Then the film is sent to the director for review. The current film and television works have a double review system, that is, the script must be reviewed when the project is approved, and then reviewed again after it is finally shot.
The fastest people in China who follow dramas are not from video websites, but from Zongju’s reviewers.
However, this cannot completely eliminate chaos.
For example, directors such as Jia Zhangke and Lou Ye do not take the mainstream path of theater chains to recoup costs. Instead, they recoup their costs by winning awards and selling overseas copyrights. Their film cost control is also better, so they can completely repay the cost of their films.
Don't worry, you will never enter the mainstream film industry.
As the saying goes, as long as you show off and give up on yourself, no one in the world can control you.
After a long two weeks of review, for the sake of Fang Yi’s “family status” and his lack of a bad record, Zong Ju gave the film the Long Label. This means that the film is truly finalized and can no longer be changed.
The movie "Love Letter" began to release its first trailer, and China Film immediately distributed materials to theaters across the country.
Depending on the market response triggered by the trailer, the final number may be far more than one; similarly, promotional materials are constantly updated along with the trailer.
Therefore, the publicity expenses quickly increased to an extremely high level, far exceeding that of "Love Is Afterlife" and almost the same as the blockbuster "The Empire of Heaven".
The offline manifestation is that there are suddenly a bunch of posters and promotional materials for the movie "Love Letter". The early experiences of the protagonists have been dug up one after another. Even Fang Yi's classmate Bai Yu has gained some fame because of this.
Fang Yi frequently took Liu Tianxian to TV media for promotions, and his schedule was full, and it was already scheduled for two months later.
"You still want to go to Japan?"
Liu Tianxian was startled, "Why are you going to Japan? They are very strange. They don't watch many foreign movies, and they don't watch many of their own movies. They almost never watch Chinese movies."
She previously worked as a singing and dancing idol in Japan for two years, and she boasts that she is familiar with Japan's arrogance. "The Japanese people I have come into contact with are not in the habit of watching Chinese romance movies. They feel that our packaging is not good and not westernized."
"Do you know "If Love"?"
"Know."
"It only has a box office of 100 million yen, and Takeshi Kaneshiro is an Oriental nationality, so the box office is not as good as one-eighty-ninth of that of "Love Is After Life"."
Fang Yi: "This shows that we are exceptions."
Liu Tianxian said sternly: ""Love Is Afterlife" is a costume film. The Japanese recognize our costume films and specially import them for screening... Modern romance films are different. There are no domestically produced films that have been successfully launched."
She added, "Besides, the trailer may not necessarily appeal to Asian people. It seems to be very localized..."
I’m talking about the first trailer: In a classroom full of students, Fang Yi tried to pull Liu Tianxian’s ponytail in front of her again and again, but she turned back in frustration. Every time she looked back, the content on the blackboard was constantly changing.
It means that time passes quickly. And Liu Tianxian's expression became more and more gentle, and later became delicate.
Pulling her hair for the last time, both of them changed into "adult clothes." Liu Tianxian turned around with a complicated expression, while Fang Yi smiled bitterly. The camera zoomed out and it turned out to be a "parents meeting."
——The two participated in Guangxian Media's "Film and Television Hot List" interview program. The host Liu Yan had interacted with Fang Yi in "New Three Kingdoms" before, and now the interview is more casual:
"Director Fang, what does the trailer mean? Did the two of them miss it? They became parents of different families, but they met when attending a parent-teacher conference..."
Fang Yi shook his head: "The trailer doesn't have to be the same as the movie."
Liu Yan's expression became tense, "So it's different?"
"I didn't say that."
She felt that Fang Yi was too smart to use formulaic words, so she asked Liu Tianxian: "Is this part not included in the movie?"
"I have no idea."
"That's right, why did you shoot it like this?"
"I really do not know."
Liu Yan's eyes were on Fang Yi again, while Liu Tianxian lowered his head in distress, clenched his fists,
It seems that he wants to give Liu Yan a way to conquer the dragon from Mount Lu.
Fang Yi patted her shoulder to comfort her and replied to Liu Yan: "The trailer does not have to follow the plot of the movie exactly. Isn't that a spoiler? The focus of the trailer is on 'advertisement' rather than 'prediction'. The current trailer
The film is more like a regretful youth, and the purpose is to arouse the resonance of the audience."
Liu Yan was still very lively at this time, jumping in front of the camera and giving a victory sign, "We already know that the first trailer of the "Love Letter" movie is not the ending of the movie. Breaking news! Film and TV Billboard! Revealed for the first time!
"
After the interview, Fang Yi was about to catch the next show and quickly returned to the business car to catch up on his sleep. He waited around, but did not see the heroine of the movie.
He always said: "Where are the people?"
Sister Zhen, who was taking business orders, glanced out the window and said, "I'm chatting with the host."
Fang Yi: "Then the host didn't try to trick her?"
Sister Zhen pushed up her brown anti-blue light glasses and said, "Judging from how late they met, they look more like sisters from the previous life."
——Fortunately, Ma Liu was following her daughter on a promotional trip recently, and she was able to control her daughter. Guessing that the time was almost up, she forcibly dragged the reluctant Liu Tianxian back to the nanny car--it was her own nanny car.
Before closing the door, Liu Tianxian jumped up and waved to Fang Yi: "I'm back! I'm back! Stingy!"
Her mother covered her mouth and looked in Fang Yi's direction and smiled, thinking he could see it.
Fang Yi was actually lying down and taking a nap, thinking about the announcement.
"Love Letter" will release several trailers in an effort to get closer to the youth of most people and form a "nostalgic" trend. The trailer thing is called "no matter how bad the movie is, there are three minutes of essence", which means
That is, it cannot truly reflect the quality of the film.
The trailer of "Red Cliff" fooled the audience. In the trailer of "Red Cliff", there was an exciting martial arts scene in which the Sun and Liu coalition forces battled Cao Jun. However, the audience watched the entire "Red Cliff" over and over, but they still didn't understand.
Highlights from the trailer.
Then I realized, ah, that turned out to be the content of "Under the Red Cliff".
Refund?
That's impossible.
At that time, Wu Baige was particularly proud of this behavior of showing a movie in two parts, thinking it was a classic Hollywood operation.
No wonder the box office of "Under the Red Cliff" plummeted.uu Kanshu www.uukanshu.com
It's a familiar story, and it costs almost a hundred yuan to read it both ways. This is the consumption power of 2009.
Sister Zhen said: "Recently, your Aunt Liu has been following her daughter closely. She helps her carry bags and take care of her interpersonal relationships every day, and she also works as a nanny."
She lamented: "Let's not mention Aunt Liu's professional skills, but the care she takes for our daughter is beyond our reach."
"Oh, really?" Fang Yi replied casually.
Then his expression suddenly turned ugly.
He asked Sister Zhen: "Have we been working very hard recently?"
Sister Zhen replied to him: "I have gained another two pounds...it seems to be a little big. You are in good health, just like an iron man. I heard Guo Fan said that you didn't sleep enough for five hours a day while filming "Love Letter", but it seems like you are fine.
find."
When they arrived at the new show venue, Fang Yi did not greet the host at the first moment, but waited for her to get out of Liu's car.
As soon as she opened the door, she rubbed her swollen face, and the corners of her mouth turned up obviously when she saw Fang Yi: "Why are you looking for me? You miss me."
"It's hard work," Fang Yi said.
Liu Tianxian quickly stretched out his arms and made a gesture to show off his biceps, "I can kill a cow with one punch." Then he waved forward.
Her soft fist was caught by Fang Yi in the air, and her face was rosy, "You have to find a real cow to duel with me. It can't be too big, and it can't be aggressive. It's the kind of little cow that eats grass and only knows how to be lazy.
Basking in the sun...this doesn't count at all."
Fang Yi said: "As an actor, you have the right to make reasonable choices about your own schedule. Not everyone has to run, so you have to do what you can."
Seeing that the host had come closer, Liu said in a very low voice but quickly, "But this is your obligation as a girlfriend, and you must do it 100%."
