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Chapter 468: 'Wulin Gaiden' was broadcast, and the embarrassing scene was well received but not popular.

The TV drama market in March was more intense than anyone imagined.

Although there are no dramas with large investments, the first new dramas broadcast on each of the three major platforms have achieved relatively good results in terms of reputation and data.

What's more important is that these three dramas are of different genres, which makes the audience who are in the midst of a drama drought happy.

However, at this time, none of the three major platforms have lowered their vigilance.

They have more than just this new drama in March, and they also know that the biggest threat is still the upcoming drama "Wulin Gaiden" on G station.

...

Penguin Video's second drama is a new drama produced by Phoenix Entertainment with a core of writers.

The investment is not huge, and the theme is a relatively common urban love type.

The only advantage may be that in terms of cast, the male and female protagonists are all second-tier newcomer actors who are quite popular and talked about.

Before filming "I Just Met You", the popularity of the male and female protagonists was not very high.

But later, due to participating in some variety shows and the company's operations, the male and female protagonists accumulated a lot of popularity.

During the announcement stage, it was on many hot searches, even though it was operated by Penguin Video and Phoenix Entertainment.

But it can be seen that the two leading actors are still quite topical.

Of course, before it was broadcast, no one expected that this urban romance drama, which seemed nothing special, could achieve such good results.

On the day it was aired online, it received nearly 50 million views.

Although Tongji Entertainment's dramas have repeatedly set new records, such results do not seem too high.

But for such a small investment drama, it is definitely a pretty good result.

Even Penguin Video didn’t expect such an effect at all.

Since the drama has gained a lot of popularity after it was aired, it is naturally impossible to waste such an opportunity.

So the next step was to enter the stage of publicity.

Obviously, the effect is also very significant.

The drama itself is actually not much to talk about, and the plot seems a bit cliche.

But sometimes, a show that no one thinks will be popular becomes unexpectedly popular.

Because there aren't too many bloody plots in it, the atmosphere throughout the whole process is relatively relaxed, the male and female protagonists have enough sense of cp, and the love story is sweet enough, which attracted a large number of people who follow the drama.

Although the rating on Huaban.com is only a few points, it is not even as good as the three dramas previously aired.

But if you can’t stand it, it’s a hit, and the playback data on Penguin Video is high.

There are a lot of people making complaints online, but there are still a large number of viewers who follow the show.

...

"Mr. Xu, the cumulative number of views in the past three days has exceeded 300 million!"

Bi Feihong said excitedly.

During this period, Xu Sheng, who had been acting very serious, finally smiled.

Since last year, Penguin Video has basically been suppressed, either by G station or by Kiwi.

It has even made people forget his original position as the industry leader.

Of course, although Penguin is still the industry leader so far, the gap with Kiwi and even G Station is slowly narrowing.

Especially thanks to the more than 80 episodes of "The Legend of Zhen Huan", the gap between the number of paying members of G station and that of Kiwi and Penguin Video was once reduced to several million.

Of course, with the completion of "The Legend of Zhen Huan", the number of subsequent members has also dropped a lot.

But the data is still a terrifying figure of just over 200 million.

Before the cooperation between G Station and Tongji Entertainment, this was undoubtedly a whimsical thing.

"We can't let down our guard yet. Tongji's new drama at Station G will be aired soon."

"During this period, we still need to continue to maintain the previous investment in publicity and distribution."

Xu Sheng said.

Once bitten by a snake, he has been afraid of well ropes for ten years. He has been bitten countless times, so Xu Sheng cannot help but be careless.

Although the popularity of "Wulin Gaiden" is indeed not high now, the appeal of sitcoms is indeed not enough.

Even though it has the golden name of Tongji Entertainment, because none of the actors are familiar with it, and it is still a sitcom, the number of netizens paying attention to this show has become less and less as time goes by.

"I understand, Mr. Xu."

Bi Feihong agreed.

Although he himself has a problem with his vision when watching these new dramas, he cannot tell whether a drama will be popular or not.

But just in terms of buying promotions, doing marketing publicity and other things, I am still very good at it.

For example, for some well-known online companies and organizations, Bi Feihong is considered an old customer. He has cooperated with them many times and is a familiar person.

...

"Wulin Gaiden" finally ushered in the official broadcast day.

During this period of time, Sang Shaolong was chasing four dramas at once, and he was indeed a bit lacking in energy.

On the other hand, the girl who went on a blind date with him was able to persevere. Every time she met him, she would just sit down and watch the show together.

I fell asleep while watching it.

Of course, although Sang Shaolong is following so many dramas at once, he actually doesn't have much desire to make videos.

Including the popular drama "Just Meet You" which was aired on Penguin Video in the past two days.

From Sang Shaolong's point of view, they all belong to the type of people who eat tasteless food and then throw it away.

These dramas may be said to be good-looking, but in fact, strictly speaking, they are not considered good, and they are not even particularly worthy of mentioning.

Let's just say it's ugly. The ratings on Huaban.com are all passing, and it's certainly not that bad.

On the contrary, this is not very friendly to Sang Shaolong, the up owner of the film and television area.

Therefore, Sang Shaolong still placed his final hope on Tongji Entertainment's "Wulin Gaiden".

Although he actually doesn't have much interest in sitcoms.

But after all, it was a script written by Xu Ji, so it was still worthy of his special viewing.

It's just that there's really nothing about this show that attracts him, whether it's the trailer or the genre itself.

So if G station hadn’t given special promotion on the homepage on the day of its premiere, he might have almost forgotten that “Wulin Gaiden” was aired today.

...

Opening the page, Sang Shaolong quickly started playing.

The slightly magical opening theme played.

"Hey, brother"

"We haven't seen you for a long time, where are you?"

"Hey, my friend"

"If it's really you, please say hello"

Along with the opening song, key characters in the entire drama appeared one after another.

Of course, even Sang Shaolong only felt that these actors were familiar, but could not remember their names for a while.

The choice of actors is obviously in line with Tongji Entertainment's style. Apart from actors from their own company, they don't like to use some very well-known actors.

Soon, the opening song ended and the content of the first episode was revealed.

"Nvxia Guo angrily smashes up Tongfu store, shopkeeper Tong cleverly points out the lost people"

The title of the first episode immediately reminded Sang Shaolong of Xu Ji's previous films "The Legend of the Condor Heroes" and "The Legend of the Condor Heroes".

This way of naming the chapter is very familiar to those who have read Xu Ji's two martial arts novels.

At this time, Sang Shaolong also remembered the name of the play, Wulin Gaiden.

It is indeed related to martial arts, but unfortunately, it can be seen from the announcement that this drama is a sitcom.

It is unlikely that it will continue the martial arts style of Xu Ji.

...

"Guo Juxia?"

"Guo Furong?"

Sang Shaolong couldn't help but smile knowingly when he saw the setting of a young lady who ran away from home and planned to be a chivalrous person.

Obviously, this Guo Juxia is hard not to remind people of Guo Jing in Xu Ji's previous novels.

Of course, the Guo Furong who appears this time is naturally the Guo Fu in The Divine Condor that countless readers find annoying.

Sang Shaolong was surprised. When watching this drama, Xu Ji actually felt like he was deconstructing his own work.

Compared with Xu Ji's two previous martial arts novels, this martial arts story seems to focus on a down-to-earth style.

Moreover, the setting of the scene also revolves around the Qixia Town and the small Tongfu Inn.

The content of the first episode is actually very simple. It basically revolves around Guo Furong, a chivalrous and righteous man, who thinks that Tongfu Inn is a black shop and plans to do justice for heaven.

Of course, Guo Furong herself, as the daughter of Guo Juxia, has never had any contact with the outside world before.

She thought she was a chivalrous and righteous person, but instead made their so-called male and female heroes become the male and female villains that everyone is afraid of.

For example, when Miss Zhao from Zuojiazhuang got married, she burst into tears.

She thought that Miss Zhao was crying because she was forced to get married and bought and sold by force.

But in fact, it was just because I finally got married that I was so excited that my eyes filled with tears.

There was also the sight of a well-dressed old man holding a red-hot jar and clasping it at the beggar.

She just thought it was a rich old scoundrel taking advantage of a poor man.

But in fact, they are giving free cupping therapy to beggars.

...

Anyway, what Sang Shaolong didn't expect was that the content of this first episode was full of all kinds of jokes.

Sitting next to Sang Shaolong, the girl who had been dozing off while watching dramas with him could not stop laughing this time.

I have to say that these baggage are designed to be extremely natural, and the funny scenes do not feel as awkward as in some previous sitcoms.

And the overall atmosphere is always very relaxed.

In addition, Sang Shaolong also noticed that Xu Ji seemed to be doing it on purpose.

This Wulin Gaiden, why is it called Wulin Gaiden? Obviously, there is also something special about it.

Needless to say, the two previous martial arts novels written by Xu Ji are excellent, and both of them have now become classics.

But in this drama, Xu Ji has completely shattered everyone's previous stereotypes about the so-called martial arts and martial arts.

If we talk about the people in the martial arts circles in the past, the masters competed, fought, and performed chivalrous acts every day.

At this time, in Wulin Gaiden, another side of the so-called Jianghu was revealed.

It is more down-to-earth and closer to the lives of ordinary people.

Of course, the intention is there, but it also needs to be interpreted. More importantly, as a sitcom, the plot design itself is very excellent.

From the beginning to the end of the first episode, Xiao Guo was detained in Tongfu Inn to work and pay off his debts, and the funny part basically never stopped in the middle.

Of course, Sang Shaolong also keenly noticed that since the first episode, the characteristics of each character in Tongfu Inn have been very distinct.

Although the stories about other characters have not yet been fully developed, it has to be said that this drama is definitely still the group portrait that Xu Ji is good at.

Although sitcoms were popular before, the reason why they became less popular later is because not every director can shoot a good group portrait, and not every screenwriter can write such a script.

These don't seem to be too big of a problem for Xu Ji.

...

After catching up on the updated second episode, Sang Shaolong is now certain that, if nothing else, Tongji Entertainment's "Wulin Gaiden" will be released this time.

It will be the ceiling of sitcoms.

In the past, sitcoms were mostly produced by small film and television companies.

When Tongji Entertainment shoots this type of film, it undoubtedly feels like a dimensionality reduction attack.

And mainly, even though Sang Shaolong dislikes sitcoms very much, after watching the first two episodes of "Wulin Gaiden".

I also completely changed my mind.

It is indeed interesting and beautiful.

The key is that it looks very relaxed. Sang Shaolong forgot about writing drama reviews for a while, and he was very relaxed and laughed from time to time along with the plot.

...

Just as Sang Shaolong expected, "Wulin Gaiden" got a pretty good reputation after it was aired.

It's not an exaggeration to say it was a hit. Basically, those who have watched the show received positive reviews.

"It's really interesting. No wonder I said before that this is a different martial arts world written by Xu Ji."

"It was so funny, I didn't stop the whole time."

"Xu Ji's script is really solid. This is the highest quality sitcom I have ever seen!"

On Huaban.com, the first-day rating of "Wulin Gaiden" came out, and it reached a high score of 9.3 points.

Although everything looks the same as usual, basically every Tongji drama airs has a similar scene.

But Sang Shaolong noticed one thing, that is, although "Wulin Gaiden" has a pretty good reputation, not as many people watched it as expected.

Even the playback data on the first day at G station was less than 40 million.

The three major TV stations bought the simulcast rights, but Tongji Entertainment, which has been able to create miracles every time in the past, this time the ratings of the new drama set a record for Tongji itself.

The ratings of the three TV stations are only a few points.

Such results obviously did not occur to many people, and were even shocking.

However, Sang Shaolong doesn't think there is any problem. This sitcom has always been too little attractive to the audience.

In addition, there is nothing too eye-catching about the show itself.

Just relying on the brand names of Tongji Entertainment and Xuji is not so invincible.

No matter how good the drama is, if the audience is not interested, there is nothing you can do about it.

Of course, in fact, the number of views on the first day was more than 30 million, for a drama with no hit points and all the actors are unfamiliar faces.

This is already a pretty good result.

It all relies on the attraction brought by Tongji Entertainment and Xuji.

However, with such a high reputation, if nothing unexpected happens in the future, the results should increase, right?

Sang Shaolong was also a little unsure at this time.

Mainly because sitcoms themselves have a low upper limit.

The most popular sitcom before was actually due to the addition of time and luck.

In fact, Sang Shaolong doesn't really know the audience for this "Wulin Gaiden".

...


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