If you don’t become a householder, you don’t know how to provide daily necessities.
I'm not on a ranch, and I don't know the difficulties of running a ranch.
In the early days of Snow Mountain Ranch, Chen Mo was still managing all the affairs of the ranch. When the ranch expanded, Chen Mo felt his own lack of ability and invited Bright... From then on, Bright has been helping Chen Mo manage the business of the ranch.
"It's a bit overwhelming!" After leaving the sales department, Chen Mo patted his forehead and looked at Bright: "You will be responsible for the affairs of the ranch from now on, and Moxi will be in charge of sales. Are you two okay?"
"Of course... no problem. When it comes to sales, Moxi is indeed a powerful figure. I have wanted to tell you for a long time, but your mind is not on the ranch at all..."
Chen Mo shrugged: "Let's go to the fresh milk factory."
"ok."
The fresh milk factory added a new production line and several filling lines.
There were 654 barrels of fresh milk returned today, and the workers had just finished counting. In other words, three days ago (September 16), the sales volume of goat milk in the Valley Pasture was 1,682 barrels. The sales volume is going from bad to worse...
There is very little goat milk on the market, mainly beef.
The price of 6.5 pounds of barreled goat milk from River Valley Ranch is US$70. This price is not particularly high, and is similar to the price of green goat milk from other ranches. But this is the terminal price... 6.5 pounds of barreled goat milk from River Valley Ranch
The terminal price is $137.50.
What is the concept of 137.5 U.S. dollars? When converted into more than 900 yuan in RMB, ordinary families cannot afford it.
The reason why River Valley Ranch Fresh Milk sells well is, firstly, the promotion of Albertsons stores, and secondly, the general trend. In recent years, regardless of the media exposing food safety issues in the United States, organic and green foods have benefited greatly.
There has been a situation where the supply of organic food exceeds the demand.
An average family of four usually spends no more than $500 per month on food purchases.
But if a family living in a wealthy community purchases organic products from green markets, their monthly expenses are usually more than $1,500...
After all, the wealthy class is in the minority. A bucket of fresh milk priced at US$137.50 targets families with an annual income of at least US$150,000 and who pay special attention to the quality of life.
During the previous peak sales period, the highest single-day sales volume of River Valley Ranch fresh milk was 2,278 barrels, which was a very exaggerated result.
It's just that Chen Mo didn't understand these in detail before and thought it was just average.
…
The fresh milk returned to the pasture is sterilized at a high temperature. This time it is not pasteurized, but sterilized at a high temperature of more than 100 degrees, and then used to feed cattle and sheep.
This is fresh milk, which is still within the shelf life. It is used to feed cattle and sheep, so it will not be thrown away and wasted. In fact, this fresh milk can also be used to make cheese... It is just too troublesome, and Ellison Company will not purchase it.
Returned fresh milk.
After leaving the factory, Bright was busy with his work, so Chen Mo drove to the lower reaches of the river valley.
The Moro Valley Breeding Base has long been established. The alfalfa in the grazing area is growing very well, and is green and slightly undulating, like a green blanket.
The Santana Valley is an endless prairie.
Many of the hills on both sides have been included in the name of the pasture. The sparse large trees on the hills are a desolate yellow color. The valley is green, and the pasture is lush and reaches up to the knees.
A concrete road passes through the middle of the valley, with breeding farms built on both sides of the road.
Each feedlot can raise 3,000 sheep. Each feedlot has 6 sheep sheds and 500 acres of grassland.
The land here is fertile, the water resources are sufficient, and alfalfa grows vigorously. Each sheep can be allocated nearly 670 square meters of grassland, which is impossible to eat all.
In addition to grass, hay and grain are also fed every day.
In addition to the sheep shed, there is also a black film biogas pool in the feedlot. It is also planned to build a large-scale manure treatment plant and sewage treatment area in the lower reaches of the valley. It is estimated that the total investment will exceed 10 million US dollars.
The Santana Valley mainly raises Dorper sheep. There are only two Dorper sheep farms built, and the other one has just started construction and is being built by ranch workers.
Walk along the valley until you reach the end and climb over a small hill, entering into the Huaxi Canyon.
The scenery here is good, with almost 1,000 acres of valley and plain area, where Bright cattle are raised.
There is a small stream next to the road. The stream is clear and pebbles can be seen. I encounter a pond. There is a big fish hidden in it. I am frightened by the sound of the car. It jumps out of the water with a "Gulu" sound.
There are high mountains and long canyons as far as the eye can see.
This place is too remote. There is only one road in and out of the canyon, and it takes more than 20 kilometers to the nearest population center.
"The Huaxi Canyon Ranch seems to be worth 5 million US dollars. I really made a profit buying it." Chen Mo rolled down the window...
Don't think that 1,000 acres is a small amount. If you convert it into acres, it's more than 6,000 acres.
Chen Mo's hometown village has a total area of just over 3,000 acres, and the per capita land area is only 2.6 acres...
The land in Huaxi Canyon is very flat, with mountains on both sides, sometimes wide and sometimes narrow. The widest point is only 1,000 meters, and the narrowest point is three to four hundred meters... It is about 8.5 kilometers from north to south.
At the end of the canyon, there is a wooden structure breeding farm. Even the fence of the pasture is made of wood...
The black Bright cow was grazing leisurely on the fenced grass. When it saw Chen Mo driving over, it raised its head and was full of curiosity.
There was a breeding farm under construction nearby. Workers saw strange vehicles and drove over in four-wheel drive: "Sir, who are you looking for?" asked a young cowboy.
An older cowboy next to him reached out and patted his head: "This is Mr. Chen Mo, our boss."
The older cowboy saluted Chen Mo: "Mr. Chen Mo, do you have any business coming to Huaxi Canyon?"
"No. I'm walking around and come over to take a look." Chen Mo jumped out of the car: "How many Bright cattle are being raised now?"
"43." The cowboy adjusted his hat: "Basically all the Bright cows in the breeding base are pregnant. Several hundred calves can be added next year..."
Chen Mo took out the cigar box from the car, cut one for the cowboy, and threw it away.
This older cowboy was one of Chen Mo's first employees. Chen Mo had seen him often before. He even handed Chen Mo cigarettes, but Chen Mo had forgotten his name.
Hank smiled and took the cigar and smelled it: "Thank you, boss."
Chen Mo smiled: "By the way, what's your name?"
"My name is Hank. I am the director of the No. 1 and No. 2 breeding farms in Huaxi Canyon."
"Well, I remember your name." Chen Mo cut another cigar and handed it to the cowboy next to him who looked as young as Chen Mo. He looked at Hank and said, "Tell me how to raise Bright cattle.
"
"We are still exploring the best way to raise Bright cattle. But the raising method is completely different from Wagyu..." Seeing Chen Mo lighting up his cigar and walking towards the field, Hank quickly said: "Mr. Bright has stipulated that no animals can be raised in the field.
Smoking in the breeding farm can only be done outside.”
"Okay, let's take a look outside and go in later." Chen Mo said with a smile.
"Raising Bright cows is particularly troublesome, because Bright cows are the same as Mr. Bright, especially the cows, which are a little nervous..." Hank chuckled. It seemed that he and Bright were very familiar with each other, otherwise he wouldn't have said this behind his back.
he.
Brett is a little nervous?
Chen Mo didn't think so at this point...
"Japanese Wagyu are fed beer and milk until they grow big. They are massaged by dedicated people and walked around listening to classical music every day..."