naturally felt satisfied with his ambition, and became more determined in his heart to make this career bigger and bigger.
Therefore, facing Zhou Dongsheng, a young man who was more successful than himself, Nie Yunchen naturally came with an open mind to ask for advice.
"I'm just embarrassed. After all, I want to ask Mr. Zhou for advice first. It's reasonable for me to go there myself..."
After exchanging pleasantries, Nie Yunchen politely stated his purpose of coming.
"I don't dare to ask for advice. We are all young people. In terms of career, I am not much more successful than Mr. Nie. We just treat it as a chat. It would be too abrupt to say polite words..."
Zhou Dongsheng waved his hand nonchalantly and said to Nie Yunchen cheerfully.
After talking about this, the two young people also looked at each other and smiled, and the atmosphere became more harmonious. Strictly speaking, they are the real peers, both born in the 90s.
It's just that Zhou Dongsheng is "younger" by several years.
"Since Mr. Zhou has said so, it would be too polite for me to be polite. In fact, I have admired Mr. Zhou's name on the Internet for a long time."
"Mr. Zhou made me see what it means to have someone outside of others. But before that, I never thought that I could interact with Mr. Zhou. I am also a little curious, why does Mr. Zhou pay attention to me, or my industry?"
Nie Yunchen asked sincerely. Although he had learned about Zhou Dongsheng's name and deeds on the Internet and admired him deeply, as a practitioner in the catering industry, Nie Yunchen felt that he could not beat Zhou Dongsheng.
Unexpectedly, Zhou Dongsheng came to the door and expressed his investment intention.
Based on his admiration for Zhou Dongsheng and curiosity about Zhou Dongsheng's motivations for investing in him, Nie Yunchen chose to visit Zhou Dongsheng in person and communicate with Zhou Dongsheng face to face to resolve his doubts.
In this regard, Zhou Dongsheng said with an undeniable smile: "Nie always feels that the catering industry and the Internet celebrity economy are as separate as mountains, and they are completely incompatible, right?"
"But in my opinion, we are all peers, and they are all included in the industry of 'eating, drinking and having fun'. The only difference may be that one is online and the other is offline. The battlefields are different."
"And we both belong to the service industry. To put it bluntly, we are all serving users. You use milk tea as a product, but in my hands, don't Internet celebrities play the same role?"
Zhou Dongsheng spoke lightly and quietly narrowed the distance between the two parties. At the same time, the novel concept made Nie Yunchen feel fresh and new, and he couldn't help but smile in sudden enlightenment.
"I didn't expect Mr. Zhou's understanding to be so unique. If you follow Mr. Zhou's thinking, it seems that there are indeed similar approaches but the same purpose."
Nie Yunchen did not expect that with just a few words, he would bring the lofty and lofty concept that he considered popular nowadays - Internet celebrity economy, to the same level as his own milk tea.
Hearing that Nie Yunchen was beginning to fall for the trick, Zhou Dongsheng smiled and continued to "fool": "Also, does Mr. Nie think that the internet celebrity economy can only be limited to the Internet?"
"In my opinion, offline is also a vast blue ocean waiting to be developed, especially the word 'Internet celebrity', which is not limited to people, but can also be reflected in other products..."
Listening to Zhou Dongsheng's persuasive words, Nie Yunchen suddenly understood why Zhou Dongsheng noticed him and came to him.
"So, Mr. Zhou is interested in the potential of milk tea? Want to make it an internet celebrity product?" Nie Yunchen said, following Zhou Dongsheng's train of thought.
"Yes, Mr. Nie is indeed a smart man. There is an old saying, 'The aroma of wine is not afraid of the depth of the alley.' However, this sentence has limitations of the times and is obviously not applicable in the Internet era."
"In this era, no matter how good the wine is, without corresponding publicity, it can only be relegated to a corner and become a local Earthbound brand."
"I think Mr. Nie moved the brand to Pengcheng, a rising international metropolis, and set up a new brand in a drastic way. He must not be satisfied with being in a corner, but has the ambition to do something big..."
"This is the main reason why I noticed Mr. Nie. After all, investment is all about investing in people. The potential of a project ultimately depends on the ability of the person at the helm."
"In my opinion, Mr. Nie has such potential..."
Zhou Dongsheng drank the ecstasy soup, and it was true that he felt what Nie Yunchen said. If these words were said by a subordinate, then they would definitely be flattering.
But when it came out of Zhou Dongsheng's mouth, it obviously meant something else. After all, Zhou Dongsheng had no reason to flatter him, and his industry was completely incomparable with Zhou Dongsheng's.
Therefore, Zhou Dongsheng was so optimistic about him, and Nie Yunchen couldn't help but feel a strong emotion of dying for his confidant. He was simply his own boss.
"Mr. Zhou's words really spoke to my heart. The reason why I abandoned Imperial Tea, an old brand that had been in business for three years, was because I couldn't apply for the copyright. Therefore, the long-term pain was worse than the short-term pain, so I chose to start a new business.
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"Although I am the founder of this brand, the irony is that this brand that is now popular all over the country does not belong to me..."
Nie Yunchen smiled helplessly. After all, when he switched from repairing mobile phones to the milk tea industry, Nie Yunchen didn't realize the value of the brand. It would be too late to make up for it after Imperial Tea became a large scale.
Piracy has already spread everywhere, making it impossible to clarify copyright. This issue left over from history is undoubtedly a reflection of Nie Yunchen's shortcomings.
Therefore, after learning from the pain, Nie Yunchen "swung his sword from the palace" and wanted to start over with a new brand name. However, compared to the "Imperial Tea" that is already famous all over the world, "HiTea" is just a fledgling new brand.
How to operate this new brand and build a reputation is the problem Nie Yunchen is currently facing. Thinking of this, his eyes can't help but look at Zhou Dongsheng with enthusiasm.
After all, can this problem be considered a problem for Zhou Dongsheng?
"It doesn't matter, the core competitiveness is still in your own hands. How can a young person who deceives the world and steals his reputation be compared with Mr. Nie?"
"And in my opinion, abandoning the complicated brand accumulation and starting over is the biggest advantage..."
Zhou Dongsheng said leisurely, but Nie Yunchen asked with some surprise: "Why is this?"
