Chapter 1226 Self-improvement is all about survival (40008000)
Because the company's product market was shrinking, there was a period of time when Cao Shujie couldn't think of a way to do it, and his mood fluctuated accordingly.
The last time I watched the evening news on the Dongshan Provincial Satellite TV Channel, I suddenly saw Wang Qinghui and others negotiating policies. Cao Shujie originally had high hopes for these policies. He thought he could find out from these policies how Xuemeng Food Factory could solve the current situation.
Of the policy.
But after the policy actually came out, Cao Shujie discovered that Xuemeng Food Factory was already enjoying many of the terms, and the terms he enjoyed were even better than these policies.
Anyone with a discerning eye can see that these policies are introduced to protect those companies that are overburdened.
That is to say, the debt ratio of the company is very high, the company has a lot of loans, and the cash flow is very small, so it is difficult to survive.
From this aspect, Cao Shujie also understood another meaning from these policies, allowing most companies to survive as much as possible...
Under this situation, Cao Shujie could no longer wait for the government to issue other policies. He had to find a way on his own.
His wife just mentioned that she would continue to sell goods through live streaming to see if she can open up market sales. Cao Shujie feels that given the current size of Taobao Live, this is a bit difficult, but he still has to give it a try.
The current economic situation is a global chess game. Everyone is having a hard time, but we still have to bear the burden and move forward.
When he came to the company the next day, Cao Shujie once again summoned all department managers of the company for a meeting.
At the meeting, Cao Shujie discussed a theme and all departments solicited all kinds of fantastic ideas. The result was just one: how to sell the company's goods.
"This is a matter that involves everyone in the company. Don't think it is only related to the sales department. You have to think about it. If the company's goods cannot be sold and there is no return of funds, how will the company pay you wages?"
"To put it bluntly, this is a matter of life and death. I hope everyone here will remember this sentence and understand it." Cao Shujie said seriously.
He wasn't kidding.
The various department managers in the conference room instantly felt more pressure.
Before this, although there was pressure, the pressure of sales was not passed on to the entire factory owners.
But this time it's different.
Cao Shujie asked everyone to think of ways, and he also wanted to see if there was any better way from these ideas.
This meeting didn't last long and ended in just over half an hour. But the longer it went on, the more everyone realized the seriousness of the matter.
When he returned to the office, Cao Shujie called Guan Boyong over and told Guan Boyong that he planned to sell goods on live broadcast in person.
"If it still doesn't work, the next step is to reduce production and reserve more cash to deal with various unexpected situations." Cao Shujie said.
Guan Boyong opened his mouth, but couldn't say anything else.
He understood that the last words Cao Shujie said were the final choices made under the last resort.
But if it really gets to that point, it will put a lot of pressure on the company.
Xuemeng Food Factory alone has more than 3,000 employees, and no one dares to joke about it.
…
Over at the Qingshi Town Administrative Office Building, the leadership team of Qingshi Town is also having a meeting. This meeting is directly related to the economic development of Qingshi Town.
Shi Xiangdong, a senior official of the Qingshi Town Party, and Dong Honghua, the newly arrived mayor of Qingshi Town, both attended the meeting, as did heads of other units involved in Qingshi Town.
At the meeting, Shi Xiangdong proposed how to ensure the stable development of enterprises in Qingshi Town.
Shi Xiangdong came from a major, and Dong Honghua was not bad either. It was also because of this that they were able to strive to come to Qingshi Town for gold plating.
After all, this is a serious deputy director-level position with real power, which is very different from the top leaders of other deputy director-level units.
They themselves have real materials. At this time, both Shi Xiangdong and Dong Honghua also realized that when the economy on a large level was in trouble, Qingshi Town was inevitable.
Moreover, as a benchmark and leading enterprise in Qingshi Town, Xuemeng Food Factory has held several meetings recently, and some of the contents of the meetings were also revealed.
For example, the sales volume of Xuemeng Food Factory has declined, and the market for its products has shrunk.
The first quarter of the new year has just passed, and the second quarter has just begun, and something like this happened, which made Shi Xiangdong and Dong Honghua feel that the burden on their shoulders was even heavier.
"What's the next step?" This is the question they consider.
The two of them know better than anyone else that if something goes wrong in the Xuemeng Food Factory, it will be a big problem or even a disaster for Qingshi Town.
Qingshi Town and its 67 natural villages have 1/3 workers working in Xuemeng Food Factory, and most of the fruits in Qingshi Town are sold to Xuemeng Food Factory.
In addition, the main tax revenue of Qingshi Town is contributed by Xuemeng Food Factory. This money ensures Qingshi Town's financial abundance and ensures that the wages and bonuses of these people can be paid in time.
In other words, Cao Shujie is the God of Wealth in Qingshi Town.
For Shi Xiangdong and the newly arrived Dong Honghua, it would be okay if anyone else or the factory had problems, but Cao Shujie and his Xuemeng Food Factory must be safe.
This is the core issue.
After the meeting, everyone else dispersed, leaving only Shi Xiangdong and Dong Honghua in the conference room.
At this moment, two people from different places temporarily put aside their prejudices and expressed their opinions on the next development of Xuemeng Food Factory.
Dong Honghua also told Shi Xiangdong that he had received news from Quancheng and his superiors were studying countermeasures.
Then the two talked about the news from Dongshan Provincial TV Station. They both saw clearly some of the support policies in the news, but they also understood that they were subsidies to the enterprises themselves, rather than being transformed into the market.
To put it simply, no one is buying anything in the market. No matter how good the subsidies provided by the authorities are and how exciting they sound, it is of no use.
The most important aspect now is to stimulate the market. As long as the market can revitalize, the rest is not a problem.
But stimulating the market is easier said than done.
Shi Xiangdong also made it clear and said directly: "Comrade Honghua, those policies will not be of great benefit to Xuemeng Food Factory."
"As far as I know, Xuemeng Food Factory does not have loans." Shi Xiangdong said.
Dong Honghua was also speechless. He had been to many units and worked in investment promotion units, and had face-to-face experience with companies, but he rarely heard of companies like Xuemeng Food Factory.
At this stage, Dong Honghua can't think of a better way.
After chatting with Shi Xiangdong for a while, Dong Honghua also revealed his intention to visit Xuemeng Food Factory for an on-site inspection.
Shi Xiangdong thought for a while and said to him: "Let's go together. I happen to have something to talk to Boss Cao."
The two of them went to Xuemeng Food Factory for a visit, so there was no need to stage the show in advance.
Shi Xiangdong called Cao Shujie directly and asked him if he had time today. He also expressed that he and Dong Honghua wanted to go to Xuemeng Food Factory together.
Cao Shujie readily agreed. He also told the two of them that he was in the company now and they could just go there directly.
After hanging up the phone, Shi Xiangdong said to Dong Honghua: "Let's go. It's a coincidence that Boss Cao is in the factory today."
When Dong Honghua heard Shi Xiangdong say that Cao Shujie was in the factory, he thought it was a coincidence.
After he came to Qingshi Town, he always wanted to visit Xuemeng Food Factory. He also contacted Xuemeng Food Factory, but the reply he received was that Cao Shujie was not in the factory.
Dong Honghua really didn't feel that his face could make Cao Shujie wait for him.
The two got in the car and arrived at Xuemeng Food Factory No. 2. As soon as they got off the car, they saw Cao Shujie strolling in front of the factory.
"Boss Cao." Shi Xiangdong shouted.
Dong Honghua also shouted. This was the first time Dong Honghua met Cao Shujie. Seeing Cao Shujie's youthful face, Dong Honghua was also envious.
But he knew that the young-looking man in front of him was really not simple.
Moreover, the other party has a close relationship with Xiang Yuheng, and his relationship with Wang Qinghui, Guan Guotai and others is also difficult to figure out.
Before coming, he collected a lot of information and also got some fragmentary information from other people. Because of this, Dong Honghua was even more wary of the other party.
All in all, this is a character that is not easy to mess with.
Besides, Dong Honghua felt that he was not good enough in front of Cao Shujie.
Cao Shujie saw them coming down and came over to shake hands with them.
"The two leaders are here to make you shine." Cao Shujie smiled and led them towards the factory.
While walking and chatting, Shi Xiangdong took the initiative to talk about the recent economic problems. He also asked Cao Shujie if there were any difficulties at the factory that he needed help from.
Cao Shujie knew that they couldn't solve the problem by speaking out, but he still said a few more words, especially when talking about the current predicament of Xuemeng Food Factory, both Shi Xiangdong and Dong Honghua also frowned and thought.
These were some rumors they had heard. Now they have received confirmation from Cao Shujie, but they would rather not have heard of it.
This means that Xuemeng Food Factory is indeed encountering difficulties.
Shi Xiangdong thought about the past few years since he came to Qingshi Town from the city. In his impression, Xuemeng Food Factory has been making rapid progress, and its annual development rate has exceeded his imagination.
But who would have thought that less than half a year after he took over as a senior party official in Qingshi Town, the development of Xuemeng Food Factory had slowed down.
At this time, Shi Xiangdong's mood was very complicated. He naturally wanted to help Xuemeng Food Factory solve the problem as soon as possible.
But this step is not that easy to solve.
Shi Xiangdong and Dong Honghua gave Cao Jie a verbal assurance that if there were any problems that required help from the town government, they would do their best.
Cao Shujie understood their concerns. After entering the factory workshop, they looked at the production line together.
Shi Xiangdong also asked Cao Shujie if the factory's production lines are currently operating at full capacity?
"There is no production reduction yet, but if the sales problem is not alleviated in the next step, we cannot rule out that part of the production will be reduced and inventory will be reduced." Cao Shujie didn't mind letting them know these things.
Hearing what Cao Shujie said, Shi Xiangdong and the others felt very heavy.
After the three of them walked around the production workshop, they went to the office building. Shi Xiangdong also asked Cao Shujie specifically, how was the export sales of Xuemeng Food Factory's fruit wine?
The result is not surprising, because foreign trade has really been difficult recently, and problems have arisen in that area.
Regarding this result, Shi Xiangdong felt a little heavy in his heart, but he had nothing to do.
When talking about the next development plan of Xuemeng Food Factory, Cao Shujie also told them his plans.
Including Cao Shujie’s plan to sell goods on live broadcast in person.
But Shi Xiangdong asked doubtfully: "Boss Cao, I remember that our company has been doing this before?"
"We have always been doing Taobao live streaming, but now we are planning to build more platforms." Cao Shujie said this.
Simply put, each platform has its own consumer group.
Cao Shujie’s idea is to have their products appear on various platforms to increase sales as much as possible.
To some extent, this idea is too idealistic. Shi Xiangdong and Dong Honghua also understand this. Although the groups on each platform are different, there are always some overlapping groups among multiple platforms.
This is a last resort.
In fact, Cao Shujie also understood that they had never seen the grand live-streaming of goods later, and naturally they did not understand how big the market was.
Maybe they thought that live streaming was just not much different from the current market.
The three of them chatted and came to Cao Shujie's office. He Ruijia came over to make tea for them, and Cao Shujie told them about the next series of countermeasures for Xuemeng Food Factory.
Including but not limited to Xuemeng Food Factory, if it cannot survive, it will also consider the policy of reducing the price of single products.
When they heard this statement, both Shi Xiangdong and Dong Honghua were a little confused.
They have a professional background, and because of this, they know very well that when companies start to engage in price wars, it also means that it will become increasingly difficult for the company.
It is very possible to be dragged into the quagmire at any time.
And this is definitely something they don't want to see.
Shi Xiangdong thought about it for a while and asked, "Do we have to take this step?"
Cao Shujie smiled and poured tea for the two of them. He said: "This is not a matter of whether we should take this step, but whether the company must survive."
He told the two of them: "We don't have loans now, which is actually better than most companies, but we must first ensure the recycling of funds."
Leaving aside the matter of preserved fruits and fruit wine, Shi Xiangdong also asked Cao Shujie about the sales of nutrient solutions.
Speaking of this, Cao Shujie also told them about the company's next sales adjustment for nutritional solutions.
Generally speaking, this segment has indeed made up for the market when the sales of preserved fruits and fruit wines have been depressed, and has filled a gap in the company.
"Without this product, our sales this year would not have been guaranteed," Cao Shujie said.
Hearing what Cao Shujie said, Shi Xiangdong and Dong Honghua felt happy. This was the best news they heard today.
Dong Honghua also said that he had communicated with other companies in the past, and he would help contact some companies as soon as possible to see if he could bring third-party business to Xuemeng Food Factory.
Regardless of whether it could be completed or not, Cao Shujie expressed his gratitude to him.
The first time we met, Dong Honghua was so enthusiastic, which made Cao Shujie's impression of him much better.
He thinks this person is pretty good. (End of chapter)