The TV series "I Love My Family" has been broadcast on major provincial satellite TV stations for nearly a month, and it has finally come to an end.
Including the forty episodes previously aired, a total of one hundred and twenty episodes of the TV series have finally come to an end.
But even so, in the 1990s when TV programs were scarce, many people were still happy to watch the major TV stations for the second and third time, as reluctant to change channels as they were watching Journey to the West.
Compared with previous dramas such as The Legend of the White Snake and Beijingers in New York, the sitcom I Love My Family was like a breath of fresh air as soon as it came out, and it was deeply loved by the people in China.
What is also famous along with the TV series is the only commercial placement in the TV series that takes up two seconds of footage.
It has to be said that Ma Jingquan is still an upright person. Not only did he let Xingyao Beer and Panda Bamboo Beer appear in the drama, he also gave Xingyao Brewery the most eye-catching position in the advertising sponsor seat at the end of the drama.
In the past two days, the telephone lines of the Chengdu office have almost been filled with cooperation calls from dealers all over the country and even terminal channel providers.
In the end, Chu Tianyao simply left all these businesses to Chen Feipeng to handle.
With an independent sales company, Chu Tianyao is naturally not too lazy to distract himself from these external businesses.
Rongcheng Brewery.
Chu Tianyao was in a rare good mood today, so he drove Lu Qiuyu to inspect a circle of Rongcheng breweries.
Today, Rongcheng Brewery has become the Rongcheng branch of Xingyao Liquor Industry.
Knowing that Chu Tianyao was coming, Zhang Mingyuan and Chang Danian had already led others to wait in front of the factory gate.
"Welcome Mr. Chu to visit and inspect!"
There was a round of applause.
As soon as the Audi 100 stopped and Chu Tianyao got out of the car, he saw Zhang Mingyuan leading a group of people from the factory standing there.
"Lao Zhang, I told you, there is no need to engage in such nonsense."
Chu Tianyao and Lu Qiuyu stepped forward and looked at the dozen or so people led by Zhang Mingyuan, and couldn't help but feel dark in their foreheads.
"I will definitely correct it next time, but I think this is the first time that Mr. Chu has come to inspect, and it will also make everyone in the factory management look familiar."
Zhang Mingyuan greeted Chu Tianyao with a smile.
As the saying goes, don't hit someone with a smiling face. When Zhang Mingyuan said this, Chu Tianyao lost his temper.
"Okay, let them all go back to their workstations. I'm just here to take a look today."
Chu Tianyao said, Zhang Mingyuan nodded, turned around and motioned for everyone to go back. Only he and deputy factory director Chang Danian followed Chu Tianyao.
Not long after, a group of four people stepped into the factory.
The Rongcheng Brewery is not small in scale. When it came to the province, it came to be a model key enterprise. In addition, compared to the laziness when holding the iron rice bowl, Chu Tianyao clearly felt the work of the workers when he entered the factory.
Enthusiasm is very different from before.
On the walls around the factory, there are sheets of factory employee codes and production specification requirements posted. Management is precise down to the team. If any team has problems, the team leader will also be punished.
The energy and spirit of the entire factory seemed to have been completely renewed.
Seeing Chu Tianyao nodding his head to express his satisfaction, Zhang Mingyuan also flattered him and said: "This is all thanks to the management system you established back then, Mr. Chu. Now let alone production problems, even the phenomenon of employees arriving late and leaving early has disappeared."
Speaking of which, Zhang Mingyuan was also convinced by Chu Tianyao.
Even though his boss is young, even Zhang Mingyuan, the old factory director, can't come up with that set of management regulations.
"Can this month's production tasks be completed on time?"
Ignoring Zhang Mingyuan's flattery, Chu Tianyao walked to the filling line and asked.
"The planned filling of 4,500 tons in March has been completed so far. It is estimated that we can sprint to 5,000 tons by the end of the month."
On the side, Deputy Factory Director Chang Danian took the lead in answering.
"So fast?"
Hearing what Chang Danian said, Lu Qiuyu next to Chu Tianyao was also surprised.
Although she has never been to the workshop, she has seen the production report sent by Luo Jin and others before. Five thousand tons of beer are filled in a month, which is not a small amount.
"Assistant Lu, you don't know that since President Chu established the over-production bonus, the workers in our factory have been working hard just to win this month's over-production bonus!"
Chang Danian said with a happy smile.
Lu Qiuyu was also stunned when he heard this, and looked at Chu Tianyao subconsciously.
She thought Chu Tianyao only knew marketing, but she didn't expect that he could even get involved in production management.
"We are not capitalists and there is no point of exploiting workers. More work and more gain is the best management method."
Chu Tianyao stood there and said.
In the past, most state-owned enterprises went bankrupt. To put it bluntly, it was because of poor internal management and poor employee motivation, which made the factory unable to operate.
In fact, as long as you are willing to give money, no one will have trouble with money.
"Mr. Chu, I see that the trucks that come to our factory regularly seem to be sent to Shancheng City..."
Zhang Mingyuan stood beside Chu Tianyao and suddenly asked with some doubts.
Selling beer to Shancheng City is nothing, but the reason is that there are too many goods sent to Shancheng City. Thousands of tons of beer are sent to Shancheng City, and Zhang Mingyuan can't help but worry about sales.
"We set up a freight company in Shancheng City. From now on, Shancheng City will be our sales distribution center to other provinces."
Chu Tianyao explained with a smile.
Upon hearing this, Zhang Mingyuan and Chang Danian looked at each other and couldn't help but be secretly surprised.
They didn't expect that Chu Tianyao's goal was so big that he had already started selling beer to other provinces.
You know, long ago, the number of companies that could sell beer from Sichuan Province could be counted on one hand.
"No wonder my girl said she saw our factory's beer commercial on TV. It seems like Mr. Chu is going to make a big move."
Zhang Mingyuan said with a grin.
Before, he was vaguely worried that after Chu Tianyao bought the Rongcheng Brewery, he would follow the same path as the previous state-owned factories. But now, it turned out that he was overthinking it.
Half an hour later, Chu Tianyao ended today's inspection work.
Outside the Rongcheng Brewery, Chu Tianyao drove away.
In the passenger seat, Lu Qiuyu couldn't restrain her doubts, and then she said: "Even if you solve the production problem, can you really guarantee market sales?"
It can be seen that Lu Qiuyu is still a little worried about whether his beer can be sold.
After all, there are local beer brands in various markets. It is difficult for these products with the aura of local brands to compete with them, not to mention the competitive pressure from large manufacturers such as Lanjian, Shancheng and Qingdao.
"You have to understand that the number of dealers controlled by Lanjian and Shancheng is far beyond what we can compare with."
Lu Qiuyu felt that it was her duty to persuade Chu Tianyao again.
"This is not in Sichuan Province, and there is no local protection for Xingyao Winery. If you rush into the market outside the province, you are likely to fail!"
It's not that he doesn't trust Chu Tianyao's ability, but as the beer market picks up, the pressure from competition will definitely not be small.
Chu Tianyao was able to easily stand out in Lucheng by relying on the local brand halo and policy support, but this strategy did not work outside the province.
Furthermore, the real rise of Xingyao Brewery is based on opportunism in the health wine market. Now if we really want to compete in the beer market, the outcome is really unpredictable.
“There is no battle that can be won 100% of the time!”
Hearing Lu Qiuyu's words, a smile appeared on Chu Tianyao's face, and then he stepped on the accelerator, and the car suddenly jumped out.