Chapter 293 The youth of the national teacher and Fang Yi
2010 will be a special year. On the outside, "Avatar" at the beginning of the year caused an epic collapse of domestic films. On the inside, the film producers led by China Film Group launched a campaign to save the nation. For the first time in China, private film and television companies were approved to go public.
It adds some good fuel to the movement. Domestic films are like a spring that has been pressed to its limit:
Whether this is the end of the world, or whether it is just a reflection of the past. People at the moment don't know, and even the director feels at a loss.
From the success of a series of young directors such as Ning Hao, Lu Chuan, and Fang Yi, Han Sanping, the operator of China Film Group Corporation, keenly realized that today's audiences are calling for new genre films and new screen representatives.
So, who will be the flag bearer?
Feng Dapao thinks he can be this representative figure. "Earthquake" has a box office of 650 million, and "If You Are the One 2" to be released at the end of the year is expected to be more than 300 million. With two films in hand, he is equivalent to two-thirds of Cameron. He feels
This is not my peak, but everything has just begun.
"I won six of the box office championships in 2012."
Chen Kaige also believes that he can be this representative figure. He has established monuments in awards and box office, and has no shortcomings for the time being. Although "The Promise" can be called a bad Chinese film in history, Director Chen does not feel that he is outdated.
Now, 10 years will be the return of the king:
"The Promise has received organized and premeditated bad reviews; it will take at least five years for Chinese audiences to understand my film."
Jiang Wen doesn't think he can be a representative figure, but he wants to "stand still and make money." "I will definitely not let the investors down this time." "My film has Fa Ge."
Zhang Yimou, a truly world-class director in China, has temporarily disappeared. A new film by Guo Shi, "The Love of the Hawthorn Tree," will be released in August. So far, Guo Shi has rarely promoted his films in public.
Don't exaggerate either.
The last issue of "China Film Report" at the end of July was another interview with Fang Yi and Liu Tianxian, and the next issue was "Talk about Youth" by the National Teacher.
He was very interested in telling the host Tu Jingwei his ideas:
"The love in our time was not as strong as it is now. For example, there is a scene where a man and a woman are crossing a river. The man is holding the woman - but they are not holding hands hand in hand, but using a branch like this.
Take it...this is the youth of our era, very green, but also very beautiful."
"Have you ever considered other male actors? At that time, you considered Fang Yi. His body and appearance were very suitable... But Fang Yi didn't have a schedule, so I didn't force him... I had a hard time and decided to use them all.
The new couple is ready."
"Box office prediction? I'm sorry, I don't make box office predictions. It's better if the audience doesn't scold me."
Send off the film crew of "China Film Report".
The national teacher met Zhang Weiping, his film investor and current close friend in his career.
Zhang Weiping is a loudmouthed person, offends people, and is good at hype. He is an out-and-out businessman. His relationship with the Imperial Master is similar to that of a true sister to Fang Yi. Their personalities and careers complement each other.
Zhang Weiping smacked his lips and muttered to the Imperial Master:
"This is the first time Fang Yi has been mentioned. When we decided to make a movie, people around us kept mentioning Fang Yi, but then they stopped... Now the movie he wrote, directed and starred in is about to be released, and it's a disaster.
A lot of money was spent on publicity, and people started mentioning Fang Yi again."
The Imperial Master spread his hands and said, "News reporting is a person's freedom, why aren't others allowed to report it?"
Zhang Weiping sat next to the Imperial Master and suddenly said: "It may be better to use Fang Yi at that time. People are talking about him everywhere, so it can't be nonsense... Just like Zhou Jielun in "Golden Armor", there is a conspiracy...
...If you want to get two to three hundred million, that's enough for you. If you want to get three to four hundred million, then you should use Zhou Jielun. It turns out I didn't lie to you."
Zhang Yimou disagreed, stared at Zhang Weiping, and said half-jokingly and half-seriously: "Things related to the movie belong to me, and things outside the movie belong to you."
Zhang Weiping looked frightened: "Yimou, it's been a year and you're still angry with me?"
Imperial Master: "Don't make such a big deal in the future. I will be the one to take the blame in the end."
He was angry: "I said from the beginning that "Three Guns" is an experimental film, not a blockbuster visual effects film. But you tell people that I want to get 450 million in box office, and Zhao Benshan can do everything
It’s all icing on the cake... It’s so offensive to people, please stop it immediately. "Hawthorn Tree" must not be promoted like this again, it is too much and not enough."
Zhang Weiping played the emotional card: "But I want to make money, I want to maintain normal operations, and don't make any big claims. Who knows about our movie? It's getting harder and harder to promote our movies now, and we have to spend real money on them. What about young people?"
The film is very reluctant to market..."
Having said this, Zhang Weiping was stunned for a moment, not knowing what he was thinking. He suddenly smiled at the Imperial Master, turned around and ran away.
Until he caught up with the column team of "China Film Report", those people looked at him strangely.
He said: "What Yimou makes is also a 'youth film'. It is a youth film of their generation, and the script is also taken from a famous artist. I don't know how good the remake of Fang Yi is. 'Youth' cannot be filmed by children."
, they can’t grasp it, they haven’t been weaned and have no experience, so what’s the point of talking about ‘youth’!”
"China Film Report" has become accustomed to Zhang Weiping's big talk. After recording it on tape, it announced that it would include it in the broadcast program as appropriate.
Zhang Weiping warned: "Don't be afraid of offending people. It's best to post it without changing a word!"
When the taillights of the entire film crew were no longer visible, he was still in a daze. After returning, he and Zhang Yimou continued to be brothers. Zhang Yimou asked him: "What did you just go out to do?"
"Did some publicity work."
"Oh, this is your responsibility. Just be careful not to overdo it. Just promote the film as it is."
"I know, Yimou you have to keep a low profile."
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Fang Yi continues to promote his film "Love Letter". After a month of spinning, the iron man Fang Yi is finally tired, but China Film just announced that "Love Letter" has been sold to more than 30 countries and regions, and this is regarded as a modern
It is a model for exporting urban films overseas, and I hope it can set an example for other films.
The "Lianbo" program was obviously very optimistic about "Love Letter", which promoted contemporary China, and even mentioned it among the representative projects in the "Going Global" cultural strategy, which made Han Sanping overjoyed.
Fang Yi was invited to serve as a star volunteer for one day at the World Expo. He was the only young man to have this honor.
Under the high expectations from the summit, Fang Yi was a little bit stuck and had to continue to work hard on publicity. Because there were too many announcements to run, Fang Yi and Liu Tianxian were separated and each shared some publicity tasks.
At a more niche level, such as Chongqing Radio Program, "Healthy Life" and other media, let Jin Dong, Bai Yu and others make guest appearances.
Liu Tianxian used her interviewing skills to make up for her shortcomings in print media.
In the September issue of "Fashion Bashar", Fang Yi met Chen Kaige and Chen Hong.