Xue Laosan acted cunningly. Indeed, in this era of the Republic, commercial contracts did not exist at all, and advertising was far from becoming a commodity. Therefore, his method of sponsoring in exchange for promotion was really unreasonable according to domestic laws.
It cannot be considered a business activity.
"Slick!"
Mr. Ji gently paused his crutch and smiled.
Ji Lao, who is known as the party's chief economist, has never been a conservative, but there have been some chaos in reform recently. His tone is to move steadily and slowly, and never fundamentally deny reform.
King Shuxiang's advertising model made his eyes light up, so he would attack Xue Xiang at this moment.
Otherwise, how could Lao Xue, a junior like him, be able to target Lao Ji?
Xue Laosan smiled and said, "Lao Ji, I don't agree with your suggestion. In my opinion, this is a matter of killing three birds with one stone and benefiting three parties. CCTV lacks the funds to host programs, and we, the King of Shuxiang, lack
Fame, we give CCTV funds, CCTV gives us fame, CCTV has funds for reorganization, can
With more well-produced programs, the audience can enjoy better visual enjoyment. At the same time, with the promotion of CCTV, the audience can know about the high-quality products of our Shuxiang King, buy them back, and enjoy a high-quality life.
Only by doing this can we gain profit. If you say I am naughty, I dare not admit it."
After what Xue Xiang said, all the big bosses smiled. In their memories, whenever the party formulated economic policies, Ji Lao always spoke eloquently, leaving others speechless, and even once
, kept talking, making it difficult for the great leader to step down from power, and said angrily, "You Ji Moumou are the only one in the country who knows how to engage in economic development?"
Now, after Xue Xiang spoke eloquently, Ji Lao was silent, his narrow eyes were slightly closed, and his long eyebrows were like weeping willows, falling quietly, as if he was asleep, with only the fingers of his left hand hanging on his knees.
He kept moving and gently clasped his knees. Let people know that he was not asleep, but was thinking carefully.
"In the end, it was cleverness that won the day, Xue Xiang, you just said that three parties benefited, why didn't you count the losing parties? You, the King of Shu Xiang, are popular all over the country. You are destined to be a big seller. But the national seasoning market is so big, you
If you bite off such a big piece of this cake, other factories will have less to eat. You will suffer losses from other factories and hardworking workers. How do you calculate this account?"
While Ji Lao was carefully savoring Xue Laosan's words, the short and fat elder in the fifth position on the left spoke. It was Comrade Ge Yang, the father of Jiang Chaotian and an important leader of the Government Affairs Council.
Xue Xiang glanced at Jiang Chaotian, stared at Comrade Geyang, and said, "Chief Geyang, with all due respect, I think that the current operation of our state-owned enterprises is becoming increasingly difficult, which is directly caused by the overindulgence of our superiors. The right answer is,
Rich families give birth to darlings, poor families give birth to noble sons, and the children of the poor become the masters early. Our current state-owned enterprises are used to enjoying the spring breeze and rain and dew given by the superior departments, and have gradually degenerated to the point where they do not want to make progress."
"In their view, as long as the machine is running, the things produced will always be marketable. Even the more efficient brother companies with outstanding capabilities often have to take care of those lagging companies in terms of performance and production capacity. In this way, it will
The capable are reluctant to be capable, and the mediocre are becoming increasingly mediocre. How can state-owned enterprises enhance their competitiveness? How can we cultivate highly competitive enterprises under the guiding principle of the higher-level departments that all benefits are equally distributed?"
"I once saw a theory in a foreign economic magazine called the theory of bad money driving out good money. It said that in the era of metal currency, people were always willing to store currencies with high value and use coins with low value.
The theory of money being used is easy to understand. At present, the common people are willing to use the quality
Keep newer banknotes at home, and are more willing to use those tattered and stained currencies. When most people behave like this, there must be more bad coins and fewer good coins on the market, and the longer they last
, this effect will become more and more obvious, so that in the end, there will be no good coins on the market, only bad coins."
"Now, are our state-owned enterprises unconsciously adapting to this theory? Chief Geyang said that King Shuxiang will seize the seasoning market and reduce the share of other workers' income. But if a bowl of water is always the same, these brothers
How can the factory grow? Facing domestic brother enterprises, it can survive with the protection of superior departments, but now the country is open.
There are more and more foreign companies, and the competitiveness is bound to become greater and greater. If our company does not adapt to the internal competition first, pay close attention to its shortcomings, and work hard on its internal strength, how can it survive the competition in the future without the protection of superior departments?
Foreign companies are like wolves and tigers. Do we have to hand over the domestic market to others? Or do we have to suffer heavy losses from outsiders before we can reflect on ourselves? "
After Xue Laosan said this, the whole place was silent for a long time.
His words were a little presumptuous. After all, Comrade Ge Yang was the chief. Even if he, Xue Laosan, retorted, he should try to be polite and not be so blunt.
But at this moment, no one had time to pay attention to Xue Xiang's arrogance. They were all savoring and savoring the huge amount of information in Xue Xiang's words. Even Jiang Geyang himself was also thinking about Xue Xiang's words.
Breaking it down in detail, Xue Laosan's words are factual and reasonable. What's more, they are interspersed with both profound and simple theories. All of you here are outstanding people with world-minded minds. Let's think carefully about the current situation of state-owned enterprises.
Based on the basic situation, and comparing it with what Xue Xiang said, we all agree.
"Comrade Guoguang, what do you think of Xue Xiang's speech?"
After a long silence, the old leader broke the silence.
The slender old man who was third from the old leader's left hand stroked his simple hair and said with a smile, "It's thought-provoking. I've always heard of Xue Xiang and Xiao Zhuge's nickname. When I see him today, he's well-deserved!"
Xue Xiangdao said, "Commander Miao Zan, I am just a fool who has gained a lot, and I can't rise to the level of elegance."
Chief Guoguang waved his hand, "It's a merit or a fault, an advantage or a disadvantage. We know that being too modest is tantamount to being proud. State-owned enterprises are indeed in a situation where they can't do anything without changing. However, there are many state-owned enterprises and they are related to people's livelihood. The world is complex and complex, and serious illness cannot be avoided.
Use strong medicine. If you, Xue Xiang, have any good ideas in the future, you can call me directly!"
Chief Guoguang is the number one in the Government Affairs Council. His statement is extremely powerful and can be regarded as a great compliment to Xue Laosan.
"Old chief, all chiefs, today is the first day of the Lunar New Year, and my uncle is on official business, so I have to return the gift on his behalf. I won't disturb the elegant mood of all the chiefs. I will take my leave first."
Nowadays, Xue Laosan has passed the frivolous age where he is bound to be in the limelight. If it were not rare for the princes to be present and he was worried about state-owned enterprises, he would never say these words.
In the officialdom, it is never a good thing to show your cleverness and cleverness.
Since the limelight that shouldn't have come out has come out, and Xue Laosan didn't want to stay here, he naturally had to leave.
"Why are you so impatient with our old man?"
Unexpectedly, the person who took over was not the old leader, but Mr. Ji.
Listening to this meaning, it actually means to stay.
Jiang Chaotian, Shi Jian flew to everyone, their jaws almost dropped in shock.
Who doesn't know that Ji Lao has a cold temperament, which can even be described as weird. He can be said to be the most difficult boss to get close to, but now he actually wants to persuade Xue Laosan to stay.
Jiang Chaotian and Shi Jianfei are both arrogant young men, but they have just entered the main house of Meiyuan and do not even have the right to speak.
On the other hand, Xue Laosan was the center of attention from the moment he walked in. Regardless of whether he was brilliant or not, his calmness made Jiang Chaotian and Shi Jianfei feel ashamed.
After all, this is not a speech at a meeting of the county people's government or a certain ministry. This is facing the top decision-makers of the Republic, and the pressure is as high as a mountain.
"No, no, you misunderstood. I really don't dare to disturb the leaders' chat," said Xue Laosan anxiously.
Ji Lao waved his hand and said, "I don't have time to listen to you, Pi Liyangqiu. It's still the same thing as before. Since advertising has such a big effect, please give me an estimate. How much is the CCTV Spring Festival Gala advertising worth?"
As soon as Mr. Ji said these words, no one realized that this man was just appreciating the value of advertising.
But Xue Laosan shrank his neck and could not speak.
There was a flash of light in Mr. Ji's eyes, and he could see through Xue Laosan's thoughts in an instant, and said with a smile, "You and those fools from CCTV are willing to beat each other, and the other is willing to suffer. If it does not violate the national law or violate merit, I naturally have no right to do so.
You make up the difference, since it is national property
, it’s just that I let you take advantage of the loophole once, and you can’t let people take advantage of it a second time. Therefore, you, Crystal Monkey, have to carefully estimate the value of CCTV’s advertising. If you get the benefit, you have to pay some compensation, otherwise
, the benefits are great, but don’t burst your stomach.”
As soon as Mr. Ji said these words, Xue Laosan, Jiang Chaotian and Shi Jianfei had various thoughts.
The latter two secretly complained that Jiang was old and spicy, but they also complained internally.
It turned out that after this incident, these two people also had the idea of a CCTV advertisement. This was a real golden chicken that laid eggs. Xue Xiang could touch it, so why couldn't he touch it himself.
But as soon as Mr. Ji said these words, he immediately blocked the hole, so how could he exploit the loophole again?
As for Xue Laosan, he complained endlessly. Although he took advantage, he was not a senior person in the advertising field, so how could he know the specific value of CCTV advertising.
But now Ji Lao has made it clear that he can only put his duck on the shelves. "If the business is good, 50 million a year will not be a problem?"
Wow, when Xue Laosan said this, everyone was shocked.
Shi Jianfei, who had a little less concentration, couldn't even stand still and fell against the door, making a big noise, which made Shi Lao groan heavily and made him sweat from behind.
"Fifty million, you dare to issue a military order?" Ji Lao closed his eyes suddenly.
It’s no wonder that everyone is excited. In these days, the annual fiscal revenue of many counties is only one or two million. A mere TV station, CCTV, can reach dozens of counties. This is so terrifying that it is simply unimaginable. (To be continued.)