"To the summit?" Xia Zekai glanced at the text message Lao Ma sent him, then exited, and his eyes focused on the message Yan Jinghua sent him.
Perhaps there is a limit on the number of characters in short messages, but the content of this text message sent by Yan Jinghua is also very simple. The Taobao flagship store has a total sales volume of 48.516 million yuan and a total of 361,000 orders.
As for Jingdong Mall, although Jingdong hastily joined in and generated a total of 440,000 orders on Double Eleven, Jingtong Baby Jingdong Store benefited from advance preparations and achieved 49,000 transactions on the same day, with a total transaction cost of 857.99
Ten thousand yuan, the average transaction volume per order is much higher than that on Taobao, reaching a price of 175.1 yuan. Among them, the most sold one is the 'Jingtong brand dried fruit gift box'.
This is not the point. The point is that on JD.com, the number of transactions at Jingtong Baby store accounted for more than one-tenth of the number of transactions on Jingdong Mall on Double Eleven.
There is quite a feeling that Jingdong’s market is ten points, and Jingtong’s development is one point alone.
According to the two sets of data mentioned in the text message Yan Jinghua sent him, the total transaction volume of Jingtong Baby’s online sales on Double Eleven should be 57.0959 million yuan.
The cash transaction volume of the channel sales also exceeded the 20 million yuan mark that day, and more than 120 offline stores also achieved a total transaction volume of more than 5 million yuan. Adding up the three channels, the transaction volume generated on that day
More than eighty million.
But this set of data is only known to the senior managers within Jingtong Development Co., Ltd. What the outside world knows is the 48.516 million yuan transaction volume generated by Jingtong Baby Taobao store. Even so, this number has made many people raise eyebrows.
Even though the data is in front of you, it still feels unreal.
In the second text message, Yan Jinghua reminded him that a PPT report with complete data summary was sent to him in his mailbox, but Xia Zekai had no intention of reading it.
He quickly called Yan Jinghua.
After the call was dialed, Xia Zekai remembered that Yan Jinghua might still be resting at this point. He was about to hang up the phone, but he didn't know that the other party connected quickly, and then came Yan Jinghua's voice: "Boss, good morning."
"Lao Yan, didn't you rest all night?" Xia Zekai asked softly.
He spent last year with that group of people, so he naturally knew how crazy they were back then.
Yan Jinghua said with a smile: "Fortunately, after the data came out in the middle of the night, I finished sending a message to my boss and fell asleep for a few hours."
"Then you still haven't had a rest. Does this mean that everyone else hasn't had a rest?" Xia Zekai asked.
Yan Jinghua did not admit it directly, so Xia Zekai understood and said to him: "Remember to give everyone in the sales department a two-day holiday so that they can have a good rest and resume the battle after they regain their energy."
"Okay, I'll make arrangements soon." Yan Jinghua responded.
Xia Zekai asked him again: "Have the top three of the three-dollar reward application you submitted to me been calculated now?"
"Boss, it's difficult to calculate offline stores. I applied to change it to the top three stores in terms of total sales. They won the best sales stores and will be awarded according to the corresponding bonuses." Yan Jinghua mentioned.
Previously, it was considered that employees with the best total sales in Sanming would receive bonuses in the store. However, the situation of offline direct-operated stores is special and it is not easy to use the same method. When Yan Jinghua was calculating the accounts last night, he simply changed the method. After all,
The store is a team operation.
Xia Zekai also agreed. He said, "Let's do this. The bonuses for the top three in the direct-operated chain store will be doubled and divided equally among all employees in the store."
Yan Jinghua agreed immediately and thanked Xia Zekai for his generosity on behalf of all offline sales staff.
Online sales and channel sales are easy to calculate. The top three will receive cash bonuses of 20,000, 15,000 and 10,000 respectively.
However, this is not over yet. Xia Zekai finally added: "The remaining sales staff and production front-line employees will all receive a Pratt & Whitney Award of 2,000 yuan and have fun with the company."
Yan Jinghua really didn't know that Xia Zekai had done this trick last year. He sighed at Xia Zekai's generosity. According to the current scale of Jingtong Development Co., Ltd., this was another multi-million bonus.
As a result, coupled with the intensity of discounts in this Double Eleven promotion, in the end, the company's profits may be very low.
It’s not like you’re losing money and making money.
But this was proposed by the boss himself. He was also considering the profit issue of wool.
Yan Jinghua responded directly, saying that he would handle the matter immediately.
"Mr. Yan, you have worked hard this time. I am sorry that I cannot go back and fight side by side with you. Please tell all the brothers and sisters in the company for me that I will always be with you!" Xia Zekai finally said.
Yan Jinghua felt warm in his heart when he heard Xia Zekai say this.
He specifically asked: "Boss, how is Mr. Luo's situation?"
"It's not very good. Unexpected changes may occur at any time. At the end of this month or the beginning of next month, we will go to the hospital permanently and be ready to deal with various emergencies." Xia Zekai said.
He said: "If it weren't for this reason, I would have gone back directly yesterday."
"Boss, this is the most important thing. Don't worry about the company." Yan Jinghua didn't say any more words of comfort. He could tell from Xia Zekai's words that something was not going well.
Under what circumstances would you choose to stay in the hospital all the time? It only shows that it is really difficult for the boss's wife to have triplets. There are too many emergencies and the boss does not dare to take risks.
Yan Jinghua also specifically researched online. When pregnant women are pregnant with multiples, some doctors, out of concern for the health of the mother and the fetus, will even recommend that the pregnant woman choose to remove one of them, or endure the great risk and stay in the hospital for a long time.
In the hospital, abnormal conditions are observed at all times, and I have almost never heard of a successful birth.
For the boss, if the money is gone, he can make it again, but if something goes wrong with the boss's wife or the child in her belly, I'm afraid the boss will regret it for the rest of his life.
Which one is light and which one is heavy? Yan Jinghua can also understand clearly in his mind.
After hanging up the phone, Yan Jinghua immediately re-sent an email to notify him of the 'heavy reward' plan that Xia Zekai finally told him. He wanted everyone in the company to know that the boss had not forgotten them or their efforts.
…
After Xia Zekai finished calling Yan Jinghua, he saw that there were calls from Liang Rubo and Zhang Yiming among the missed calls. There were also calls from Wang Hongsheng. In addition, there were calls from his brother Xia Zejiang.
After thinking for a while, Xia Zekai called his brother back first, but he didn't expect that Xia Zejiang's side was very busy. After he answered the call, the two brothers said a few words, and Xia Zejiang hung up the phone in a hurry.
He said that even the workshop could not keep up with the production, so he had to help.
Looking at the black screen on his mobile phone, Xia Zekai smiled and didn't care.
I called Wang Hongsheng back first, but Wang Hongsheng hung up the phone directly.
Xia Zekai thought that Comrade Lao Wang must be busy, and he was busy calling other people back.
By the time he finished his work, his cell phone was almost out of battery.
"Zekai, I made more than one phone call and then disappeared. You haven't finished your work yet." Luo Xiyun said with a bit of resentment.
After getting up just now, her legs cramped again. She called him for a while but no one came. Fortunately, the cramps were not serious this time. She endured the discomfort and rubbed the muscles on her calf, and it didn't take long for her to feel better.
But because she had her legs curled up, she felt a little uncomfortable in her stomach.
Xia Zekai raised his phone and said, "The call is over. If you call again, the phone will automatically shut down."
The battery is almost out. It shows that the battery is less than 10%. It needs to be charged quickly.
But while he was talking, his cell phone rang again. This time it was Wang Hongsheng calling.
Xia Zekai wanted to refuse, but he also knew that there must be something important when Wang Hongsheng called him. He raised his phone to his wife with a little shame and said: "Wang Hongsheng calls me, and I will answer this one."
"You get busy, I'm going to go eat first." Luo Xiyun turned around and went downstairs. When she walked, the leg that had just cramped always seemed uncoordinated.
Wang Hongsheng took advantage of the break in the meeting to call Xia Zekai back.
After talking to Xia Zekai on the phone, the first thing he said was: "Boss Xia, you are getting more and more powerful now. No one is here in Qicheng, but we have to work overtime for a meeting on Saturday because of you."
"What's going on?" Xia Zekai sounded a little puzzled.
Then listening to Wang Hongsheng explain the whole story, Xia Zekai didn't expect Zhou Wenyi to attach so much importance to 'e-commerce'.
To put it another way, it would be better to say that Zhou Wenyi paid enough attention to him.
"Boss Xia, just now Mayor Zhou said that the next step is to take people from our city government and some outstanding enterprises in Qicheng who are considering transforming to e-commerce to visit our company. You have to explain it well then and find us.
A professional person can explain to us the specific operation process of this 'e-commerce'."
"Okay!" Xia Zekai agreed calmly.
…
While most people are still immersed in the astonishing transaction volume created during this year’s Taobao Double Eleven Promotional Shopping Festival, and the emergence of four brand stores with a transaction volume of over 40 million compared with last year, a piece of news suddenly appeared on the Internet accompanying Taobao
The hot aftermath of the Double Eleven promotion shopping festival instantly spread across the Internet.
This news is that many buyers on the Internet purchased clothes from a certain brand store on Taobao Mall during the Double Eleven promotion. After paying, someone suddenly discovered that they bought the clothes at a so-called 50% off promotional price.
It’s actually dozens of dollars more expensive than before when there was no Double Eleven promotion.
Then the customer uploaded a picture of his purchase price to the Tianya Forum.
As soon as this incident was uploaded to the Internet, people were watching it, and some good media spread it to the entire Internet.
Suddenly, during the 'Century Singles' Day', Taobao Mall launched the 'Double Eleven Online Shopping Carnival'. The products sold did not match the promotions. Taobao Mall and Taobao, the main bodies of the Double Eleven Online Shopping Carnival,
The company has concealed the true price, deliberately raised the price of the product to be false, and maliciously deceived consumers in the market. This was seriously inconsistent with the discounts previously promoted by the mall, which caused a lot of condemnation online.
