When Su Nan heard this, he immediately laughed in his heart. It seemed that Wang Ziye was watching the live broadcast. The moment he called, he understood what was going on. It was really interesting.
In this way, Su Nan felt a lot more relieved. He could then operate boldly, and the problem was not too big.
Su Nan opened his mouth and said, "Mr. Wang, are you also watching my live broadcast?"
"That's right, I'm watching it right now." Wang Ziye admitted directly.
In Su Nan's opinion, this is the right approach. If you admit it directly, everyone will feel it is true and the credibility will be higher.
If you pretend to be cool when you come up, saying that you haven't watched the live broadcast, don't know anything, and act like you are confused, then it would be a bit fake. The viewers are not fools.
If you think Su Nan advertised, he must have spent a lot of money, and he didn't even pay attention to the effect. To be honest, this doesn't make sense. He must be watching the live broadcast.
Su Nan continued this topic and said: "Mr. Wang, you should have seen that the fans in the live broadcast room are all talking about discounts. I will call you on the spot to ask if you can give it to the brothers in the live broadcast room.
, apply for some discounts and the like.”
"No, why did you call me? I was watching your live broadcast, and you are still talking here?" Wang Ziye's voice was a little strange.
When Su Nan heard this, she almost couldn't hold back her laughter. "Master, this Wang Ziye is an experienced actor. Su Nan admired his acting skills."
Why didn't Su Nan make a call during the live broadcast? Because the live broadcast was delayed. Su Nan's live broadcast was delayed a bit. This is also the habit of game anchors.
Sometimes if you don't turn on the delay, you are often easily messed up by water friends, which greatly affects your experience.
There will definitely be no delay in opening the live broadcast to bring goods, Su Nan just forgot to turn it off.
How could a person like Wang Ziye not know about the live broadcast delay, but he pretended to be a rookie? I have to say that he is a master.
What is acting? In addition to your own performance, you also have to pay attention to details. This wave of details is very good, making everyone really believe that the boss of this company doesn't usually watch live broadcasts.
Su Nan held back his laughter, but he felt like his stomach was cramping because of the pressure. He just heard him say: "Mr. Wang, the live broadcast is slightly delayed. What you see is only tens of seconds worth of footage.
"
"It turns out to be like this."
Wang Ziye suddenly became more serious and said, "Xiao Su, I saw what you said in the live broadcast room. The cost of our drink is relatively high."
"Furthermore, for our new products, funds are very tight in all aspects. It is really difficult to give discounts, otherwise we will lose money."
Su Nan was speechless. You are so damn good at it. For the cost of a hammer, I will give you the bottle, labor and space. On average, the cost of a bottle is probably less than one yuan.
.
The cost of drinks is not that high in the first place. If you think about a bottle of Coke costing three yuan, you might be able to buy it for two and a half yuan in some big supermarkets. So what is the purchase price? There are also transportation costs included.
Of course, this is acting, and Su Nan will definitely not make trouble. Not all business people are like this. If you don't cheat, you will be in a bad business.
Besides, Su Nan thinks this is just marketing and not really a scam. After all, there is nothing wrong with the quality of my product, and drinking it is good for the body.
Don't worry about my cost, you will definitely not lose money if you buy it for a few yuan. Anyway, you also buy other drinks.
Su Nan continued: "Mr. Wang, you can't say that. When we first started, we needed more discounts so that we could get our name out there."
"And I have a lot of brothers in my live broadcast room. You should treat me as a favor today and give me some discounts and so on. I will also give you a guarantee. I guarantee that I can sell a lot for you today. If I don't sell much, this time
I won't charge you a penny." Su Nan promised seriously.
This is no different from farting, and he doesn't charge a penny to begin with.
Su Nan didn't dare to say how many bottles were sold, because he didn't understand this and didn't have a general idea.
Just like if you haven't played chicken very much, and you tell others that I have to kill at least thirty people in a game, wouldn't it be a joke?
Wang Ziye struggled for a long time, then gritted his teeth and said: "Okay, since you said it in front of so many people, I can't let you lose face."
"Let's do this. Our national uniform retail price is five yuan a bottle. Today I will give you a discount for the brothers in your live broadcast room. As long as you are in the live broadcast room, buying it online will cost four yuan a bottle."
"It's just reduced by one yuan per bottle. This discount is our biggest concession." Wang Ziye's voice sounded distressed.
Sure enough, after the price was announced, the response on the barrage was very good. Everyone was desperately saying that the price was not bad. After all, it is relatively cost-effective to buy an energy drink for four yuan.
In fact, the production cost of beverages is really not too high. Even if you see that the bottles are still packaged, the cost of each bottle is not that high when the things on the assembly line are amortized.
I still remember that there was an iced black tea in the past. It suddenly became popular one summer and was almost the hottest drink on the market. It was because of a bottle-reserve campaign.
There will be prizes for opening the lid and another bottle.
They are not the first to do it. Others have tried this trick a long time ago, but they are the most successful. Why? It is because the winning rate is high.
You can almost win one after buying a few bottles, and some even win one bottle, then open another, win several bottles in a row, and drink until you vomit in the school canteen.
If people dare to give it away like that, they are not making money. To put it bluntly, if you buy two bottles at that retail price, the manufacturer will not necessarily lose money.
If you sell it for four yuan, you still make a profit.
But the effect is completely different from that of five yuan. It may be that you earn a little less, but the effect is different. It makes everyone more eager to buy, and maybe you will earn more in the end.
Li Daqiang, who was next to him, also said: "The boss is a very open-minded person. He just gave me a dollar. This is really good. The cost of this drink is definitely not low."
"And it comes with free shipping. Brothers, think about it. If you buy a bottle for four yuan, they have to give you free shipping. The boss is really at a loss. This price is already very conscientious."
Su Nan smiled and thought to herself that Wang Ziye was definitely a master even though he was an experienced actor. He only said half of it and left the other half unsaid.
The discounts negotiated before are more than that. The price of four yuan is itself planned, and there are other discounts.
He deliberately didn't say anything, obviously he wanted to continue acting.