In addition to CCTV 5 that day, there were also interviews with foreign media designated by Mercedes-Benz. The German reporters spoke Chinese with a heavy accent and tried to communicate with Fang Yi. Fang Yi directly asked them to communicate in English.
This time it was much easier. Fang Yi introduced in detail why this race was won. He also had certain insights into the driver team’s tactics and the technical strength of Mercedes-Benz itself.
These things Fang Yi learned naturally last year in order to accept endorsements. He does not need to memorize them or improvise - mistakes are easy to make.
There were also leaders from Shanghai Modu present at the game. They were very interested in such a down-to-earth star and took the initiative to send someone to contact Fang Yi. He hoped to visit next year and the year after that, even if one day he no longer signed a contract with Mercedes-Benz and changed his contract.
Well, he can also be a special guest at the Magic City Station. The price is that he has to cooperate with domestic media interviews like today and use his fame to promote racing culture.
Of course Fang Yi agreed to the big cake falling from the sky, not to mention how could you refuse to agree?
Mercedes-Benz was quite satisfied with the spokesperson's performance. It spent a lot of money and resources on the page. In the following week, it arranged for several niche professional media to fly to Shanghai to interview Fang Yi, and Fang Yi could basically answer questions in English. The result was
Well, it almost gave Mercedes-Benz the idea of letting him shoot a global advertisement, cooperating with the Swiss Federer, and combining the best of China and the West.
Federer can only take care of Europe, and surprisingly the United States. As for the emerging Asian market, frankly speaking, Federer's popularity is not as good as Fang Yi's, and it will be even more so in the future.
——How can a top superstar be illiterate? You are a representative of the Chinese people, an overseas business card, and your conversation is worthy of the expectations of the Chinese people.
The organization acted quickly. A week later, it was announced on the official website that the star promoter of the event would be Fang Yi, and Fang Yi was given three permanent tickets.
This is how he learned that there are other promoters, such as singer Huang Jue, actor Li Chen, etc... However, these people combined are not as good as Fang Yi.
Fang Yi was surprised when he learned the news: "I am just an event promoter, why did I give you three tickets?"
"Three tickets, one for you, one for Liu Yifei, and one for...your future child? The whole family will go together? Because it is said to be permanent, how can you not give birth to Xiao Xiaofang?"
The person who answered was the real agent.
The two were at Madame Tussauds in Shanghai to attend the move-in ceremony of "Fang Yi Wax Figure": his wax figure was ready. Madame Tussauds had a large influx of fans and interview media, and the venue had to be temporarily closed.
Distributing ice cream to discourage some enthusiastic spectators kept the venue within a safe number of people.
Madame Tussauds made two wax figures for Fang Yi, one imitating his image as a college student in "Seventeen Again" and the other after exercising in preparation for "Twelve Zodiac Signs". Only one could be chosen to enter the museum.
Interestingly, at the strong request of Sister Zhen, the "Fang Yi wax figure" that was stationed was him after fitness, and the original wax figure of Fang Yi, a handsome man, was preserved and will no longer be made public.
When it comes to this "three tickets for the whole family", Fang Yi keenly feels that his commercial value is changing, and Sister Zhen quickly cooperates and even deliberately guides it.
She explained the reason: "Actually, your fans are growing at the same age as you. They will also get married and have children, and one day they will get caught up in trivial matters and will no longer be able to support you... But their spending power is also getting stronger and stronger.
Gradually becoming the mainstay of this society. Therefore, the commercial value of idols is generally only four or five years, and you are almost there."
"And after the release of "Twelve Zodiac Signs" this time, you took advantage of the trend to become a business superstar of all ages, turning the mainstays of the current society into your casual fans. So you and Liu Yifei made it public, which is actually a matter of course. You
Fans are gradually starting families, and your new fans have already had families - Mercedes-Benz's original plan was to wait for your movie to be released before signing a contract, but now because your business appeal has been verified, and a few days ago
After the bib went down, most of the comments that surfaced were mainly blessing you for entering a new stage of life."
"Mercedes-Benz has increased your commercial value. After such an influential media event, you have begun to transform into a spokesperson for a new generation of men in the minds of the public, and their impression of you as a handsome boy on the screen has changed... So they are afraid of long nights and dreams, so they immediately talk to you.
You sign the contract!”
Fang Yi said: "So I gained more than I lost? I thought I had to take off at least one layer."
Sister Zhen thought deeply: "You should have shed a layer of skin... In fact, you are a sample of a popular idol. It seems that you are very successful so far and your transformation is very smooth. But I think it is actually very difficult to cross over to your level.
I don’t think other people can do it. Their abilities can’t carry more commercial value, because the mainstays don’t recognize them as their spokespersons. In the end, they may have to wait for their age and stay in the small circle of idol male stars forever.
Spin..."
Fang Yi: "What you said is very dangerous. Who are you talking about?"
"As long as it's not you I'm talking about."
Under the guidance of the staff, Fang Yi took a group photo with his own wax figure. This wax figure is almost the same as his current appearance. The British master captured the characteristics of his appearance and made it similar to the real person in key points such as nose, eyebrows, and chin.
No different.
It's a pity that he wasn't smiling, Fang Yi smiled softly.
When the media interview later came, Liu Yifei was inevitably asked about her scarf:
"Director Fang, what stage are you and Ms. Liu Yifei at now? Are you new to each other? Are you still very close..."
Fang Yi did not answer directly: "We appreciate each other more now."
The reporter couldn't stand his talk and immediately asked: "Are you in love?"
The real sister immediately jumped out to be the villain: "Emotional matters are Fang Yi's private affairs. Let's get back to the event. This time the wax figure of Madame Tussauds is expected to increase the venue's single-day traffic a lot. To the devil
Metropolis tourism can also generate income, and at the same time, Madame Tussauds’ promise not to increase ticket prices for ten years can receive material support..."
The venue staff also immediately drove away the reporter, because in the original interview rules, it was stipulated that no questions about personal matters were allowed.
His current public relations strategy is not to deny, to deal with it coldly, and not to hype up his feelings.
After leaving Madame Tussauds, Fang Yi was given another undisclosed wax figure. He opened the cover and was surprised to find that the figure looked very real.
"I don't want to put this thing in my house, it's too weird."
Sister Zhen: "I have a plan. Let's put it in the company... I understand. It won't be put in the lobby on the first floor. Let's put it in the practice room. It's the place used to train new actors. It's usually covered with a cloth.
Reveal it when needed and inspire young actors. This is not considered a cult of personality."
Fang Yi inexplicably thought of a bunch of people kowtowing to each other: "Isn't it too exaggerated?"
"Then you leave it at home?"
"Can't stand it."
"Then it was smashed?"
"Ominous."
"Isn't that what it is? People have to see it. If you don't want to see it yourself, just show it to others. That junior sister of yours is your... uh, what? She is definitely not a fan of yours, but she appreciates your ability to treat her well.
To Liu Yifei, tell me that you are a good man who is kind and honest and doesn’t lie to others! She will be training next month, and I think she won’t be bored watching her idol’s man every day.”
"Okay, let's leave it there. Remember to hide this matter and only let a small group of people know about it. Don't let Zhang Chaoyang know about it. You know Zhang Chaoyang, that brother is a monk. I heard that Liu Yifei
After the scarf was distributed, the Souhu scarf completely defeated the Xinlang scarf, and the traffic increased significantly."
"Huh?" Sister Zhen asked curiously, "But what does this have to do with Zhang Dafuhao?"
"His business is going very well now. He told me a few days ago that he wants to get tonsured to fulfill his vow. I'm afraid he'll go somewhere...for example, we have a wax figure here to worship or something like that. Well, I'll just tell you. Anyway, you can